Clients
Strategic Advisers serves 2,401,763 clients, 736,141 of them high-net-worth individuals. The average client has about $570,000 with the firm, and high-net-worth clients hold 29% of its $1370.1 billion in assets.
- Individuals1,654,834 clients12%
- High-net-worth individuals736,141 clients29%
- Investment companies15 clients43%
- Pension and profit-sharing plans10,164 clients12%
- Charitable organizations12 clients4%
- OtherState or municipal government entities, Corporations and other businesses, Other1%
Show client breakdownHide client breakdown
| Client type | Clients | Regulatory AUM | Share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 1,654,834 | $164,636,156,091 | 12.0% | $99K |
| High-net-worth individuals | 736,141 | $396,748,794,313 | 29.0% | $539K |
| Investment companies | 15 | $589,436,237,564 | 43.0% | $39.30B |
| Pension and profit-sharing plans | 10,164 | $161,528,146,440 | 11.8% | $15.9M |
| Charitable organizations | 12 | $49,771,773,876 | 3.6% | $4.15B |
| State or municipal government entities | 92 | $7,349,816,620 | 0.5% | $79.9M |
| Corporations and other businesses | 505 | $646,240,274 | 0.0% | $1.28M |
| Other | Not reported | $8,160,033 | 0.0% | — |
| Total | 2,401,763 | $1,370,125,325,211 | 100% | $570K |
- Clients
- 1,654,834
- Regulatory AUM
- $164,636,156,091
- Share
- 12.0%
- Avg. per client
- $99K
- Clients
- 736,141
- Regulatory AUM
- $396,748,794,313
- Share
- 29.0%
- Avg. per client
- $539K
- Clients
- 15
- Regulatory AUM
- $589,436,237,564
- Share
- 43.0%
- Avg. per client
- $39.30B
- Clients
- 10,164
- Regulatory AUM
- $161,528,146,440
- Share
- 11.8%
- Avg. per client
- $15.9M
- Clients
- 12
- Regulatory AUM
- $49,771,773,876
- Share
- 3.6%
- Avg. per client
- $4.15B
- Clients
- 92
- Regulatory AUM
- $7,349,816,620
- Share
- 0.5%
- Avg. per client
- $79.9M
- Clients
- 505
- Regulatory AUM
- $646,240,274
- Share
- 0.0%
- Avg. per client
- $1.28M
- Clients
- Not reported
- Regulatory AUM
- $8,160,033
- Share
- 0.0%
- Avg. per client
- —
Total
- Clients
- 2,401,763
- Regulatory AUM
- $1,370,125,325,211
- Share
- 100%
- Avg. per client
- $570K
What it does
Strategic Advisers provides financial planning, portfolio management for individuals and small businesses, portfolio management for investment companies, portfolio management for institutions, selecting other managers, educational seminars and other activities. It is paid through a percentage of assets, fixed fees and other arrangements.
Strategic Advisers provided financial planning to 936,705 clients last fiscal year and advises no private funds.
96.4% of assets ($1321.08B across 2,973,485 accounts) are managed with discretion; $49.05B across 27 accounts are not. $1133.61B sits in a wrap fee program the firm both sponsors and manages. 0% of clients are outside the U.S., and 17,518 clients received advice without assets under management last fiscal year.
What the accounts hold
- Stocks40%
- Funds56%
- Bonds4%
- State and local bonds2%
- U.S. government and agency bonds1%
- Investment grade corporate bonds1%
Custodians
Strategic Advisers’ client accounts are held mainly at Fidelity, with 45% of managed assets. Strategic Advisers has custody of client assets.
- FidelityNational Financial Services LLC · Boston, MA · $611.82B45%
- All other custodians$758.30B55%
Ownership and leadership
Fidelity Advisory Holdings LLC owns 75% or more of Strategic Advisers.
- Owns 75% or more of Strategic Advisers LLC
Fidelity Advisory Holdings LLC
Control person · since March 2018
- Owns 75% or more of Fidelity Advisory Holdings LLC
FMR LLC
Control person · since March 2018
Edward Johnson IV
Elected manager · Control person · since April 2006
Abigail Johnson
Elected manager · Control person · since May 1994
Michael Wilens
Elected manager · Control person · since October 2014
Stephen Neff
Elected manager · Control person · since April 2023
Leadership
- William IrvingPresident, Director
- Keri DoganChief Operating Officer
- Stephanie BrownChief Compliance Officer
- Bart GrenierDirector
- James GryglewiczCompliance Officer
- Catherine PenaChief Investment Officer
- Christopher RimmerHead of Asset Management Finance, Treasurer
- John StoneChief Investment Officer
Staff
- 17,112 employees
- 17,112 in advisory functions
- 16,847 state-registered reps
- 16,817 broker-dealer reps
- 9,711 insurance agents
- 1 soliciting firm
Fees
Strategic Advisers is paid through a percentage of assets under management, fixed fees (other than subscription fees) and other.
Strategic Advisers’ fee rates are not included in this profile. Find its brochure on the SEC’s site.
Offices and registrations
Besides its headquarters, Strategic Advisers has 237 offices, with 26 listed addresses across 13 states.
Texas · 6 listed addresses
- 11501 Alterra Pkwy, Austin
- One Destiny Way, Westlake
- 5905 Legacy DR, Plano
- 4001 Northwest Pkwy, Dallas
- 4410 Westheimer RD, Houston
- 1540 East Southlake BLVD, Southlake
Massachusetts · 4 listed addresses
- 155 Seaport BLVD, BostonHQ
- 405 Cochituate Road, Framingham
- 155 Congress ST, Boston
- 44 Mall Road, Burlington
Kentucky · 3 listed addresses
- 100 Howe Drive, Covington
- 100 Magellan Way, Covington
- 100 Crosby Pkwy, Covington
New Hampshire · 3 listed addresses
- 1 Spartan Way, Merrimack
- 225 Daniel Webster Hwy, Nashua
- 2 Contra Way, Merrimack
Utah · 2 listed addresses
- 49 North 400 West, Salt Lake City
- 279 West South Temple, Salt Lake City
Colorado · 1 listed address
- 6501 S Fiddlers Green Circle, Greenwood Village
Florida · 1 listed address
- 4601 Touchton RD East, Jacksonville
Georgia · 1 listed address
- 3630 Peachtree Road Ne, Atlanta
Illinois · 1 listed address
- 47 E Chicago Ave, Naperville
New Jersey · 1 listed address
- 396 Route 17 North, Paramus
North Carolina · 1 listed address
- 100 New Millennium Way, Durham
Ohio · 1 listed address
- 3805 Edwards RD, Cincinnati
Rhode Island · 1 listed address
- 900 Salem Street, Smithfield
Registration details
- Legal name
- Strategic Advisers LLC
- Headquarters
- 155 Seaport BLVD, Boston, MA 02210-2698
- Phone
- 617-563-7000
- Website
- Not reported
- SEC file
- 801-13243
- Structure
- Delaware LLC
- Fiscal year end
- December
This directory does not report disciplinary history, for any firm or individual, in either direction. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. See this firm's record on adviserinfo.sec.gov
Common questions
How many clients does Strategic Advisers have?
Strategic Advisers has 2,401,763 clients and manages $1370.1 billion for them, as of March 2026. They include 1,654,834 other individuals, 736,141 high-net-worth individuals and 10,164 pension and profit-sharing plans.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 30 March 2026
What services does Strategic Advisers offer?
Strategic Advisers provides financial planning, portfolio management for individuals and small businesses, portfolio management for investment companies, portfolio management for institutions, selecting other managers, educational seminars and other activities.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
Which custodians does Strategic Advisers use?
Strategic Advisers’ separately managed account assets are held at National Financial Services LLC (Boston, MA), with $611,822,469,801. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 30 March 2026
How many financial advisors does Strategic Advisers have?
Strategic Advisers has 16,847 investment adviser representatives registered with state securities authorities, out of 17,112 employees, and 17,112 perform investment advisory functions. 16,817 are registered representatives of a broker-dealer and 9,711 are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Strategic Advisers invest in?
At the end of its last fiscal year, Strategic Advisers’ separately managed accounts held 56% registered funds (mutual funds, ETFs, BDCs), 40% exchange-traded equities, 2% state and local bonds, 1% U.S. government and agency bonds and 1% investment grade corporate bonds. It advises no private funds of its own.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Strategic Advisers?
Strategic Advisers’ direct owner is Fidelity Advisory Holdings LLC (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 30 March 2026
How does Strategic Advisers get paid?
Strategic Advisers is paid through a percentage of assets under management, fixed fees and other arrangements. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file