Skip to content
Novak & Powell Financial Services logo

Novak & Powell Financial Services

Wealth managementRIA

St. Petersburg, FLCRD 112970Updated

Novak & Powell Financial Services is an investment adviser based in St. Petersburg, FL, registered with the SEC since 2017. It provides investment management. Its clients include individuals. Its regulatory assets under management total $359 million, as filed on 22 March 2026.

426
Clients
$844K
AUM per individual client
7
Advisory staff
5
Offices
1.25–2.25%
Annual fee

From Form ADV filed 22 March 2026SEC record

Services and clients

Novak & Powell Financial Services provides portfolio management for individuals and small businesses, financial planning, tax planning, and tax preparation.

Novak & Powell Financial Services reports 426 individuals. Of its assets, 100.0% ($359M across 945 accounts) are managed with discretion.

Clients and assets by client type
Clients426 clients
Assets$359M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)100%100%
Client breakdown and activity details
Individuals (other than HNW)
Clients
426
Regulatory AUM
$359M
AUM share
100.0%
Avg. per client
$844K

Total

Clients
426
Regulatory AUM
$359M
AUM share
100%
Avg. per client
$844K
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
0

Novak & Powell Financial Services fees and minimums

Novak & Powell Financial Services charges 1.25%–2.25% a year for its Investment Advisory Fee. The fee is billed in advance or in arrears. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Tax Preparation
Tax preparation fees are billed separately from the investment advisory fee; the brochure states no rate.

Who owns Novak & Powell Financial Services

David Novak owns 50% to 75% of Novak & Powell Financial Services. The leadership team of Novak & Powell Financial Services includes Chief Compliance Officer David Novak. It has 7 employees.

Leadership

  • David Novak
    Principal, Chief Compliance Officer
  • Joshua Powell
    Principal

Investment adviser representatives

8 representatives listed in the SEC register as of 9 October 2026.

  • Terry Ray Carr
  • Samuel Douglas Cornell III
  • Gregg Stephen Ducatte
  • Eric Quinten Giesler
  • Alan Keith Goldfarb
  • David William Novak
  • Joshua D Powell
  • Belinda Jean Sheffield

Staff

  • 7 employees
  • 7 in advisory functions
  • 7 state-registered reps
Ownership chain
Novak & Powell Financial Services, Inc.· the adviser
  • David Novak

    Control person · since September 2013

    Owns 50% to 75% of Novak & Powell Financial Services, Inc.
  • Joshua Powell

    Control person · since September 2013

    Owns 50% to 75% of Novak & Powell Financial Services, Inc.

Growth and acquisitions

Novak & Powell Financial Services’ regulatory assets grew 1.5× from $239M (March 2021) to $359M (March 2026); clients rose from 265 to 426 and employees from 6 to 7.

By annual filing
Measure
Figures from each annual filing
Novak & Powell Financial Services figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
March 2026$359M42675
March 2025$334M44285
March 2024$306M43685
March 2023$256M459104
March 2022$296M43794
March 2021$239M26562

Offices and registration details

Besides its headquarters, Novak & Powell Financial Services has 4 offices (1 private residence, listed without an address), with 4 listed addresses in Arizona, Colorado and Florida.

Listed office addresses by state

Florida · 2 listed addresses

  • 146 Second St N, Suite 310, St. PetersburgHQ
  • 14385 Walsingham Road, Largo

Other business names

Novak & Powell Financial Services has reported 3 other business names to the SEC.

  • Carr Capital Management
  • Gates & Powell Financial Services, Inc.
  • Gates Financial Services, Inc

Contact and registration details

Legal name
Novak & Powell Financial Services, Inc.
Headquarters
146 Second St N, Suite 310, St. Petersburg, FL 33701
SEC file
801-108964
Structure
Florida corporation
Fiscal year end
December

Custodians

Novak & Powell Financial Services uses Raymond James ($311M, 87%) and Charles Schwab ($48.5M, 13%) as custodians for its separately managed accounts. Novak & Powell Financial Services has custody of $4.19M in client assets for 1 client.

Reported separately managed account assets by custodian
$359M
named custodians
  • Raymond JamesRaymond James & Associates, Inc. · Saint Petersburg, FL · $311M87%
  • Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $48.5M13%

Investments and reported holdings

At year end, Novak & Powell Financial Services’ separately managed accounts were largely in stocks (43%) and funds (39%). Its reported 13F holdings for the quarter ended 30 June 2026 total $212M across 171 positions; the largest are Invesco Qqq TR (7.1%), Vanguard Growth ETF (6.5%) and Apple Inc. (5.3%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks43%
  • Funds39%
  • Bonds10%
    • Investment grade corporate bonds7%
    • U.S. government and agency bonds3%
  • Cash8%

Reported 13F holdings

$212M
Reported 13F value
171
Positions
38.5%
In the 10 largest
+14.3%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Invesco Qqq TR7.1%
  2. Vanguard Growth ETF · Growth ETF6.5%
  3. Apple Inc.5.3%
  4. Vanguard Large-cap ETF · Large Cap ETF4.6%
  5. State Street SPDR S&P 500 ETF Trust · TR Unit3.6%
  6. Vanguard Value ETF · Value ETF2.8%
  7. Vanguard Total World Stock ETF · TT Wrld ST ETF2.5%
  8. Berkshire Hathaway Class B2.1%
  9. Microsoft Corp.2.0%
  10. Vanguard Dividend Appreciation ETF · Div App ETF1.9%

Together, the ten largest are 38.5% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 11 August 2026

Common questions

How many clients does Novak & Powell Financial Services have?

Novak & Powell Financial Services has 426 clients and manages $359 million for them, as of March 2026. They include 426 individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 22 March 2026

What services does Novak & Powell Financial Services offer?

Novak & Powell Financial Services provides portfolio management for individuals and small businesses, financial planning, tax planning, and tax preparation.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Novak & Powell Financial Services charge?

Novak & Powell Financial Services charges 1.25%–2.25% a year for its Investment Advisory Fee. The fee is billed in advance or in arrears.

Source: NOVAK & POWELL FINANCIAL SERVICES, INC. DISCLOSURE BROCHURE, filed 22 March 2026

Which custodians does Novak & Powell Financial Services use?

Novak & Powell Financial Services’ separately managed account assets are held at Raymond James & Associates, Inc. (Saint Petersburg, FL), with $311M and Charles Schwab & Co., Inc. (San Francisco, CA), with $48.5M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 22 March 2026

How many financial advisors does Novak & Powell Financial Services have?

Novak & Powell Financial Services has 7 investment adviser representatives registered with state securities authorities, out of 7 employees, and 7 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Novak & Powell Financial Services invest in?

At the end of its last fiscal year, Novak & Powell Financial Services’ separately managed accounts held 43% exchange-traded equities, 39% registered funds (mutual funds, ETFs, BDCs), 8% cash and equivalents, 7% investment grade corporate bonds and 3% U.S. government and agency bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Novak & Powell Financial Services?

Novak & Powell Financial Services’ direct owners are David Novak (50% to 75%) and Joshua Powell (50% to 75%).

Source: Form ADV Part 1A, Schedules A and B, filed 22 March 2026

How does Novak & Powell Financial Services get paid?

Novak & Powell Financial Services is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

Is Novak & Powell Financial Services registered with the SEC?

Yes, Novak & Powell Financial Services has been registered with the SEC as an investment adviser since 24 January 2017. Its CRD number is 112970 and its SEC file number is 801-108964.

Source: Form ADV Part 1A, Item 1, filed 22 March 2026; IAPD firm record

How do I contact Novak & Powell Financial Services?

Novak & Powell Financial Services’ main office is at 146 Second St N, Suite 310, St. Petersburg, FL 33701. Its phone number is 727-451-3440. Its website is novakpowell.com.

Source: Form ADV Part 1A, Item 1.F, filed 22 March 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 22 March 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. NOVAK & POWELL FINANCIAL SERVICES, INC. DISCLOSURE BROCHURE, submitted 22 March 2026.
  3. IAPD firm record, CRD 112970.
  4. SEC registered adviser data, annual Form ADV amendments filed 23 March 2021 to 22 March 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 11 August 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. The logo is reproduced for identification from Novak & Powell Financial Services, Inc., website.

Download source data (JSON)How this directory is compiledReport a correction