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Argus Investors' Counsel

Wealth managementRIA

New York, NYCRD 106981Updated

Argus Investors' Counsel is an investment adviser based in New York, NY, registered with the SEC since 1960. It provides investment management. Its clients include individual clients, high-net-worth individuals, and pension and profit-sharing plans. Its regulatory assets under management total $137 million, as filed on 26 January 2026.

303
Clients
$414K
AUM per individual client
6
Advisory staff
1
Offices
0.20–1.00%
Annual fee

From Form ADV filed 26 January 2026SEC record

Services and clients

Argus Investors' Counsel provides portfolio management for individuals and small businesses and portfolio management for institutions.

Argus Investors' Counsel reports 303 clients. They include 274 individual clients, 21 other investment advisers and 8 high-net-worth individuals. Of its assets, 100.0% ($137M across 285 accounts) are managed with discretion. It advised 17 clients without assets under management last fiscal year.

Clients and assets by client type
Clients303 clients reported
Assets$137M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)90%68%
High-net-worth individuals3%18%
Pension and profit-sharing plansFewer than 511%
Charitable organizationsFewer than 54%
Other investment advisers7%0%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
274
Regulatory AUM
$92.7M
AUM share
67.5%
Avg. per client
$338K
High-net-worth individuals
Clients
8
Regulatory AUM
$24M
AUM share
17.5%
Avg. per client
$3.01M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$15M
AUM share
10.9%
Avg. per client
—
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$5.54M
AUM share
4.0%
Avg. per client
—
Other investment advisers
Clients
21
Regulatory AUM
$0
AUM share
0.0%
Avg. per client
$0

Total

Clients
303
Regulatory AUM
$137M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
17
Private funds advised
0

Fees and minimums

Argus Investors' Counsel charges 0.20%–1.00% a year for its Core Equity product. The fee is billed in arrears, is negotiable and requires an account of at least $100,000.

Ownership and people

The Argus Research Group, Inc. owns 75% or more of Argus Investors' Counsel. It has 8 employees, 6 of them in advisory roles.

Leadership

Investment adviser representatives

5 representatives listed in the SEC register as of 9 October 2026.

Staff

  • 8 employees
  • 6 in advisory functions
  • 6 state-registered reps
Who owns the firm
Argus Investors' Counsel, Inc.· the adviser
  • The Argus Research Group, Inc.

    Control person · since November 1983

    Owns 75% or more of Argus Investors' Counsel, Inc.

Growth and acquisitions

Argus Investors' Counsel’s regulatory assets fell from $244M (January 2021) to $137M (January 2026); clients rose from 131 to 303 and employees from 6 to 8.

By annual filing
Measure
Figures from each annual filing
Argus Investors' Counsel figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
January 2026$137M30381
January 2025$164M26691
January 2024$143M29472
February 2023$128M29172
January 2022$168M20962
January 2021$244M13162

Offices and registration details

Besides its headquarters, Argus Investors' Counsel has 0 offices, with 1 listed address in New York.

Listed office addresses in New York
New York

New York · 1 listed address

  • 61 Broadway, Suite 1910, New YorkHQ

Other business names

Argus Investors' Counsel has reported 1 other business name to the SEC.

  • Argus Research Company

Contact and registration details

Legal name
Argus Investors' Counsel, Inc.
Headquarters
61 Broadway, Suite 1910, New York, NY 10006-2761
LinkedIn
@58149
SEC file
801-2423
Structure
New York corporation
Fiscal year end
October

Custodians

Argus Investors' Counsel uses Fidelity ($86.7M, 66%) and Charles Schwab ($44.6M, 34%) as custodians for its separately managed accounts. Argus Investors' Counsel does not have custody of client assets.

Reported separately managed account assets by custodian
$131M
named custodians
  • FidelityFidelity Brokerage Services LLC · Smithfield, RI · $86.7M66%
  • Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $44.6M34%

Investments and reported holdings

At year end, Argus Investors' Counsel’s separately managed accounts were mostly in stocks (92%). Its reported 13F holdings for the quarter ended 30 June 2026 total $130M across 106 positions; the largest are Applied Materials Inc. (5.9%), Nvidia Corp. (4.3%) and Alphabet Inc. (4.2%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks92%
  • Funds4%
  • Bonds3%
  • Cash1%

Reported 13F holdings

$130M
Reported 13F value
106
Positions
38.7%
In the 10 largest
+15.5%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Applied Materials Inc.5.9%
  2. Nvidia Corp.4.3%
  3. Alphabet Inc.4.2%
  4. Quanta Services Inc.4.1%
  5. Eli Lilly And Company3.7%
  6. Analog Devices Inc.3.6%
  7. Apple Inc.3.5%
  8. JPMORGAN Chase & Co3.4%
  9. Costco Wholesale Corp.3.1%
  10. Trane Technologies PLC2.9%

Together, the ten largest are 38.7% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 31 July 2026

Common questions

How many clients does Argus Investors' Counsel have?

Argus Investors' Counsel has 303 clients and manages $137 million for them, as of January 2026. They include 274 individual clients, 21 other investment advisers and 8 high-net-worth individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 26 January 2026

What services does Argus Investors' Counsel offer?

Argus Investors' Counsel provides portfolio management for individuals and small businesses and portfolio management for institutions.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Argus Investors' Counsel charge?

Argus Investors' Counsel charges 0.20%–1.00% a year for its Core Equity product. The fee is billed in arrears, is negotiable and requires an account of at least $100,000.

Source: ARGUS INVESTORS' COUNSEL, INC., filed 22 January 2026

Which custodians does Argus Investors' Counsel use?

Argus Investors' Counsel’s separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $86.7M and Charles Schwab & Co., Inc. (San Francisco, CA), with $44.6M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 26 January 2026

How many financial advisors does Argus Investors' Counsel have?

Argus Investors' Counsel has 6 investment adviser representatives registered with state securities authorities, out of 8 employees, and 6 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Argus Investors' Counsel invest in?

At the end of its last fiscal year, Argus Investors' Counsel’s separately managed accounts held 92% exchange-traded equities, 4% registered funds (mutual funds, ETFs, BDCs), 3% U.S. government and agency bonds and 1% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Does Argus Investors' Counsel have a minimum investment?

Yes, Argus Investors' Counsel’s minimum account size for its Core Equity product is $100K.

Source: ARGUS INVESTORS' COUNSEL, INC., filed 22 January 2026

Who owns Argus Investors' Counsel?

Argus Investors' Counsel’s direct owner is the Argus Research Group, Inc. (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 26 January 2026

How does Argus Investors' Counsel get paid?

Argus Investors' Counsel is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Argus Investors' Counsel?

Argus Investors' Counsel’s main office is at 61 Broadway, Suite 1910, New York, NY 10006-2761. Its phone number is 212-425-7500. Its website is argusinvest.com.

Source: Form ADV Part 1A, Item 1.F, filed 26 January 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 26 January 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. ARGUS INVESTORS' COUNSEL, INC., submitted 22 January 2026.
  3. IAPD firm record, CRD 106981.
  4. SEC registered adviser data, annual Form ADV amendments filed 21 January 2021 to 26 January 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 31 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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