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AllPoint Financial Group

Wealth managementRIA

Petaluma, CACRD 301028Updated

AllPoint Financial Group is an investment adviser based in Petaluma, CA, registered with the SEC since 2026. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $117 million, as filed on 12 June 2026.

431
Clients
$270K
AUM per individual client
4
Advisory staff
5
Offices
1.75%
Annual fee

From Form ADV filed 12 June 2026SEC record

Services and clients

AllPoint Financial Group provides financial planning and portfolio management for individuals and small businesses. Financial planning was provided to 1–10 clients last fiscal year.

AllPoint Financial Group reports 431 clients. They include 288 individual clients and 143 high-net-worth individuals. Of its assets, 100.0% ($117M across 721 accounts) are managed with discretion.

Clients and assets by client type
Clients431 clients reported
Assets$117M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)67%31%
High-net-worth individuals33%69%
Pension and profit-sharing plansFewer than 5<1%
Charitable organizationsFewer than 5<1%
Corporations and other businessesFewer than 5<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
288
Regulatory AUM
$36.4M
AUM share
31.2%
Avg. per client
$127K
High-net-worth individuals
Clients
143
Regulatory AUM
$80.1M
AUM share
68.6%
Avg. per client
$560K
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$150K
AUM share
0.1%
Avg. per client
—
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$23.9K
AUM share
0.0%
Avg. per client
—
Corporations and other businesses
Clients
Fewer than 5
Regulatory AUM
$42.5K
AUM share
0.0%
Avg. per client
—

Total

Clients
431
Regulatory AUM
$117M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
1–10

Fees and minimums

AllPoint Financial Group charges 1.75% a year for its Asset Management. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Financial Planning & Consulting
Financial planning and consulting is billed hourly at $250 or as a flat fee typically from $2,500 to $5,000, with a retainer of up to 50 percent.

Ownership and people

Brian Monske owns 25% to 50% of AllPoint Financial Group. The leadership team of AllPoint Financial Group includes Chief Compliance Officer Ernest Renner. It has 5 employees, 4 of them in advisory roles.

Leadership

Investment adviser representatives

4 representatives listed in the SEC register as of 9 October 2026.

Staff

  • 5 employees
  • 4 in advisory functions
  • 4 state-registered reps
  • 5 broker-dealer reps
  • 4 insurance agents
Who owns the firm
Allpoint Financial Group LLC· the adviser
  • Brian Monske

    Control person · since December 2020

    Owns 25% to 50% of Allpoint Financial Group LLC
  • Ernest Renner

    Control person · since December 2020

    Owns 25% to 50% of Allpoint Financial Group LLC
  • Bradley Scott

    Control person · since December 2020

    Owns 25% to 50% of Allpoint Financial Group LLC
  • Lorene Busse

    since October 2021

    Owns 10% to 25% of Allpoint Financial Group LLC

Offices and registration details

Besides its headquarters, AllPoint Financial Group has 4 offices, with 5 listed addresses in California.

Listed office addresses in California
PetalumaNapaUkiah

California · 5 listed addresses

  • 765 Baywood Drive, Suite 147, PetalumaHQ
  • 833 Franklin St., Napa
  • 833 Franklin St, Napa
  • 665 N State Street, Ukiah
  • 50 Old Courthouse Square, Santa Rosa

Contact and registration details

Legal name
Allpoint Financial Group LLC
Headquarters
765 Baywood Drive, Suite 147, Petaluma, CA 94954
SEC file
801-136736
Structure
California LLC
Fiscal year end
December

Custodians

AllPoint Financial Group uses LPL Financial ($117M) as custodian for its separately managed accounts. AllPoint Financial Group does not have custody of client assets.

Reported separately managed account assets by custodian
$117M
named custodians
  • LPL FinancialLPL Financial LLC · Fort Mill, SC · $117M100%

Investments and reported holdings

At year end, AllPoint Financial Group’s separately managed accounts were largely in funds (49%) and stocks (30%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks30%
    • Exchange-traded equities29%
    • Non-exchange-traded equities1%
  • Funds49%
  • Bonds8%
    • U.S. government and agency bonds7%
    • High-yield corporate bonds1%
  • Cash14%

Common questions

How many clients does AllPoint Financial Group have?

AllPoint Financial Group has 431 clients and manages $117 million for them, as of June 2026. They include 288 individual clients and 143 high-net-worth individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 12 June 2026

What services does AllPoint Financial Group offer?

AllPoint Financial Group provides financial planning and portfolio management for individuals and small businesses.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does AllPoint Financial Group charge?

AllPoint Financial Group charges 1.75% a year for its Asset Management. The fee is billed in advance and is negotiable.

Source: ADV PART 2A- ALLPOINT FINANCIAL GROUP, filed 12 June 2026

Which custodians does AllPoint Financial Group use?

AllPoint Financial Group’s separately managed account assets are held at LPL Financial LLC (Fort Mill, SC), with $117M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 12 June 2026

How many financial advisors does AllPoint Financial Group have?

AllPoint Financial Group has 4 investment adviser representatives registered with state securities authorities, out of 5 employees, and 4 perform investment advisory functions. 5 employees are registered representatives of a broker-dealer and 4 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does AllPoint Financial Group invest in?

At the end of its last fiscal year, AllPoint Financial Group’s separately managed accounts held 49% registered funds (mutual funds, ETFs, BDCs), 29% exchange-traded equities, 14% cash and equivalents, 7% U.S. government and agency bonds, 1% non-exchange-traded equities and 1% high-yield corporate bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns AllPoint Financial Group?

AllPoint Financial Group’s direct owners are Brian Monske, Ernest Renner, Bradley Scott and Lorene Busse, each holding 50% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 12 June 2026

How does AllPoint Financial Group get paid?

AllPoint Financial Group is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact AllPoint Financial Group?

AllPoint Financial Group’s main office is at 765 Baywood Drive, Suite 147, Petaluma, CA 94954. Its phone number is 707-303-7000. Its website is allpointfg.com.

Source: Form ADV Part 1A, Item 1.F, filed 12 June 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 12 June 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. ADV PART 2A- ALLPOINT FINANCIAL GROUP, submitted 12 June 2026.
  3. IAPD firm record, CRD 301028.
  4. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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