Advisory Services Network: AUM & Ownership

Clients

Advisory Services Network serves 12,919 clients, 11,305 of them other individuals. The average client has about $820,000 with the firm, and high-net-worth clients hold 36% of its $10.6 billion in assets.

Regulatory assets by client type

Individuals11,305 clients61%
High-net-worth individuals1,121 clients36%
Corporations and other businesses410 clients2%
OtherPension and profit-sharing plans, Charitable organizations, State or municipal government entities1%

Show client breakdown

Client type	Clients	Regulatory AUM	Share	Avg. per client
Individuals (other than HNW)	11,305	$6,461,642,168	61.0%	$572K
High-net-worth individuals	1,121	$3,802,643,188	35.9%	$3.39M
Pension and profit-sharing plans	49	$44,093,491	0.4%	$900K
Charitable organizations	30	$12,891,591	0.1%	$430K
State or municipal government entities	4	$16,035,611	0.2%	$4.01M
Corporations and other businesses	410	$258,407,988	2.4%	$630K
Total	12,919	$10,595,714,037	100%	$820K

Individuals (other than HNW)

Clients: 11,305
Regulatory AUM: $6,461,642,168
Share: 61.0%
Avg. per client: $572K

High-net-worth individuals

Clients: 1,121
Regulatory AUM: $3,802,643,188
Share: 35.9%
Avg. per client: $3.39M

Pension and profit-sharing plans

Clients: 49
Regulatory AUM: $44,093,491
Share: 0.4%
Avg. per client: $900K

Charitable organizations

Clients: 30
Regulatory AUM: $12,891,591
Share: 0.1%
Avg. per client: $430K

State or municipal government entities

Clients: 4
Regulatory AUM: $16,035,611
Share: 0.2%
Avg. per client: $4.01M

Corporations and other businesses

Clients: 410
Regulatory AUM: $258,407,988
Share: 2.4%
Avg. per client: $630K

Total

Clients: 12,919
Regulatory AUM: $10,595,714,037
Share: 100%
Avg. per client: $820K

What it does

Advisory Services Network provides financial planning, portfolio management for individuals and small businesses and selecting other managers. It is paid through a percentage of assets, hourly charges and fixed fees.

Advisory Services Network provided financial planning to 51–100 clients last fiscal year and advises no private funds.

99.0% of assets ($10.49B across 29,404 accounts) are managed with discretion; $106.3M across 259 accounts are not. $8.18B sits in a wrap fee program the firm both sponsors and manages. 1% of clients are outside the U.S., and 49 clients received advice without assets under management last fiscal year.

What the accounts hold

Separately managed account assets by class, year end

Stocks58%
Funds31%
Bonds6%
- State and local bonds3%
- Investment grade corporate bonds2%
- U.S. government and agency bonds1%
Cash5%

Custodians

Advisory Services Network does not have custody of client assets.

Managed account assets by custodian

All other custodians$10.60B100%

Ownership and leadership

Asn Parent, LLC owns 75% or more of Advisory Services Network.

Who owns the firm

Advisory Services Network, LLC· the adviser

Asn Parent, LLC
Control person · since May 2026
Owns 75% or more of Advisory Services Network, LLC
- Prescott Capital Holdings, Inc.
  Control person · since May 2026
  Owns 50% to 75% of Asn Parent, LLC

Leadership

Cynthia Wolin-Halpern
Chief Operating Officer
Laura Tedball
Chief Compliance Officer
Thomas Prescott
Managing Member

Staff

268 employees
247 in advisory functions
247 state-registered reps
19 broker-dealer reps
92 insurance agents
3 soliciting firms

Reported holdings

Advisory Services Network’s reported 13F holdings total $8.83B across 2,165 positions, and the ten largest make up 18.5% of it.

$8.83B
Reported 13F value: 2,165
Positions: 18.5%
In the 10 largest: +17.4%
Value vs. prior quarter

Ten largest positions, share of reported value

Apple Inc.2.9%
Nvidia Corporation2.9%
iShares TR · Core S&P500 ETF2.2%
Quanta Svcs Inc.1.8%
Walmart Inc.1.6%
State Str SPDR S&P 500 ETF T · TR Unit1.6%
Invesco Qqq TR · Unit Ser 11.5%
Amazon Com Inc.1.5%
Microsoft Corp.1.4%
Alphabet Inc. · Cap Stk CL A1.1%

Together, the ten largest are 18.5% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 12 August 2026

A 13F covers only exchange-traded long positions the firm holds with discretion, so this $8.83B is not its $10.60B in regulatory assets and does not represent any individual client's portfolio.

Fees

Advisory Services Network is paid through a percentage of assets under management, hourly charges and fixed fees (other than subscription fees).

Advisory Services Network’s fee rates are not included in this profile. Find its brochure on the SEC’s site.

Offices and registrations

Besides its headquarters, Advisory Services Network has 117 offices (2 private residences, listed without an address), with 26 listed addresses across 19 states.

Listed office addresses by state

Georgia · 2 listed addresses

900 Ashwood Parkway, Suite 500, AtlantaHQ
3715 Northside Parkway NW, Atlanta

Other business names

Advisory Services Network has reported 169 other business names to the SEC.

4p Wealth Trust
5th World Financial Advisors
Actus Capital Management
Acuity Wealth Advisors
Advanced Investment Management
Alkemi Capital
Alpen Wealth Advisory Group
Alpine Peaks Advisors
Analytical Capital
Anchor Private Planning
Anglin Investment Partners
Apex Capital Wealth Management
Apg Capital Asset Management
Apis Financial Planning
Appleby Yudenfreun Wealth Management & Consulting
Arellano Financial Partners
Argentora Wealth Management
Arn Wealth Management
Asn
Associated Capital Advisors
Avantis Capital Management
Balanced Wealth Advisors
Barrington Financial Advisors
Bay Reef Capital
Bayswater Capital
Beckley, Whitener & Wetmore Wealth Advisors
Belle View Wealth
Blackwood Wealth Management
Bluewater Investment Strategies
Bogar LK Advisory Services
Branches+roots Investment Management
Bruce Wealth Group
CZ Advisory & Consulting
Campbell Harness Capital Wealth Management
Clear Path Financial Services
Courtney Wealth Advisors
Crosswind Investments
Crown Wealth Management
DKP Wealth
DSP Wealth Strategies
Dahlia Financial
Dakota Wealth
Dalton Wealth Management
Darwin
Deer Creek Capital
Drew Capital Management
Duet Wealth Management
Enhance Wealth
Equable Portfolio Management
Evergreen Wealth Management
Everstrong Advisors
FND Wealth Management
Fallowbreak Financial Planning
Fanno Capital Management
Fiduciary Private Wealth
Five Points Advisory
Fleming Investment Management
Foothills Capital Management
Garrard Wealth Management
Golden Legacy Wealth Advisors

Show all 169 names

Gotthold Wealth Management
Graystone Planning
Greenberg Wealth Management
Greer Capital
HLK Asset Management
Harrell Capital Management
Harris Wealth Management
High Point Private
Howard Financial Services
Ihs Capital Management
Inflection Point Wealth Advice
Intelliplan Advisors
Intuitive Wealth Advisors
Ironwood Wealth Management
Johnson Lane Advisory Partners
Joyce Wealth Advisory
Judge Asset Management
Juniper Investment & Financial Planning
Karp Asset Management
Knox & Downing Advisors
Korade Wealth Management
Kuhn Wealth Advisors
Landers Advisory Services
Legacy Capital
Lichtman Investment Advisors
Lifsg Wealth Management
Lighthouse Investments
Lone Pine Advisory Services
M6 Wealth
MHM Capital Management
MMX Wealth Partners
Makkai Capital Group
Malloch Wealth Management
Map Strategic Wealth Advisors
Market Trends Advisory
McClellan Wealth Management
McLaughlin Wealth Management
Miller Financial
Noblecrest Wealth Management
Northshore Wealth Advisors
Oakmont Financial Partners
Ohana Financial Planning
Ohio Valley Wealth Management
PRS Investment Advisors
Palmetto Private Wealth
Paro Wealth Management
Pfleger Financial Services
Piper Wealth Management
Platinum Wealth Advisors
Point Break Planning
Private Client Group
Private Ridge Wealth Management
Providence Wealth Management
Prumo Wealth Management
Queen City Capital
Reagan Wealth
Redstone Private Wealth
Reider Capital Management
Retire Orlando
Richter Wealth Advisory
Roberts Private Wealth
Rock Harbor Wealth Management
Roswell Asset Management
Runyan Wealth Management
SMG Financial
ST. Matthews Investors
SWM
Samra Wealth Management
Sentry Advisers
Siena Private Wealth
Sierra Private Wealth
Simon & Simon Wealth Management
Smarte Investments
Song Wealth Management
Sonterra Wealth Management
Sound Advice Financial
Springer Financial Services
Stomata Capital Private Wealth Management
Stonevale Wealth Advisors
Strategic Wealth Management
Sycamore Wealth Management
TK Advisory
TQL Wealth Management
Tenet Wealth Management
Terra Stone Wealth Management
The Finance Planner
The Wealth Tenders
Thorvest Investment Management
Townsend Financial Life Management
Twin Lights Investment Advisors
Two Talents Capital Management
U.S. Asset Management
VH Wealth Advisors
Valoren Advisors
Valoren Smarte Wealth Advisors
Veracity Capital Management
WR Capital
WTF
Water Street Financial
Way Capital Management
Wealth Transition Finance
Wealthpath Financial Planning
West Street Financial
Williams Wealth Advisors
Williams Wealth Management
Woodward Ave Wealth Advisors
Wtifs
Your RIA
Zhu Wealth Management

Registration details

Legal name: Advisory Services Network, LLC
Headquarters: 900 Ashwood Parkway, Suite 500, Atlanta, GA 30338
Phone: 770-352-0449
Website: www.advservnet.com
SEC file: 801-71112
Structure: Georgia LLC
Fiscal year end: December

This directory does not report disciplinary history, for any firm or individual, in either direction. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. See this firm's record on adviserinfo.sec.gov

Common questions

How many clients does Advisory Services Network have?

Advisory Services Network has 12,919 clients and manages $10.6 billion for them, as of October 2026. They include 11,305 other individuals, 1,121 high-net-worth individuals and 410 corporations and other businesses.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 1 October 2026

What services does Advisory Services Network offer?

Advisory Services Network provides financial planning, portfolio management for individuals and small businesses and selecting other managers.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How many financial advisors does Advisory Services Network have?

Advisory Services Network has 247 investment adviser representatives registered with state securities authorities, out of 268 employees, and 247 perform investment advisory functions. 19 are registered representatives of a broker-dealer and 92 are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Advisory Services Network invest in?

At the end of its last fiscal year, Advisory Services Network’s separately managed accounts held 58% exchange-traded equities, 31% registered funds (mutual funds, ETFs, BDCs), 5% cash and equivalents, 3% state and local bonds, 2% investment grade corporate bonds and 1% U.S. government and agency bonds. It advises no private funds of its own.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Advisory Services Network?

Advisory Services Network is owned through a holding company by Prescott Capital Holdings, Inc. Its direct owner is Asn Parent, LLC (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 1 October 2026

How does Advisory Services Network get paid?

Advisory Services Network is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file