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Seneca Financial Advisors

Wealth managementRIA

Rochester, NYCRD 152824Updated

Seneca Financial Advisors is an investment adviser based in Rochester, NY, registered with the SEC since 2010. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and corporations and other businesses. Its regulatory assets under management total $847 million, as filed on 25 June 2026.

373
Clients
$2.31M
AUM per individual client
5
Advisory staff
3
Offices
0.65–1.00%
Annual fee

From Form ADV filed 25 June 2026SEC record

Services and clients

Seneca Financial Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, selecting other managers, education planning, estate planning, insurance, tax planning, and tax preparation. Financial planning was provided to 251–500 clients last fiscal year.

Seneca Financial Advisors reports 373 clients. They include 194 individual clients, 159 high-net-worth individuals and 15 other clients. Of its assets, 87.3% ($740M across 1,029 accounts) are managed with discretion; $107M across 99 accounts are not. It advised 21 clients without assets under management last fiscal year.

Clients and assets by client type
Clients373 clients
Assets$847M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)52%6%
High-net-worth individuals43%90%
Corporations and other businesses1%2%
Other4%2%
Client breakdown and activity details
Individuals (other than HNW)
Clients
194
Regulatory AUM
$50.9M
AUM share
6.0%
Avg. per client
$262K
High-net-worth individuals
Clients
159
Regulatory AUM
$766M
AUM share
90.4%
Avg. per client
$4.81M
Corporations and other businesses
Clients
5
Regulatory AUM
$16.4M
AUM share
1.9%
Avg. per client
$3.29M
Other
Clients
15
Regulatory AUM
$14.3M
AUM share
1.7%
Avg. per client
$954K

Total

Clients
373
Regulatory AUM
$847M
AUM share
100%
Avg. per client
$2.27M
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
21
Private funds advised
0
Financial planning clients last fiscal year
251–500

Fees and minimums

Seneca Financial Advisors charges 0.65%–1.00% a year for its Investment Management and Consulting. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable. The brochure also prices 2 other services, listed under fee details.

$0–$1M1.00%
$1M–$2.5M0.85%
$2.5M–$3.25M0.75%
$3.25M and above0.65%
Fee details and sources

Other fees

Financial Planning (Fixed Fee)
Annual fixed fee, standard $5,000 and typically $4,000 to $60,000 when it includes tax planning, consulting or management; paid in quarterly installments in arrears.
Hourly Planning and Consulting
Financial planning, tax planning and investment consulting billed hourly at $100 to $500, depending on complexity and the individual providing the service.

Ownership and people

Scott Lefebre owns 25% to 50% of Seneca Financial Advisors. Stephen Green is CEO; the leadership team includes Chief Investment Officer Matthew Darcy. It has 19 employees, 5 of them in advisory roles.

Leadership

Investment adviser representatives

6 representatives listed in the SEC register as of 9 October 2026.

Staff

  • 19 employees
  • 5 in advisory functions
  • 5 state-registered reps
Who owns the firm
Seneca Financial Advisors LLC· the adviser
  • Scott Lefebre

    Control person · since January 2010

    Owns 25% to 50% of Seneca Financial Advisors LLC
  • Stephen Green

    Control person · since January 2010

    Owns 25% to 50% of Seneca Financial Advisors LLC
  • Zachary Erskine

    Control person · since January 2024

    Owns 10% to 25% of Seneca Financial Advisors LLC
  • Matthew Darcy

    Control person · since January 2024

    Owns 10% to 25% of Seneca Financial Advisors LLC
  • Elizabeth Raabe

    Control person · since January 2024

    Owns 5% to 10% of Seneca Financial Advisors LLC
  • Kimberly Merry

    Control person · since January 2024

    Owns 5% to 10% of Seneca Financial Advisors LLC

Growth and acquisitions

Seneca Financial Advisors’ regulatory assets grew 1.7× from $496M (July 2021) to $847M (June 2026); clients rose from 293 to 373 and employees from 17 to 19.

By annual filing
Measure
Figures from each annual filing
Seneca Financial Advisors figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
June 2026$847M373193
February 2025$694M333193
January 2024$607M348193
March 2023$520M327193
February 2022$580M315203
July 2021$496M293173

Offices and registration details

Besides its headquarters, Seneca Financial Advisors has 2 offices (1 private residence, listed without an address), with 2 listed addresses in District of Columbia and New York.

Listed office addresses by state

New York · 1 listed address

  • 100 South Clinton Avenue, Suite 1640, RochesterHQ

Contact and registration details

Legal name
Seneca Financial Advisors LLC
Headquarters
100 South Clinton Avenue, Suite 1640, Rochester, NY 14604
Website
Not reported
SEC file
801-71051
Structure
New York LLC
Fiscal year end
December

Custodians

Seneca Financial Advisors uses Charles Schwab ($745M, 88%) and Fidelity ($99.7M, 12%) as custodians for its separately managed accounts. Seneca Financial Advisors has custody of $11M in client assets for 8 clients.

Reported separately managed account assets by custodian
$845M
named custodians
  • FidelityNational Financial Services LLC · Boston, MA · $99.7M12%
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $745M88%

Investments and reported holdings

At year end, Seneca Financial Advisors’ separately managed accounts were mostly in funds (89%) and stocks (11%). Its reported 13F holdings for the quarter ended 30 June 2026 total $385M across 66 positions; the largest are Schwab Strategic TR (9.7%), Vanguard Specialized Funds (9.2%) and Schwab Strategic TR (7.4%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks11%
    • Exchange-traded equities10%
    • Non-exchange-traded equities1%
  • Funds89%
    • Registered funds88%
    • Pooled vehicles1%
  • Bonds3%
    • U.S. government and agency bonds1%
    • State and local bonds1%
    • Investment grade corporate bonds1%
  • Cash1%

Reported 13F holdings

$385M
Reported 13F value
66
Positions
70.9%
In the 10 largest
+12.8%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Schwab Strategic TR · US Lcap GR ETF9.7%
  2. Vanguard Specialized Funds · Div App ETF9.2%
  3. Schwab Strategic TR · US Mid-cap ETF7.4%
  4. iShares TR · 0-5 YR Tips ETF7.0%
  5. Schwab Strategic TR · US Tips ETF6.9%
  6. Schwab Strategic TR · US Sml Cap ETF6.7%
  7. Vanguard Mun BD Fds · Tax Exempt BD6.5%
  8. Vanguard Star Fds · VG TL Intl Stk F6.3%
  9. Schwab Strategic TR · US Lcap VA ETF5.6%
  10. iShares TR · Eafe Grwth ETF5.6%

Together, the ten largest are 70.9% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 27 July 2026

Common questions

How many clients does Seneca Financial Advisors have?

Seneca Financial Advisors has 373 clients and manages $847 million for them, as of June 2026. They include 194 individual clients, 159 high-net-worth individuals and 15 other clients.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 25 June 2026

What services does Seneca Financial Advisors offer?

Seneca Financial Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, selecting other managers, education planning, estate planning, insurance, tax planning, and tax preparation.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Seneca Financial Advisors charge?

Seneca Financial Advisors charges 0.65%–1.00% a year for its Investment Management and Consulting. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable.

Source: FORM ADV PART 2A DISCLOSURE BROCHURE (INCLUDES FORM ADV PART 2B BROCHURE SUPPLEMENT DETAILS), filed 25 June 2026

Which custodians does Seneca Financial Advisors use?

Seneca Financial Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $745M and National Financial Services LLC (Boston, MA), with $99.7M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 25 June 2026

How many financial advisors does Seneca Financial Advisors have?

Seneca Financial Advisors has 5 investment adviser representatives registered with state securities authorities, out of 19 employees, and 5 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Seneca Financial Advisors invest in?

At the end of its last fiscal year, Seneca Financial Advisors’ separately managed accounts held 88% registered funds (mutual funds, ETFs, BDCs), 10% exchange-traded equities, 1% non-exchange-traded equities, 1% U.S. government and agency bonds, 1% state and local bonds, 1% investment grade corporate bonds, 1% pooled vehicles (private funds and similar) and 1% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Seneca Financial Advisors?

Seneca Financial Advisors’ direct owners are Scott Lefebre, Stephen Green, Elizabeth Raabe, Zachary Erskine, Matthew Darcy and Kimberly Merry, each holding 50% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 25 June 2026

How does Seneca Financial Advisors get paid?

Seneca Financial Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Seneca Financial Advisors?

Seneca Financial Advisors’ main office is at 100 South Clinton Avenue, Suite 1640, Rochester, NY 14604. Its phone number is 585-203-1211.

Source: Form ADV Part 1A, Item 1.F, filed 25 June 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 25 June 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FORM ADV PART 2A DISCLOSURE BROCHURE (INCLUDES FORM ADV PART 2B BROCHURE SUPPLEMENT DETAILS), submitted 25 June 2026.
  3. IAPD firm record, CRD 152824.
  4. SEC registered adviser data, annual Form ADV amendments filed 7 July 2021 to 25 June 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 27 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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