Clients
Foundations Investment Advisors serves 29,663 clients, 6,047 of them high-net-worth individuals. The average client has about $340,000 with the firm, and high-net-worth clients hold 53% of its $10.1 billion in assets.
- Individuals23,568 clients47%
- High-net-worth individuals6,047 clients53%
- OtherPension and profit-sharing plans, Corporations and other businesses0%
Show client breakdownHide client breakdown
| Client type | Clients | Regulatory AUM | Share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 23,568 | $4,705,088,563 | 46.6% | $200K |
| High-net-worth individuals | 6,047 | $5,364,742,806 | 53.1% | $887K |
| Pension and profit-sharing plans | 23 | $6,260,331 | 0.1% | $272K |
| Corporations and other businesses | 25 | $21,623,459 | 0.2% | $865K |
| Total | 29,663 | $10,097,715,159 | 100% | $340K |
- Clients
- 23,568
- Regulatory AUM
- $4,705,088,563
- Share
- 46.6%
- Avg. per client
- $200K
- Clients
- 6,047
- Regulatory AUM
- $5,364,742,806
- Share
- 53.1%
- Avg. per client
- $887K
- Clients
- 23
- Regulatory AUM
- $6,260,331
- Share
- 0.1%
- Avg. per client
- $272K
- Clients
- 25
- Regulatory AUM
- $21,623,459
- Share
- 0.2%
- Avg. per client
- $865K
Total
- Clients
- 29,663
- Regulatory AUM
- $10,097,715,159
- Share
- 100%
- Avg. per client
- $340K
What it does
Foundations Investment Advisors provides financial planning, portfolio management for individuals and small businesses, selecting other managers and educational seminars. It is paid through a percentage of assets, hourly charges and fixed fees.
Foundations Investment Advisors provided financial planning to 251–500 clients last fiscal year and advises no private funds.
100.0% of assets ($10.10B across 63,604 accounts) are managed with discretion. 0% of clients are outside the U.S., and 0 clients received advice without assets under management last fiscal year.
What the accounts hold
- Stocks23%
- Funds63%
- Bonds3%
- Cash9%
- Other2%
- All asset types < 1% combined: pooled investment other than investment co non exchange traded equity derivatives us govt/agency bonds sovereign bonds us state & local bonds other2%
Custodians
Foundations Investment Advisors’ client accounts are held mainly at Charles Schwab, with 79% of managed assets, and Fidelity, with 20%. Foundations Investment Advisors has custody of $212.3M for 2,718 clients.
- FidelityFidelity Institutional · Boston, MA · $2.04B20%
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $7.96B79%
- All other custodians$96.6M1%
Ownership and leadership
The Bryon and Kirsten Rice Revocable Trust DTD April 15, 2013 owns 75% or more of Foundations Investment Advisors.
- Owns 75% or more of Foundations Investment Advisors LLC
The Bryon and Kirsten Rice Revocable Trust DTD April 15, 2013
Control person · since March 2015
- Owns 75% or more of The Bryon and Kirsten Rice Revocable Trust DTD April 15, 2013
Bryon Rice
Control person · since March 2015
Leadership
- Jarrod FlorencePresident
- Kyle MannChief Financial Officer
- Marc PugsleyChief Compliance Officer
- Joshua CookseyCOO
- Kyle MannCEO
Staff
- 353 employees
- 289 in advisory functions
- 289 state-registered reps
- 289 insurance agents
Reported holdings
Foundations Investment Advisors’ reported 13F holdings total $9.72B across 1,202 positions, and the ten largest make up 23.9% of it.
- $9.72B
- Reported 13F value
- 1,202
- Positions
- 23.9%
- In the 10 largest
- +20.4%
- Value vs. prior quarter
- iShares TR · Core S&P500 ETF3.8%
- iShares TR · S&P 500 Grwt ETF3.4%
- iShares TR · S&P 500 Val ETF2.9%
- iShares TR · iShares Semicdtr2.4%
- iShares TR · Core Univrsl Usd2.4%
- Blackrock ETF Trust · iShares US Equit2.1%
- Horizon Fds · Anfield US Eqty2.0%
- Nvidia Corporation1.9%
- Select Sector SPDR TR · ST Str Svc ETF1.8%
- Apple Inc.1.4%
Together, the ten largest are 23.9% of reported value.
A 13F covers only exchange-traded long positions the firm holds with discretion, so this $9.72B is not its $10.10B in regulatory assets and does not represent any individual client's portfolio.
Fees
Foundations Investment Advisors is paid through a percentage of assets under management, hourly charges and fixed fees (other than subscription fees).
Foundations Investment Advisors’ fee rates are not included in this profile. Find its brochure on the SEC’s site.
Offices and registrations
Besides its headquarters, Foundations Investment Advisors has 85 offices, with 30 listed addresses across 17 states.
Texas · 4 listed addresses
- 3120 Sabre DR, Southlake
- 314 E Common Street, New Braunfels
- 2800 Caballo Ranch BLVD, Cedar Park
- 811 FM 1959, Houston
Arizona · 3 listed addresses
- 4050 E. Cotton Center BLVD., Suite 40, PhoenixHQ
- 3333 E Cambelback Road, Phoenix
- 16150 North Arrowhead Foundations Center Drive, Peoria
Minnesota · 3 listed addresses
- 100 Village Center Drive, North Oaks
- 275 3rd Street, Stillwater
- 1250 Northland Drive, Mendota Heights
California · 2 listed addresses
- 103 East Main Street, Ripon
- 1540 River Park Drive, Sacramento
Colorado · 2 listed addresses
- 744 Horizon Court, Grand Junction
- 4725 South Monaco Street, Denver
Florida · 2 listed addresses
- 6905 North Wickham Road, Melbourne
- 10150 Highland Manor Drive, Tampa
Maine · 2 listed addresses
- 95 Main Street, Auburn
- 160 Capital Street, Augusta
Michigan · 2 listed addresses
- 30700 Telegraph Road, Bingham Farms
- 975 E. Maple Road, Birmingham
Tennessee · 2 listed addresses
- 7110 E Brainerd Road, Chattanooga
- 1825 Gunbarrel Road, Chattanooga
Connecticut · 1 listed address
- 433 South Main Street, West Hartford
Illinois · 1 listed address
- 231 North Main Street, Edwardsville
Indiana · 1 listed address
- 777 Beachway Drive, Indianapolis
Massachusetts · 1 listed address
- 181 Park Avenue, West Springfield
Missouri · 1 listed address
- 12444 Powerscourt Drive, Saint Louis
New Jersey · 1 listed address
- 516 Route 9, Waretown
Oklahoma · 1 listed address
- 2451 S Kelly, Edmond
Pennsylvania · 1 listed address
- 504 S. Main Street, Zelienople
Other business names
Foundations Investment Advisors has reported 25 other business names to the SEC.
- Allon Planning Partners
- Alpha 1 Tax & Wealth Management, LLC
- Asset Preservation Tax & Retirement, LLC
- Big Financial Services LLC
- Bright Wealth Management
- Capitol Planning Group
- Chamberlin Group
- Complete Wealth Strategy
- Cornerstone Capital Management
- Detroit Financial
- Fuchs Financial
- Fundamental Wealth Designs
- Guardian Investment Advisors
- HTR Group N.e., LLC
- Impact Partners Financial, LLC
- McLean Advisory Group
- Northern Alliance Financial
- Quest Commonwealth
- RDW Financial Group
- Retire Simply
- Retirement Outfitters LLC
- Secure Money Advisors
- Sovereign Wealth Management
- Vital Retirement Planners
- Way Financial and Insurance Services
Registration details
- Legal name
- Foundations Investment Advisors LLC
- Headquarters
- 4050 E. Cotton Center BLVD., Suite 40, Phoenix, AZ 85040
- Phone
- 480-626-2979
- Website
- www.fiwealth.com
- SEC file
- 801-100512
- Structure
- Arizona LLC
- Fiscal year end
- December
This directory does not report disciplinary history, for any firm or individual, in either direction. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. See this firm's record on adviserinfo.sec.gov
Common questions
How many clients does Foundations Investment Advisors have?
Foundations Investment Advisors has 29,663 clients and manages $10.1 billion for them, as of September 2026. They include 23,568 other individuals, 6,047 high-net-worth individuals and 25 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 23 September 2026
What services does Foundations Investment Advisors offer?
Foundations Investment Advisors provides financial planning, portfolio management for individuals and small businesses, selecting other managers and educational seminars.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
Which custodians does Foundations Investment Advisors use?
Foundations Investment Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $7,962,953,260 and Fidelity Institutional (Boston, MA), with $2,038,192,274. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 23 September 2026
How many financial advisors does Foundations Investment Advisors have?
Foundations Investment Advisors has 289 investment adviser representatives registered with state securities authorities, out of 353 employees, and 289 perform investment advisory functions. 0 are registered representatives of a broker-dealer and 289 are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Foundations Investment Advisors invest in?
At the end of its last fiscal year, Foundations Investment Advisors’ separately managed accounts held 63% registered funds (mutual funds, ETFs, BDCs), 23% exchange-traded equities, 9% cash and equivalents, 3% investment grade corporate bonds and 2% all asset types < 1% combined: pooled investment other than investment co non exchange traded equity derivatives us govt/agency bonds sovereign bonds us state & local bonds other. It advises no private funds of its own.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Foundations Investment Advisors?
Foundations Investment Advisors is owned through a trust by Bryon Rice. Its direct owner is the Bryon and Kirsten Rice Revocable Trust DTD April 15, 2013 (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 23 September 2026
How does Foundations Investment Advisors get paid?
Foundations Investment Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file