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Top 3 financial advisor firms in Madison

3 SEC-registered financial advisor firms are headquartered in Madison, CT, with $3.86B in combined regulatory assets under management. The largest by assets are Principle Wealth Partners ($3.2B), Warner Group ($458M) and East Guilford Financial Services ($193M).

3
Financial advisor firms
$3.86B
Their combined AUM
$458M
Median firm AUM
2,269
Clients of the top 3

The 3 largest by assets

  1. 1

    $3.2B

  2. 2

    $458M

  3. 3

    $193M

Profiles of the top 3

Principle Wealth Partners is an investment adviser based in Madison, CT, registered with the SEC since 2017. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $3.2 billion, as filed on 7 August 2026.

Principle Wealth Partners charges up to 1.25% a year for its Wealth Management Services.

Regulatory AUM
$3.2B
Clients
1,210
Advisory staff
22
Founded
2017
Fee schedule
Up to 1.25% a year
Custodians
Fidelity
Headquarters
48 Wall Street, Madison, CT 06443

No. 2 · RIA

Warner Group

Warner Group is an investment adviser based in Madison, CT, registered with the SEC since 2025. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $458 million, as filed on 29 September 2026.

Regulatory AUM
$458M
Clients
758
Advisory staff
7
Custodians
LPL Financial
Headquarters
869 Boston Post Road, Madison, CT 06443

East Guilford Financial Services is an investment adviser based in Madison, CT, registered with the SEC since 2021. It provides financial planning and investment management. Its clients include high-net-worth individuals and individual clients. Its regulatory assets under management total $193 million, as filed on 24 March 2026.

East Guilford Financial Services charges 0.50% a year for its Asset Management Services.

Regulatory AUM
$193M
Clients
301
Advisory staff
1
Fee schedule
0.50% to 0.50% a year
Custodians
Charles Schwab
Headquarters
145 Durham Road, Ste. 9, Madison, CT 06443

Questions about financial advisors in Madison

How many financial advisor firms are headquartered in Madison?

3 SEC-registered financial advisor firms report their principal office in Madison, CT, managing $3.86B in regulatory assets between them. The other 1 adviser headquartered in the city are broker-dealers, other kinds of wealth firm, or fund and institutional managers.

Source: Form ADV Part 1A, Items 1.F, 5.D and 5.F

What is the largest financial advisor firm in Madison?

Principle Wealth Partners, with $3.2B in regulatory assets under management on its latest Form ADV. The next largest are Warner Group ($458M) and East Guilford Financial Services ($193M).

Source: Form ADV Part 1A, Item 5.F

How large is a typical financial advisor firm in Madison?

The median firm manages $458M in regulatory assets. That is the midpoint of the 3 firms headquartered in Madison.

Source: Form ADV Part 1A, Item 5.F

How can I check a financial advisor's record in Madison?

Search the firm or the person on the SEC's Investment Adviser Public Disclosure site, adviserinfo.sec.gov, which shows registrations, Form ADV filings and any disclosures. Each firm profile in this directory links its SEC record.

Source: SEC Investment Adviser Public Disclosure

How is this list ordered?

By regulatory assets under management as filed on Form ADV, largest first. A firm is included when its principal office is in the city and most of its client assets belong to individuals and its type is RIA, which leaves out broker-dealers, wirehouses, RIA networks, digital advice, bank, insurance and family-office firms. A firm with only a branch office here is listed in its own headquarters city.

Source: Niva directory methodology

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