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Richmond Investment Services

Wealth managementRIA

Mequon, WICRD 327451Updated

Richmond Investment Services is an investment adviser based in Mequon, WI, registered with the SEC since 2024. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $453 million, as filed on 10 August 2026.

890
Clients
$508K
AUM per individual client
11
Advisory staff
2
Offices
1.50–2.00%
Annual fee

From Form ADV filed 10 August 2026SEC record

Services and clients

Richmond Investment Services provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and pension consulting.

Richmond Investment Services reports 890 clients. They include 484 individual clients, 393 high-net-worth individuals and 7 charitable organizations. Of its assets, 100.0% ($453M across 1,438 accounts) are managed with discretion. A wrap fee program the firm both sponsors and manages holds $453M.

Clients and assets by client type
Clients890 clients
Assets$453M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)54%24%
High-net-worth individuals44%74%
Pension and profit-sharing plans<1%<1%
Charitable organizations<1%<1%
Corporations and other businesses<1%<1%
Client breakdown and activity details
Individuals (other than HNW)
Clients
484
Regulatory AUM
$108M
AUM share
23.8%
Avg. per client
$223K
High-net-worth individuals
Clients
393
Regulatory AUM
$338M
AUM share
74.5%
Avg. per client
$859K
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$2.97M
AUM share
0.7%
Avg. per client
$1.49M
Charitable organizations
Clients
7
Regulatory AUM
$4.29M
AUM share
0.9%
Avg. per client
$613K
Corporations and other businesses
Clients
Fewer than 5
Regulatory AUM
$271K
AUM share
0.1%
Avg. per client
$67.6K

Total

Clients
890
Regulatory AUM
$453M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
0

Fees and minimums

Richmond Investment Services charges 1.50%–2.00% a year for its Individually managed accounts (wrap fee). The fee is billed in advance and is negotiable. The brochure also prices 2 other services, listed under fee details.

Fee details and sources

Other fees

Fixed-fee investment services
Investment services may be priced as a negotiated fixed fee under a one-year agreement, with any advance payment capped at $1,200 and six months.
Stand-alone financial planning
Stand-alone financial planning and non-investment consulting is a negotiated fee set in a separate written agreement.

Ownership and people

Matthew Richmond owns 75% or more of Richmond Investment Services. It has 22 employees, 11 of them in advisory roles.

Leadership

Staff

  • 22 employees
  • 11 in advisory functions
  • 14 state-registered reps
  • 14 broker-dealer reps
  • 11 insurance agents
Who owns the firm
Richmond Investment Services LLC· the adviser
  • Matthew Richmond

    Control person · since September 2006

    Owns 75% or more of Richmond Investment Services LLC

Growth and acquisitions

Richmond Investment Services’ regulatory assets grew from $360M (July 2024) to $453M (August 2026); clients rose from 604 to 890 and employees fell from 26 to 22.

By annual filing
Measure
Figures from each annual filing
Richmond Investment Services figures from each annual Form ADV filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Aug 2026August 2026$453M890222
Jul 2025July 2025$393M862102
Jul 2024July 2024$360M604262

Offices and registration details

Besides its headquarters, Richmond Investment Services has 1 office, with 2 listed addresses across 2 states.

Listed office addresses by state

Wisconsin · 1 listed address

  • 7702 W Mequon RD, MequonHQ

Other business names

Richmond Investment Services has reported 1 other business name to the SEC.

  • Goldfinch Wealth Management

Contact and registration details

Legal name
Richmond Investment Services LLC
Headquarters
7702 W Mequon RD, Mequon, WI 53097-3217
Website
Not reported
SEC file
801-129477
Structure
Wisconsin LLC
Fiscal year end
December

Custodians

Richmond Investment Services’ named custodian for separately managed accounts is LPL Financial ($453M). Richmond Investment Services does not have custody of client assets.

Reported separately managed account assets by custodian
$453M
named custodians
  • LPL FinancialLPL Financial LLC · Fort Mill, SC · $453M100%

Investments and reported holdings

At year end, Richmond Investment Services’ separately managed accounts were mostly in funds (80%). Its reported 13F holdings for the quarter ended 30 June 2026 total $316M across 145 positions; the largest are iShares TR (12.8%), Invesco Qqq TR (8.6%) and SPDR Series Trust (6.9%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks7%
  • Funds80%
  • Bonds9%
    • High-yield corporate bonds6%
    • U.S. government and agency bonds1%
    • State and local bonds1%
    • Investment grade corporate bonds1%
  • Cash3%
  • Other1%
    • Pending purchase, previous metals, rightsm units warrants or structured products1%

Reported 13F holdings

$316M
Reported 13F value
145
Positions
51.3%
In the 10 largest
−48.9%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. iShares TR · Rus Top 200 ETF12.8%
  2. Invesco Qqq TR · Unit Ser 18.6%
  3. SPDR Series Trust · ST Str P500etf6.9%
  4. Vaneck ETF Trust · Semiconductr ETF4.3%
  5. Janus Detroit Str TR · Hendrsn Shrt ETF3.6%
  6. Vaneck ETF Trust · Gold Miners ETF3.2%
  7. Vaneck ETF Trust · Mrngstr Wde Moat3.1%
  8. First TR Exchange-traded Alp · Sml CP Grw Alp3.1%
  9. First TR Exchange Traded FD · Smid Risng ETF3.0%
  10. Invesco Actively Managed Exc · Total Return2.8%

Together, the ten largest are 51.3% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 27 July 2026

Common questions

How many clients does Richmond Investment Services have?

Richmond Investment Services has 890 clients and manages $453 million for them, as of August 2026. They include 484 individual clients, 393 high-net-worth individuals and 7 charitable organizations.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 10 August 2026

What services does Richmond Investment Services offer?

Richmond Investment Services provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and pension consulting.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Richmond Investment Services charge?

Richmond Investment Services charges 1.50%–2.00% a year for its Individually managed accounts (wrap fee). The fee is billed in advance and is negotiable.

Source: ADV PART 2A, filed 9 October 2026

Which custodians does Richmond Investment Services use?

Richmond Investment Services’ separately managed account assets are held at LPL Financial LLC (Fort Mill, SC), with $453M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 August 2026

How many financial advisors does Richmond Investment Services have?

Richmond Investment Services has 14 investment adviser representatives registered with state securities authorities, out of 22 employees, and 11 perform investment advisory functions. 14 employees are registered representatives of a broker-dealer and 11 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Richmond Investment Services invest in?

At the end of its last fiscal year, Richmond Investment Services’ separately managed accounts held 80% registered funds (mutual funds, ETFs, BDCs), 7% exchange-traded equities, 6% high-yield corporate bonds, 3% cash and equivalents, 1% U.S. government and agency bonds, 1% state and local bonds, 1% investment grade corporate bonds and 1% other. The 1% other category is described as: Pending Purchase, Previous Metals, Rightsm Units Warrants Or Structured Products.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Richmond Investment Services?

Richmond Investment Services’ direct owner is Matthew Richmond (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 10 August 2026

How does Richmond Investment Services get paid?

Richmond Investment Services is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Richmond Investment Services?

Richmond Investment Services’ main office is at 7702 W Mequon RD, Mequon, WI 53097-3217. Its phone number is 262-242-4200.

Source: Form ADV Part 1A, Item 1.F, filed 10 August 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 10 August 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. ADV PART 2A, submitted 9 October 2026.
  3. SEC-filed document.
  4. IAPD firm record, CRD 327451.
  5. SEC registered adviser data, annual Form ADV amendments filed 11 July 2024 to 10 August 2026. Items 1.F and 5.
  6. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  7. Form 13F-HR, filed 27 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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