Geneos Wealth Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, and educational seminars. Financial planning was provided to 101–250 clients last fiscal year.
Geneos Wealth Management reports 21,668 clients. They include 20,649 individual clients, 618 high-net-worth individuals, and 257 corporations and other businesses. Nearly all assets ($9.21B across 33,373 accounts) are managed with discretion; $4.17M across 5 accounts are not. A wrap fee program the firm both sponsors and manages holds $7.06B. It advised 139 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 95% | 86% |
| High-net-worth individuals | 3% | 12% |
| Charitable organizations | <1% | <1% |
| Corporations and other businesses | 1% | 2% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 20,649 | $7.94B | 86.2% | $385K |
| High-net-worth individuals | 618 | $1.06B | 11.5% | $1.72M |
| Charitable organizations | 144 | $63.1M | 0.7% | $438K |
| Corporations and other businesses | 257 | $148M | 1.6% | $575K |
| Total | 21,668 | $9.22B | 100% | $425K |
- Clients
- 20,649
- Regulatory AUM
- $7.94B
- AUM share
- 86.2%
- Avg. per client
- $385K
- Clients
- 618
- Regulatory AUM
- $1.06B
- AUM share
- 11.5%
- Avg. per client
- $1.72M
- Clients
- 144
- Regulatory AUM
- $63.1M
- AUM share
- 0.7%
- Avg. per client
- $438K
- Clients
- 257
- Regulatory AUM
- $148M
- AUM share
- 1.6%
- Avg. per client
- $575K
Total
- Clients
- 21,668
- Regulatory AUM
- $9.22B
- AUM share
- 100%
- Avg. per client
- $425K
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 139
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
Geneos Wealth Management charges up to 2.50% a year for its Asset Management Services; its fees and minimums are set out in its brochures on the SEC website.
GWM Holdings, Inc owns 75% or more of Geneos Wealth Management. The leadership team of Geneos Wealth Management includes President Jodee May Brubaker-Rager and Chief Operating Officer Dean Allen Rager. It has 200 employees.
Staff
- 200 employees
- 200 in advisory functions
- 200 state-registered reps
- 200 broker-dealer reps
- 200 insurance agents
- 5 soliciting firms
- Owns 75% or more of Geneos Wealth Management, Inc.
GWM Holdings, Inc
Control person · since August 2007
Geneos Wealth Management’s regulatory assets grew 2.0× from $4.58B (April 2021) to $9.22B (April 2026); clients rose from 18,719 to 21,668 and employees were 200 in both filings. In 2025, Anderson & Anderson Advisory ($327M in its last filing) joined it.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Apr 2026April 2026 | $9.22B | 21,668 | 200 | 114 |
| Mar 2025March 2025 | $5.6B | 14,112 | 200 | 114 |
| Jul 2024July 2024 | $5.21B | 23,471 | 200 | 117 |
| Jul 2023July 2023 | $4.65B | 12,855 | 200 | 115 |
| May 2022May 2022 | $4.63B | 14,148 | 210 | 115 |
| Apr 2021April 2021 | $4.58B | 18,719 | 210 | 115 |
Firms that joined
20251 joined
- Anderson & Anderson AdvisoryLast filed AUM $327M
Firms whose SEC withdrawal reports a sale to this firm, and deals reported in the press. Teams that moved without selling a registered firm may not appear.
Besides its headquarters, Geneos Wealth Management has 113 offices, with 26 listed addresses across 15 states.
Arizona · 4 listed addresses
- 809 W Riordan, Flagstaff
- 18301 N 79th Ave, Glendale
- 8115 E Indian Bend RD, Scottsdale
- 9917 E Bell Road, Scottsdale
Colorado · 4 listed addresses
- 9635 Maroon Circle, Suite 100, EnglewoodHQ
- 9085 E Mineral Cir, Centennial
- 7535 E Hampden Ave, Denver
- 9605 Kingston CT, Lone Tree
Pennsylvania · 4 listed addresses
- 630 Delp RD, Lancaster
- 104 Bradford RD, Wexford
- 61 McMurray Road, Pittsburgh
- 978 Ben Franklin Hwy, Douglassville
Oklahoma · 2 listed addresses
- 1119 Walnut DR, Ardmore
- 7233 S 85th E Avenue, Tulsa
Virginia · 2 listed addresses
- 104 Wadsworth Street, Radford
- 2709 Brambleton Avenue, Roanoke
California · 1 listed address
- 305 N San Marino Ave, San Gabriel
Florida · 1 listed address
- 400 N Ponce De Leon BLVD, St Augustine
Illinois · 1 listed address
- 15915 Crystal Creek Drive, Homer Glen
Indiana · 1 listed address
- 8509 Old Hwy 60, Sellersburg
Minnesota · 1 listed address
- 3428 Lakeridge PL NW, Rochester
North Carolina · 1 listed address
- 1315 FT Bragg RD, Fayetteville
Tennessee · 1 listed address
- 306 Prosperity Road, Knoxville
Texas · 1 listed address
- 16775 Addison RD, Addison
Utah · 1 listed address
- 415 N Main St, Cedar City
Washington · 1 listed address
- 959 11th Ave, Longview
Contact and registration details
- Legal name
- Geneos Wealth Management, Inc.
- Headquarters
- 9635 Maroon Circle, Suite 100, Englewood, CO 80112
- Website
- geneoswealth.com
- Phone
- 303-785-8470
- SEC file
- 801-62331
- Structure
- Colorado corporation
- Fiscal year end
- December
Geneos Wealth Management’s named custodians for separately managed accounts are Pershing ($2.82B, 88%) and Fidelity ($371M, 12%). Geneos Wealth Management does not have custody of client assets.
- PershingPershing LLC · Jersey City, NJ · $2.82B88%
- FidelityNational Financial Services LLC · Boston, MA · $371M12%
At year end, Geneos Wealth Management’s separately managed accounts were mostly in stocks (54%) and funds (40%). Its reported 13F holdings for the quarter ended 30 June 2026 total $4.9B across 2,475 positions; the largest are iShares TR (3.3%), SPDR S P 500 ETF TR (2.7%) and iShares TR (2.4%).
What the accounts hold
- Stocks54%
- Funds40%
- Bonds2%
- U.S. government and agency bonds1%
- High-yield corporate bonds1%
- Cash4%
How many clients does Geneos Wealth Management have?
Geneos Wealth Management has 21,668 clients and manages $9.22 billion for them, as of April 2026. They include 20,649 individual clients, 618 high-net-worth individuals, and 257 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 10 April 2026
What services does Geneos Wealth Management offer?
Geneos Wealth Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, and educational seminars.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Geneos Wealth Management charge?
Geneos Wealth Management charges up to 2.50% a year for its Asset Management Services.
Source: INVESTMENT ADVISOR DISCLOSURE BROCHURE, filed 26 March 2026
Which custodians does Geneos Wealth Management use?
Geneos Wealth Management’s separately managed account assets are held at Pershing LLC (Jersey City, NJ), with $2.82B and National Financial Services LLC (Boston, MA), with $371M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 April 2026
How many financial advisors does Geneos Wealth Management have?
Geneos Wealth Management has 200 investment adviser representatives registered with state securities authorities, out of 200 employees, and 200 perform investment advisory functions. 200 employees are registered representatives of a broker-dealer and 200 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Geneos Wealth Management invest in?
At the end of its last fiscal year, Geneos Wealth Management’s separately managed accounts held 54% exchange-traded equities, 40% registered funds (mutual funds, ETFs, BDCs), 4% cash and equivalents, 1% U.S. government and agency bonds and 1% high-yield corporate bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Geneos Wealth Management?
Geneos Wealth Management’s direct owner is GWM Holdings, Inc (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 10 April 2026
How does Geneos Wealth Management get paid?
Geneos Wealth Management is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Geneos Wealth Management?
Geneos Wealth Management’s main office is at 9635 Maroon Circle, Suite 100, Englewood, CO 80112. Its phone number is 303-785-8470. Its website is geneoswealth.com.
