Richey Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers. Financial planning was provided to 51–100 clients last fiscal year.
Richey Advisors reports 247 clients. They include 210 individual clients and 37 high-net-worth individuals. Of its assets, 100.0% ($160M across 562 accounts) are managed with discretion. It advised 3 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 85% | 47% |
| High-net-worth individuals | 15% | 51% |
| Charitable organizations | Fewer than 5 | 2% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 210 | $74.9M | 46.9% | $356K |
| High-net-worth individuals | 37 | $81.1M | 50.8% | $2.19M |
| Charitable organizations | Fewer than 5 | $3.7M | 2.3% | — |
| Total | 247 | $160M | 100% | — |
- Clients
- 210
- Regulatory AUM
- $74.9M
- AUM share
- 46.9%
- Avg. per client
- $356K
- Clients
- 37
- Regulatory AUM
- $81.1M
- AUM share
- 50.8%
- Avg. per client
- $2.19M
- Clients
- Fewer than 5
- Regulatory AUM
- $3.7M
- AUM share
- 2.3%
- Avg. per client
- —
Total
- Clients
- 247
- Regulatory AUM
- $160M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 3
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 51–100
Richey Advisors charges 0.55%–1.25% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable. The brochure also prices 4 other services, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$50K | 1.25% |
| $50K–$100K | 1.20% |
| $100K–$250K | 1.00% |
| $250K–$500K | 0.75% |
| $500K–$1M | 0.65% |
| $1M and above | 0.55% |
Fee details and sources
Other fees
- Consulting Services
- Billed at $200 an hour with a $500 minimum initial charge, or on a fixed or flat fee basis.
- Employer-Sponsored Retirement Plan Services
- Plans over $1,000,000 pay a negotiable fee, generally 0.40% to 1.00% a year of eligible plan assets.
- Estate Settlement Assistance
- Assistance settling accounts after a client's death or incapacity is billed by account type and beneficiary count, never more than $1,000.
- Financial Planning Services
- Billed at $200 an hour with a $500 minimum per plan; the initial consultation is complimentary.
James Ripley owns 75% or more of Richey Advisors. The leadership team of Richey Advisors includes President James Ripley. It has 5 employees, 4 of them in advisory roles.
Staff
- 5 employees
- 4 in advisory functions
- 4 state-registered reps
- Owns 75% or more of Richey Advisors, Inc.
James Ripley
Control person · since July 2015
Richey Advisors’ regulatory assets grew from $136M (June 2025) to $160M (September 2026); clients rose from 229 to 247 and employees were 5 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Sep 2026September 2026 | $160M | 247 | 5 | 3 |
| Jun 2025June 2025 | $136M | 229 | 5 | 1 |
Besides its headquarters, Richey Advisors has 2 offices (2 private residences, listed without an address), with 1 listed address in 1 state.
California · 1 listed address
- 151 N. Kraemer BLVD., Suite 105, PlacentiaHQ
Contact and registration details
- Legal name
- Richey Advisors, Inc.
- Headquarters
- 151 N. Kraemer BLVD., Suite 105, Placentia, CA 92870
- Website
- Not reported
- Phone
- 714-449-9696
- SEC file
- 801-131970
- Structure
- California corporation
- Fiscal year end
- February
Richey Advisors’ named custodians for separately managed accounts are Charles Schwab ($79.4M, 53%) and SEI Private Trust ($69.8M, 47%). Richey Advisors has custody of $63.2M for 125 clients.
- Charles SchwabCharles Schwab & Co., Inc. · El Paso, TX · $79.4M53%
- SEI Private TrustSEI Private Trust Co · Oaks, PA · $69.8M47%
At year end, Richey Advisors’ separately managed accounts were mostly in funds (89%).
What the accounts hold
- Stocks4%
- Funds89%
- Registered funds87%
- Pooled vehicles2%
- Bonds3%
- U.S. government and agency bonds2%
- State and local bonds1%
- Cash4%
How many clients does Richey Advisors have?
Richey Advisors has 247 clients and manages $160 million for them, as of September 2026. They include 210 individual clients and 37 high-net-worth individuals.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 23 September 2026
What services does Richey Advisors offer?
Richey Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Richey Advisors charge?
Richey Advisors charges 0.55%–1.25% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable.
Source: RAI WEALTH MANAGEMENT ADV 2A & 2B SUPPLEMENTS, filed 23 September 2026
Which custodians does Richey Advisors use?
Richey Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (El Paso, TX), with $79.4M and SEI Private Trust Co (Oaks, PA), with $69.8M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 23 September 2026
How many financial advisors does Richey Advisors have?
Richey Advisors has 4 investment adviser representatives registered with state securities authorities, out of 5 employees, and 4 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Richey Advisors invest in?
At the end of its last fiscal year, Richey Advisors’ separately managed accounts held 87% registered funds (mutual funds, ETFs, BDCs), 4% exchange-traded equities, 4% cash and equivalents, 2% U.S. government and agency bonds, 2% pooled vehicles (private funds and similar) and 1% state and local bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Richey Advisors?
Richey Advisors’ direct owner is James Ripley (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 23 September 2026
How does Richey Advisors get paid?
Richey Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Richey Advisors?
Richey Advisors’ main office is at 151 N. Kraemer BLVD., Suite 105, Placentia, CA 92870. Its phone number is 714-449-9696.
