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Top 10 financial advisor firms in Santa Monica

16 SEC-registered financial advisor firms are headquartered in Santa Monica, CA, with $26.4B in combined regulatory assets under management. The largest by assets are Msa Advisors ($9.65B), Gerber Kawasaki ($4.11B) and Abacus Wealth Partners ($3.58B).

16
Financial advisor firms
$26.4B
Their combined AUM
$599M
Median firm AUM
13,527
Clients of the top 10

The 10 largest by assets

  1. 1

    $9.65B

  2. 2

    $4.11B

  3. 3

    $3.58B

  4. 4

    $2.81B

  5. 5

    $1.48B

  6. 6

    $1.47B

  7. 7

    $889M

  8. 8

    $837M

  9. 9

    $361M

  10. 10

    $321M

Profiles of the top 10

No. 1 · RIA

Msa Advisors

Msa Advisors is an investment adviser based in Santa Monica, CA, registered with the SEC since 2019. It provides investment management. Its clients include high-net-worth individuals, pooled investment vehicles and state or municipal government entities. Its regulatory assets under management total $9.65 billion, as filed on 27 March 2026.

Msa Advisors charges 1.00% a year for its Management Fees.

Regulatory AUM
$9.65B
Clients
74
Advisory staff
17
Fee schedule
1.00% to 1.00% a year
Headquarters
3110 Main Street, Suite 310, Santa Monica, CA 90405

No. 2 · RIA

Gerber Kawasaki

Gerber Kawasaki is an investment adviser based in Santa Monica, CA, registered with the SEC since 2014. It provides financial planning and investment management. Its clients include individual clients, high-net-worth individuals, and corporations and other businesses. Its regulatory assets under management total $4.11 billion, as filed on 7 July 2026.

Gerber Kawasaki charges 1.00%–1.50% a year for its Wealth Management Services.

Regulatory AUM
$4.11B
Clients
9,624
Advisory staff
36
Fee schedule
1.00% to 1.50% a year
Custodians
LPL Financial
Headquarters
2437 Main Street, Santa Monica, CA 90405

Abacus Wealth Partners is an investment adviser based in Santa Monica, CA, registered with the SEC since 2004. It provides financial planning and investment management. Its clients include high-net-worth individuals, charitable organizations and individual clients. Its regulatory assets under management total $3.58 billion, as filed on 30 September 2026.

Abacus Wealth Partners charges 0.25%–1.00% a year for its Investment Management Fee.

Regulatory AUM
$3.58B
Clients
1,574
Advisory staff
37
Founded
2004
Fee schedule
0.25% to 1.00% a year
Custodians
Charles Schwab
Headquarters
429 Santa Monica BLVD., Suite 500, Santa Monica, CA 90401

Angeles Wealth Management is an investment adviser based in Santa Monica, CA, registered with the SEC since 2012. It provides financial planning and investment management. Its clients include high-net-worth individuals, corporations and other businesses, and charitable organizations. Its regulatory assets under management total $2.81 billion, as filed on 12 August 2026.

Angeles Wealth Management charges 0.50%–1.00% for its Asset-based advisory fee. The brochure does not state whether the rate is annual.

Regulatory AUM
$2.81B
Clients
212
Advisory staff
13
Fee schedule
0.50% to 1.00%
Minimum account
$5,000,000
Custodians
Charles Schwab
Headquarters
429 Santa Monica BLVD, Suite 650, Santa Monica, CA 90401

Quantum Financial Advisors is an investment adviser based in Santa Monica, CA, registered with the SEC since 2022. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $1.48 billion, as filed on 5 June 2026.

Quantum Financial Advisors charges 0.25%–1.00% a year for its Comprehensive Portfolio Management.

Regulatory AUM
$1.48B
Clients
451
Advisory staff
11
Founded
2021
Fee schedule
0.25% to 1.00% a year
Custodians
Charles Schwab
Headquarters
530 Wilshire BLVD, Ste 206, Santa Monica, CA 90401

Serenus Wealth Advisors is an investment adviser based in Santa Monica, CA, registered with the SEC since 2024. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $1.47 billion, as filed on 16 June 2026.

Serenus Wealth Advisors charges up to 2.00% a year for its Comprehensive Portfolio Management.

Regulatory AUM
$1.47B
Clients
141
Advisory staff
6
Fee schedule
Up to 2.00% a year
Custodians
Fidelity
Headquarters
1299 Ocean Ave, Suite 710, Santa Monica, CA 90401

Westside Investment Management is an investment adviser based in Santa Monica, CA, registered with the SEC since 2010. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and corporations and other businesses. Its regulatory assets under management total $889 million, as filed on 27 February 2026.

Westside Investment Management charges up to 1.50% a year for its Investment Advisory Services.

Regulatory AUM
$889M
Clients
890
Advisory staff
7
Founded
2010
Fee schedule
Up to 1.50% a year
Custodians
LPL Financial, Charles Schwab
Headquarters
2444 Wilshire BLVD, Suite 303, Santa Monica, CA 90403

No. 8 · RIA

Redwood Holdings

Redwood Holdings is an investment adviser based in Santa Monica, CA, registered with the SEC since 2020. It provides investment management. Its clients include high-net-worth individuals and individual clients. Its regulatory assets under management total $837 million, as filed on 9 April 2026.

Redwood Holdings charges up to 2.90% a year for its Account Management.

Regulatory AUM
$837M
Clients
243
Advisory staff
3
Founded
2014
Fee schedule
Up to 2.90% a year
Custodians
Charles Schwab
Headquarters
100 Wilshire BLVD, Suite 260, Santa Monica, CA 90401

Sierra Investment Management is an investment adviser based in Santa Monica, CA, registered with the SEC since 1992. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $361 million, as filed on 15 July 2026.

Regulatory AUM
$361M
Clients
312
Advisory staff
8
Founded
1992
Custodians
Charles Schwab
Headquarters
3420 Ocean Park BLVD, Ste 3060, Santa Monica, CA 90405

No. 10 · RIA

HW Capital

HW Capital is an investment adviser based in Santa Monica, CA, registered with the SEC since 2018. It provides investment management. Its clients include high-net-worth individuals. Its regulatory assets under management total $321 million, as filed on 30 March 2026.

Regulatory AUM
$321M
Clients
6
Advisory staff
2
Custodians
J.P. Morgan
Headquarters
1437 7th Street, Suite 200, Santa Monica, CA 90401

Questions about financial advisors in Santa Monica

How many financial advisor firms are headquartered in Santa Monica?

16 SEC-registered financial advisor firms report their principal office in Santa Monica, CA, managing $26.4B in regulatory assets between them. The other 26 advisers headquartered in the city are broker-dealers, other kinds of wealth firm, or fund and institutional managers.

Source: Form ADV Part 1A, Items 1.F, 5.D and 5.F

What is the largest financial advisor firm in Santa Monica?

Msa Advisors, with $9.65B in regulatory assets under management on its latest Form ADV. The next largest are Gerber Kawasaki ($4.11B) and Abacus Wealth Partners ($3.58B).

Source: Form ADV Part 1A, Item 5.F

How large is a typical financial advisor firm in Santa Monica?

The median firm manages $599M in regulatory assets. That is the midpoint of the 16 firms headquartered in Santa Monica.

Source: Form ADV Part 1A, Item 5.F

How much do financial advisors in Santa Monica charge?

Of the 10 largest firms, 8 publish an asset-based fee schedule for their main service in their brochure. The highest rate in those schedules runs from 1.00% to 2.90% of assets, depending on the firm; each firm's fee is in its profile above.

Source: Form ADV Part 2A brochures, Item 5

How can I check a financial advisor's record in Santa Monica?

Search the firm or the person on the SEC's Investment Adviser Public Disclosure site, adviserinfo.sec.gov, which shows registrations, Form ADV filings and any disclosures. Each firm profile in this directory links its SEC record.

Source: SEC Investment Adviser Public Disclosure

How is this list ordered?

By regulatory assets under management as filed on Form ADV, largest first. A firm is included when its principal office is in the city and most of its client assets belong to individuals and its type is RIA, which leaves out broker-dealers, wirehouses, RIA networks, digital advice, bank, insurance and family-office firms. A firm with only a branch office here is listed in its own headquarters city.

Source: Niva directory methodology

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