Top 9 financial advisor firms in Kalamazoo

9 SEC-registered financial advisor firms are headquartered in Kalamazoo, MI, with $4.19B in combined regulatory assets under management. The largest by assets are CWS Financial Advisors ($1.33B), TruNorth Capital Management ($725M) and Wolff Financial Management ($613M).

9
Financial advisor firms: $4.19B
Their combined AUM: $330M
Median firm AUM: 2,644
Clients of the top 9

The 9 largest by assets

1
CWS Financial Advisors
RIA
$1.33B
Up to 1.00% a year
2
TruNorth Capital Management
RIA
$725M
0.10% to 0.33% a year
3
Wolff Financial Management
RIA
$613M
Up to 1.00% a year
4
Long Road Investment Counsel
RIA
$346M
0.50% to 0.80% a year
5
N.V.N.G. Investments
RIA
$330M
Regulatory AUM
6
Daus Financial Services
RIA
$271M
0.65% to 1.50% a year
7
Clear Ridge Wealth Management
RIA
$245M
0.40% to 0.90% a year
8
Gasaway Investment Advisors
RIA
$173M
1.00% to 1.75% a year
9
Breakwater Capital
RIA
$157M
0.60% to 1.00% a year

Profiles of the top 9

No. 1 · RIA

CWS Financial Advisors

CWS Financial Advisors is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2018. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $1.33 billion, as filed on 24 July 2026.

CWS Financial Advisors charges up to 1.00% a year for its Investment Management & Sub-Adviser Fees.

Regulatory AUM: $1.33B
Clients: 807
Advisory staff: 5
Fee schedule: Up to 1.00% a year
Custodians: Charles Schwab
Headquarters: 405 West Michigan Avenue, Suite 110, Kalamazoo, MI 49007
Phone: 269-349-4600
Website: cwsfinancialadvisors.com

No. 2 · RIA

TruNorth Capital Management

TruNorth Capital Management is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2020. It provides investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $725 million, as filed on 28 May 2026.

TruNorth Capital Management charges 0.10%–0.33% a year for its Fee Schedule.

Regulatory AUM: $725M
Clients: 356
Advisory staff: 4
Founded: 2012
Fee schedule: 0.10% to 0.33% a year
Custodians: Charles Schwab
Headquarters: 1090 North 10th Street, Suite 210, Kalamazoo, MI 49009
Phone: 877-469-0446
Website: trunorthcapital.com

No. 3 · RIA

Wolff Financial Management

Wolff Financial Management is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2016. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and corporations and other businesses. Its regulatory assets under management total $613 million, as filed on 15 September 2026.

Wolff Financial Management charges up to 1.00% a year for its Wealth Management.

Regulatory AUM: $613M
Clients: 360
Advisory staff: 4
Founded: 2016
Fee schedule: Up to 1.00% a year
Custodians: Charles Schwab
Headquarters: 5938 Venture Park Drive, Kalamazoo, MI 49009
Phone: 269-372-3100

No. 4 · RIA

Long Road Investment Counsel

Long Road Investment Counsel is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2014. It provides investment management. Its clients include high-net-worth individuals and individual clients. Its regulatory assets under management total $346 million, as filed on 20 March 2026.

Long Road Investment Counsel charges 0.50%–0.80% a year for its Investment Management.

Regulatory AUM: $346M
Clients: 34
Advisory staff: 2
Fee schedule: 0.50% to 0.80% a year
Minimum account: $1,000,000
Custodians: PNC Bank, William Blair & Company
Headquarters: 107 W. Michigan Ave, Suite 804, Kalamazoo, MI 49007-3946
Phone: 269-488-8001
Website: longroadinvestment.com

No. 5 · RIA

N.V.N.G. Investments

N.V.N.G. Investments is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2018. It provides investment management. Its clients include high-net-worth individuals and individual clients. Its regulatory assets under management total $330 million, as filed on 29 January 2026.

Regulatory AUM: $330M
Clients: 39
Advisory staff: 1
Headquarters: 555 Crosstown Parkway, Suite 405, Kalamazoo, MI 49008-1982
Phone: 269-329-2422

No. 6 · RIA

Daus Financial Services

Daus Financial Services is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2023. It provides financial planning and investment management. Its clients include high-net-worth individuals and individual clients. Its regulatory assets under management total $271 million, as filed on 18 August 2026.

Daus Financial Services charges 0.65%–1.50% a year for its Asset Management.

Regulatory AUM: $271M
Clients: 327
Advisory staff: 3
Founded: 2023
Fee schedule: 0.65% to 1.50% a year
Minimum account: $100,000
Custodians: Charles Schwab
Headquarters: 487 South Drake Road, Suite A, Kalamazoo, MI 49009
Phone: 269-321-7472
Website: dausfinancial.co

No. 7 · RIA

Clear Ridge Wealth Management

Clear Ridge Wealth Management is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2021. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $245 million, as filed on 27 March 2026.

Clear Ridge Wealth Management charges 0.40%–0.90% a year for its Investment Management Services.

Regulatory AUM: $245M
Clients: 132
Advisory staff: 3
Founded: 2014
Fee schedule: 0.40% to 0.90% a year
Custodians: Charles Schwab, Fidelity
Headquarters: 259 E. Michigan Avenue, Suite 105, Kalamazoo, MI 49007
Phone: 269-381-1700
Website: clearridgewm.com

No. 8 · RIA

Gasaway Investment Advisors

Gasaway Investment Advisors is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2021. It provides financial planning and investment management. Its clients include pension and profit-sharing plans, individual clients, and high-net-worth individuals. Its regulatory assets under management total $173 million, as filed on 24 June 2026.

Gasaway Investment Advisors charges 1.00%–1.75% a year for its Investment Management.

Regulatory AUM: $173M
Clients: 446
Advisory staff: 4
Fee schedule: 1.00% to 1.75% a year
Custodians: Raymond James, Matrix Trust
Headquarters: 7110 Stadium Drive, Kalamazoo, MI 49009
Phone: 269-324-0080
Website: gasawayinvestments.com

No. 9 · RIA

Breakwater Capital

Breakwater Capital is an investment adviser based in Kalamazoo, MI, registered with the SEC since 2020. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $157 million, as filed on 31 March 2026.

Breakwater Capital charges 0.60%–1.00% a year for its Investment Management Fees.

Regulatory AUM: $157M
Clients: 143
Advisory staff: 2
Fee schedule: 0.60% to 1.00% a year
Minimum account: $250,000
Custodians: Charles Schwab, Fidelity, Tiaa-Cref Investment Management
Headquarters: 251 N Rose Street Suite 200, Kalamazoo, MI 49007
Phone: 269-903-2360
Website: breakwater.capital

Questions about financial advisors in Kalamazoo

How many financial advisor firms are headquartered in Kalamazoo?

9 SEC-registered financial advisor firms report their principal office in Kalamazoo, MI, managing $4.19B in regulatory assets between them.

Source: Form ADV Part 1A, Items 1.F, 5.D and 5.F

What is the largest financial advisor firm in Kalamazoo?

CWS Financial Advisors, with $1.33B in regulatory assets under management on its latest Form ADV. The next largest are TruNorth Capital Management ($725M) and Wolff Financial Management ($613M).

Source: Form ADV Part 1A, Item 5.F

How large is a typical financial advisor firm in Kalamazoo?

The median firm manages $330M in regulatory assets. That is the midpoint of the 9 firms headquartered in Kalamazoo.

Source: Form ADV Part 1A, Item 5.F

How much do financial advisors in Kalamazoo charge?

Of the 9 largest firms, 8 publish an asset-based fee schedule for their main service in their brochure. The highest rate in those schedules runs from 0.33% to 1.75% of assets, depending on the firm; each firm's fee is in its profile above.

Source: Form ADV Part 2A brochures, Item 5

How can I check a financial advisor's record in Kalamazoo?

Search the firm or the person on the SEC's Investment Adviser Public Disclosure site, adviserinfo.sec.gov, which shows registrations, Form ADV filings and any disclosures. Each firm profile in this directory links its SEC record.

Source: SEC Investment Adviser Public Disclosure

How is this list ordered?

By regulatory assets under management as filed on Form ADV, largest first. A firm is included when its principal office is in the city and most of its client assets belong to individuals and its type is RIA, which leaves out broker-dealers, wirehouses, RIA networks, digital advice, bank, insurance and family-office firms. A firm with only a branch office here is listed in its own headquarters city.

Source: Niva directory methodology

Kalamazoo has 9 financial advisor firms; see every adviser in the city →

The 9 largest by assets

Profiles of the top 9

Questions about financial advisors in Kalamazoo

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