Gilbert Greg RIA provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, and educational seminars. Financial planning was provided to 1–10 clients last fiscal year.
Gilbert Greg RIA reports 657 clients. They include 612 individual clients, 30 high-net-worth individuals, and 15 corporations and other businesses. Of its assets, 100.0% ($174M across 839 accounts) are managed with discretion. A wrap fee program the firm both sponsors and manages holds $40.4M. It advised 19 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 93% | 66% |
| High-net-worth individuals | 5% | 30% |
| Corporations and other businesses | 2% | 4% |
| Other | Fewer than 5 | <1% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 612 | $115M | 66.2% | $188K |
| High-net-worth individuals | 30 | $52.5M | 30.2% | $1.75M |
| Corporations and other businesses | 15 | $6.38M | 3.7% | $425K |
| Other | Fewer than 5 | $108 | 0.0% | — |
| Total | 657 | $174M | 100% | — |
- Clients
- 612
- Regulatory AUM
- $115M
- AUM share
- 66.2%
- Avg. per client
- $188K
- Clients
- 30
- Regulatory AUM
- $52.5M
- AUM share
- 30.2%
- Avg. per client
- $1.75M
- Clients
- 15
- Regulatory AUM
- $6.38M
- AUM share
- 3.7%
- Avg. per client
- $425K
- Clients
- Fewer than 5
- Regulatory AUM
- $108
- AUM share
- 0.0%
- Avg. per client
- —
Total
- Clients
- 657
- Regulatory AUM
- $174M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 19
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1–10
Gilbert Greg RIA is paid through a percentage of assets under management and hourly charges. The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure.
Gregory Gilbert owns 75% or more of Gilbert Greg RIA. The leadership team of Gilbert Greg RIA includes Chief Compliance Officer Gregory Gilbert. It has 35 employees.
Staff
- 35 employees
- 35 in advisory functions
- 35 state-registered reps
- 31 broker-dealer reps
- 27 insurance agents
- Owns 75% or more of Gilbert Greg RIA, LLC
Gregory Gilbert
Control person · since September 2018
Gilbert Greg RIA’s regulatory assets grew from $140M (April 2021) to $174M (May 2026); clients rose from 500 to 657 and employees from 4 to 35.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| May 2026May 2026 | $174M | 657 | 35 | 35 |
| Mar 2025March 2025 | $150M | 667 | 36 | 33 |
| Mar 2024March 2024 | $145M | 690 | 37 | 34 |
| Mar 2023March 2023 | $118M | 534 | 36 | 32 |
| Jun 2022June 2022 | $108M | 573 | 36 | 30 |
| Apr 2021April 2021 | $140M | 500 | 4 | 35 |
Besides its headquarters, Gilbert Greg RIA has 34 offices (11 private residences, listed without an address), with 15 listed addresses across 6 states.
California · 9 listed addresses
- 212 9th Street, Suite 202, OaklandHQ
- 9312 Rush St, El Monte
- 2151 River Plaza DR, Sacramento
- 4275 Executive Square, La Jolla
- 1010 Pioneer Way, El Cajon
- 74710 Highway 111, Palm Desert
- 529 3rd Ave, Chula Vista
- 34475 Yucaipa BLVD, Yucaipa
- 513 Valencia St., San Francisco
Connecticut · 2 listed addresses
- 36 White Cedar Drive, Madison
- 219 Ash Creek BLVD, Fairfield
Illinois · 1 listed address
- 1098 South Milwaukee Avenue, Wheeling
Pennsylvania · 1 listed address
- 2601 N. Front St., Harrisburg
Tennessee · 1 listed address
- 117 Broad Street, Kingsport
Wisconsin · 1 listed address
- 200 S. Executive Drive, Brookfield
Other business names
Gilbert Greg RIA has reported 12 other business names to the SEC.
- Guidance Financial
- Holaday Financial
- Jones Capital Management
- LGC Financial
- Lovell Wealth Management
- Medina Private Wealth
- Myz Financial
- Saor Financial
- Silverlight Financial
- Smith Financial Group
- Sterling First Financial
- Tri Valley Wealth Management
Contact and registration details
- Legal name
- Gilbert Greg RIA, LLC
- Headquarters
- 212 9th Street, Suite 202, Oakland, CA 94607
- Website
- infinitysecurities.com
- Phone
- 510-588-8000
- @116610
- SEC file
- 801-117719
- Structure
- California LLC
- Fiscal year end
- December
Gilbert Greg RIA’s named custodians for separately managed accounts are Charles Schwab ($109M, 67%) and RBC Capital Markets ($54.6M, 33%). Gilbert Greg RIA has custody of $30.2M for 99 clients.
- RBC Capital MarketsRBC Capital Markets, LLC · Minneapolis, MN · $54.6M33%
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $109M67%
At year end, Gilbert Greg RIA’s separately managed accounts were mostly in stocks (55%) and funds (26%).
What the accounts hold
- Stocks55%
- Exchange-traded equities54%
- Non-exchange-traded equities1%
- Funds26%
- Bonds8%
- U.S. government and agency bonds5%
- State and local bonds2%
- Investment grade corporate bonds1%
- Cash10%
- Other1%
- Warrants and separately managed accounts via sei1%
How many clients does Gilbert Greg RIA have?
Gilbert Greg RIA has 657 clients and manages $174 million for them, as of May 2026. They include 612 individual clients, 30 high-net-worth individuals, and 15 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 26 May 2026
What services does Gilbert Greg RIA offer?
Gilbert Greg RIA provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, and educational seminars.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
Which custodians does Gilbert Greg RIA use?
Gilbert Greg RIA’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $109M and RBC Capital Markets, LLC (Minneapolis, MN), with $54.6M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 26 May 2026
How many financial advisors does Gilbert Greg RIA have?
Gilbert Greg RIA has 35 investment adviser representatives registered with state securities authorities, out of 35 employees, and 35 perform investment advisory functions. 31 employees are registered representatives of a broker-dealer and 27 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Gilbert Greg RIA invest in?
At the end of its last fiscal year, Gilbert Greg RIA’s separately managed accounts held 54% exchange-traded equities, 26% registered funds (mutual funds, ETFs, BDCs), 10% cash and equivalents, 5% U.S. government and agency bonds, 2% state and local bonds, 1% non-exchange-traded equities, 1% investment grade corporate bonds and 1% other. The 1% other category is described as: Warrants and Separately Managed Accounts Via SEI.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Gilbert Greg RIA?
Gilbert Greg RIA’s direct owner is Gregory Gilbert (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 26 May 2026
How does Gilbert Greg RIA get paid?
Gilbert Greg RIA is paid through a percentage of assets under management and hourly charges. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Gilbert Greg RIA?
Gilbert Greg RIA’s main office is at 212 9th Street, Suite 202, Oakland, CA 94607. Its phone number is 510-588-8000. Its website is infinitysecurities.com.