Magnolia Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, and educational seminars. Financial planning was provided to 1–10 clients last fiscal year.
Magnolia Capital Advisors reports 1,566 clients. They include 1,201 individual clients, 236 high-net-worth individuals, and 80 pension and profit-sharing plans. Of its assets, 61.5% ($1.04B across 3,810 accounts) are managed with discretion; $651M across 514 accounts are not.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 77% | 24% |
| High-net-worth individuals | 15% | 31% |
| Banking or thrift institutions | <1% | 6% |
| Pension and profit-sharing plans | 5% | 33% |
| Charitable organizations | <1% | <1% |
| Other client typesCorporations and other businesses | 3% | 6% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 1,201 | $413M | 24.4% | $344K |
| High-net-worth individuals | 236 | $517M | 30.6% | $2.19M |
| Banking or thrift institutions | Fewer than 5 | $95.2M | 5.6% | $95.2M |
| Pension and profit-sharing plans | 80 | $555M | 32.8% | $6.94M |
| Charitable organizations | 8 | $5.85M | 0.3% | $732K |
| Corporations and other businesses | 40 | $105M | 6.2% | $2.64M |
| Total | 1,566 | $1.69B | 100% | — |
- Clients
- 1,201
- Regulatory AUM
- $413M
- AUM share
- 24.4%
- Avg. per client
- $344K
- Clients
- 236
- Regulatory AUM
- $517M
- AUM share
- 30.6%
- Avg. per client
- $2.19M
- Clients
- Fewer than 5
- Regulatory AUM
- $95.2M
- AUM share
- 5.6%
- Avg. per client
- $95.2M
- Clients
- 80
- Regulatory AUM
- $555M
- AUM share
- 32.8%
- Avg. per client
- $6.94M
- Clients
- 8
- Regulatory AUM
- $5.85M
- AUM share
- 0.3%
- Avg. per client
- $732K
- Clients
- 40
- Regulatory AUM
- $105M
- AUM share
- 6.2%
- Avg. per client
- $2.64M
Total
- Clients
- 1,566
- Regulatory AUM
- $1.69B
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1–10
Magnolia Capital Advisors charges up to 2.00% a year for its Percentage of assets under management. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Financial Planning and Financial Consulting
- Financial planning is a flat or hourly fee per engagement, generally $2,500 to $25,000, negotiable. Clients who also use the firm for investment advisory services generally pay no planning charge.
Stephen Griner owns 25% to 50% of Magnolia Capital Advisors. The leadership team of Magnolia Capital Advisors includes Chief Compliance Officer Roseann Higgins. It has 18 employees, 13 of them in advisory roles.
Leadership
- Roseann HigginsChief Compliance Officer
- Stephen GrinerManaging Director
- Charles MarionManaging Director
- Vaiden ClarkManaging
Investment adviser representatives
16 representatives listed in the SEC register as of 9 October 2026.
- Hugh Miller Arant III
- Vaiden Arthur Clark
- Pamela Jo Franklin
- Joanna Ayers Greene
- Stephen M Griner
- Edward Joshua Hartley
- John Woodliff Heidelberg
- Courtney Franklin Lankford
- Paul Kelly Loyacono JR
- Charles Fuller Marion JR
- Tara Celeste May
- Paul Frederick McNeill
- Allan Thomas Pickle
- James Henry Stevens
- William Bruce Trusty
- Courtney Dawson Wood
Staff
- 18 employees
- 13 in advisory functions
- 15 state-registered reps
- 4 broker-dealer reps
- 13 insurance agents
- 1 soliciting firm
- Owns 25% to 50% of Magnolia Capital Advisors LLC
Stephen Griner
Control person · since August 2018
- Owns 25% to 50% of Magnolia Capital Advisors LLC
Vaiden Clark
Control person · since August 2018
- Owns 10% to 25% of Magnolia Capital Advisors LLC
Charles Marion
Control person · since August 2018
Magnolia Capital Advisors’ regulatory assets grew 1.6× from $1.04B (July 2021) to $1.69B (March 2026); clients rose from 984 to 1,566 and employees from 14 to 18.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $1.69B | 1,566 | 18 | 4 |
| Apr 2025April 2025 | $1.48B | 3,690 | 18 | 7 |
| Mar 2024March 2024 | $1.15B | 3,007 | 18 | 6 |
| Jun 2023June 2023 | $884M | 891 | 13 | 4 |
| Jun 2022June 2022 | $1.13B | 973 | 13 | 4 |
| Jul 2021July 2021 | $1.04B | 984 | 14 | 4 |
Besides its headquarters, Magnolia Capital Advisors has 3 offices (1 private residence, listed without an address), with 3 listed addresses in 1 state.
Mississippi · 3 listed addresses
- 1076 Highland Colony Parkway, Suite 291, RidgelandHQ
- 1123 College St, Columbus
- 107 East Market Street, Greenwood
Other business names
Magnolia Capital Advisors has reported 3 other business names to the SEC.
- Mag Cap
- Mag Cap Advisors
- Milestone Investment Group
Contact and registration details
- Legal name
- Magnolia Capital Advisors LLC
- Headquarters
- 1076 Highland Colony Parkway, Suite 291, Ridgeland, MS 39157
- Website
- milestoneig.com
- Phone
- 601-362-5872
- SEC file
- 801-114023
- Structure
- Delaware LLC
- Fiscal year end
- December
Magnolia Capital Advisors’ named custodian for separately managed accounts is Raymond James ($820M). Magnolia Capital Advisors has custody of $62.5M for 86 clients.
- Raymond JamesRaymond James & Associates, Inc. · St. Petersburg, FL · $820M100%
At year end, Magnolia Capital Advisors’ separately managed accounts were mostly in funds (50%) and stocks (28%). Its reported 13F holdings for the quarter ended 30 June 2026 total $583M across 295 positions; the largest are Vanguard Total Stock Market ETF (4.8%), JPMORGAN U.S. Momentum Factor ETF (3.5%) and Apple Incorporated (3.1%).
What the accounts hold
- Stocks28%
- Exchange-traded equities21%
- Non-exchange-traded equities7%
- Funds50%
- Registered funds47%
- Pooled vehicles3%
- Bonds10%
- State and local bonds6%
- U.S. government and agency bonds3%
- High-yield corporate bonds1%
- Cash7%
- Other5%
- Fixed income products - unclassified5%
Reported 13F holdings
- $583M
- Reported 13F value
- 295
- Positions
- 23.1%
- In the 10 largest
- —
- Value vs. prior quarter
- Vanguard Total Stock Market ETF · Total Stk Mkt4.8%
- JPMORGAN U.S. Momentum Factor ETF · US Momentum3.5%
- Apple Incorporated3.1%
- iShares TR Trs Flt RT BD · Trs Flt RT BD2.0%
- iShares TR Core S&P Ttl Stk · Core S&P Ttl Stk1.8%
- JPMORGAN Equity Focus ETF · Equity Focus ETF1.7%
- JPMORGAN Active Bond ETF · Active Bond ETF1.6%
- Vanguard Growth ETF · Growth ETF1.6%
- Vanguard Total Bond Market ETF · Total Bnd Mrkt1.6%
- JPMORGAN U.S. Value Factor ETF · US Value Factr1.6%
Together, the ten largest are 23.1% of reported value.
How many clients does Magnolia Capital Advisors have?
Magnolia Capital Advisors has 1,566 clients and manages $1.69 billion for them, as of March 2026. They include 1,201 individual clients, 236 high-net-worth individuals, and 80 pension and profit-sharing plans.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 9 March 2026
What services does Magnolia Capital Advisors offer?
Magnolia Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, and educational seminars.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Magnolia Capital Advisors charge?
Magnolia Capital Advisors charges up to 2.00% a year for its Percentage of assets under management. The fee is billed in advance and is negotiable.
Which custodians does Magnolia Capital Advisors use?
Magnolia Capital Advisors’ separately managed account assets are held at Raymond James & Associates, Inc. (St. Petersburg, FL), with $820M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 9 March 2026
How many financial advisors does Magnolia Capital Advisors have?
Magnolia Capital Advisors has 15 investment adviser representatives registered with state securities authorities, out of 18 employees, and 13 perform investment advisory functions. 4 employees are registered representatives of a broker-dealer and 13 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Magnolia Capital Advisors invest in?
At the end of its last fiscal year, Magnolia Capital Advisors’ separately managed accounts held 47% registered funds (mutual funds, ETFs, BDCs), 21% exchange-traded equities, 7% non-exchange-traded equities, 7% cash and equivalents, 6% state and local bonds, 5% other, 3% U.S. government and agency bonds, 3% pooled vehicles (private funds and similar) and 1% high-yield corporate bonds. The 5% other category is described as: Fixed Income Products - Unclassified.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Magnolia Capital Advisors?
Magnolia Capital Advisors’ direct owners are Stephen Griner, Charles Marion and Vaiden Clark, each holding 50% or less.
Source: Form ADV Part 1A, Schedules A and B, filed 9 March 2026
How does Magnolia Capital Advisors get paid?
Magnolia Capital Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Magnolia Capital Advisors?
Magnolia Capital Advisors’ main office is at 1076 Highland Colony Parkway, Suite 291, Ridgeland, MS 39157. Its phone number is 601-362-5872. Its website is milestoneig.com.