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Lance Howard, portrait

Lance Howard

Investment adviser representative at Wealth Teams Alliance in Bakersfield, CA

Investment adviser registrationUpdated

Lance Howard is an investment adviser representative at Wealth Teams Alliance Inc., an investment adviser managing $224M, and works from its Bakersfield, CA office. Lance Howard has been registered through Wealth Teams Alliance since 12 September 2025, has 17 years in the industry across 5 firms and has passed the Series 65.

17
Years in industry
1
Years at firm
5
Adviser firms
3
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Lance Howard has been an investment adviser representative at Wealth Teams Alliance since September 2025, and is not listed among the firm’s executive officers or direct owners.

Wealth Teams Alliance Inc. is an Irvine, CA firm with $224M under management, 812 clients and 12 advisers across 8 offices, as of its September 2026 filing.

Lance Howard is an Investment Advisory Representative of Wealth Teams Alliance and President of Howard Financial & Wealth Management, based in Bakersfield, California. Howard Financial was founded in 1995 as a full-service financial planning firm. Howard hosts "The Asset Protection Hour" on Saturday at 11 am on NewsTALK 1180 and 96.1 KERN in the Bakersfield area.

Lance Howard’s longest registration is the current one, 15 years at Howard Financial since 2011. Before joining Wealth Teams Alliance in 2025, Lance Howard was registered through Gradient Advisors, LLC and Strategic Advisors Alliance, LLC.

  1. – present · 1 year
    Bakersfield, CA · Adviser representative · Firm CRD 168907
  2. Howard FinancialAlso current
    – present · 15 years
    Bakersfield, CA · Adviser representative · Firm CRD 155323
  3. Gradient Advisors, LLC
    – · under a year
    Arden Hills, MN · Adviser representative · Firm CRD 152665
  4. Strategic Advisors Alliance, LLC
    – · under a year
    Bakersfield, CA · Adviser representative · Firm CRD 153264
  5. Gradient Advisors, LLC
    – · under a year
    Bakersfiled, CA · Adviser representative · Firm CRD 152665
  6. Gradient Investments, LLC
    – · under a year
    Bakersfield, CA · Adviser representative · Firm CRD 141726

Credentials and registrations

Investment adviser representative registrations

Lance Howard is registered as an investment adviser representative in 3 states, as a resident of Texas. The first approvals date from January 2011; the most recent is Texas, in September 2025.

  • CaliforniaSince 13 January 2011
  • TexasResidentSince 26 August 2016
  • TexasSince 12 September 2025

Examinations

Series 6525 July 2009
Name
Uniform Investment Adviser Law Examination

Key facts

Full name
Lance Raymond Howard
CRD
5701234
Firm
Wealth Teams Alliance · CRD 168907
Office
5401 BUSINESS PARK S. #112, Bakersfield, CA 93309
Registration
Investment adviser registration
In the industry since
August 2009
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Lance Howard work?

Lance Howard is an investment adviser representative registered through Wealth Teams Alliance Inc. since September 2025, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 22 October 2026

Is Lance Howard a financial advisor?

Yes. Lance Howard has a current investment-adviser registration in California, Texas and Texas, through Wealth Teams Alliance since September 2025.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Lance Howard have?

Lance Howard has 17 years in the financial industry, since August 2009, across 5 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Lance Howard passed?

Lance Howard passed the Series 65 in July 2009.

Source: IAPD individual record, checked 22 October 2026

Where did Lance Howard work before Wealth Teams Alliance?

Before Wealth Teams Alliance, Lance Howard was registered through Gradient Advisors, LLC, January 2011 to January 2011; Strategic Advisors Alliance, LLC, June 2010 to December 2010; Gradient Advisors, LLC, February 2010 to May 2010; Gradient Investments, LLC, August 2009 to February 2010.

Source: IAPD individual record, checked 22 October 2026

Where is Lance Howard based?

Lance Howard’s registered office is in Bakersfield, CA.

Source: IAPD individual record, checked 22 October 2026

Is Lance Howard registered with FINRA?

No. Lance Howard has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify Lance Howard’s record?

Search CRD 5701234 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Lance Howard’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at Wealth Teams Alliance

Sources

  1. IAPD individual record, CRD 5701234, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Wealth Teams Alliance Inc., filed 16 September 2026. Executive officers and direct owners; this person is not among them.
  3. Wealth Teams Alliance team page. Biography, education, credentials, awards and the portrait, reproduced for identification.