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Keller Financial Group

Wealth managementRIA

Camp Hill, PACRD 328195Updated

Keller Financial Group is an investment adviser based in Camp Hill, PA, registered with the SEC since 2023. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $135 million, as filed on 30 April 2026.

89
Clients
$1.57M
AUM per individual client
2
Advisory staff
2
Offices
0.56–1.50%
Annual fee

From Form ADV filed 30 April 2026SEC record

Services and clients

Keller Financial Group provides financial planning, portfolio management for individuals and small businesses, pension consulting, and selecting other managers. Financial planning was provided to 1–10 clients last fiscal year.

Keller Financial Group reports 89 clients. They include 60 individual clients, 24 high-net-worth individuals and 3 charitable organizations. Of its assets, 96.8% ($131M across 73 accounts) are managed with discretion; $4.39M across 16 accounts are not. It advised 2 clients without assets under management last fiscal year.

Clients and assets by client type
Clients89 clients
Assets$135M
Client typeClientsAssets
Individuals (other than HNW)67%12%
High-net-worth individuals27%86%
Pension and profit-sharing plans2%2%
Charitable organizations3%<1%
Client breakdown and activity details
Individuals (other than HNW)
Clients
60
Regulatory AUM
$15.8M
AUM share
11.6%
Avg. per client
$263K
High-net-worth individuals
Clients
24
Regulatory AUM
$117M
AUM share
86.1%
Avg. per client
$4.86M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$2.14M
AUM share
1.6%
Avg. per client
$1.07M
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$913K
AUM share
0.7%
Avg. per client
$304K

Total

Clients
89
Regulatory AUM
$135M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
2
Private funds advised
0
Financial planning clients last fiscal year
1–10

Fees and minimums

Keller Financial Group charges 0.56%–1.50% a year for its Portfolio Management Fees. The fee is billed in advance and is negotiable. The brochure also prices 2 other services, listed under fee details.

Fee details and sources

Other fees

Financial planning
One-time financial plans are a negotiated fixed fee of $300 to $30,000 or hourly at $250 to $500; ongoing planning is a monthly fixed fee of $100 to $700.
Pension consulting
Pension consulting services are billed hourly at $250 to $500.

Ownership and people

Dwayne Keller owns 75% or more of Keller Financial Group. The leadership team of Keller Financial Group includes President Dwayne Keller. It has 2 employees.

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Staff

  • 2 employees
  • 2 in advisory functions
  • 2 state-registered reps
  • 1 insurance agent
Who owns the firm
Keller Financial Group, Inc.· the adviser
  • Dwayne Keller

    Control person · since September 1998

    Owns 75% or more of Keller Financial Group, Inc.

Growth and acquisitions

Keller Financial Group’s regulatory assets grew from $107M (March 2024) to $135M (April 2026); clients rose from 51 to 89 and employees were 2 in both filings.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Apr 2026April 2026$135M8922
Mar 2025March 2025$135M7612
Mar 2024March 2024$107M5122

Offices and registration details

Besides its headquarters, Keller Financial Group has 1 office (1 private residence, listed without an address), with 1 listed address in 1 state.

Listed office addresses by state

Pennsylvania · 1 listed address

  • 3815 Market Street, Camp HillHQ

Contact and registration details

Legal name
Keller Financial Group, Inc.
Headquarters
3815 Market Street, Camp Hill, PA 17011
SEC file
801-128879
Structure
Pennsylvania corporation
Fiscal year end
December

Custodians

Keller Financial Group’s named custodian for separately managed accounts is Assetmark Trust ($113M). Keller Financial Group does not have custody of client assets.

Reported separately managed account assets by custodian
$113M
named custodians
  • Assetmark TrustAssetmark Trust Company · Concord, CA · $113M100%

Investments and reported holdings

At year end, Keller Financial Group’s separately managed accounts were mostly in funds (95%).

What the accounts hold

Separately managed account assets by class, year end
  • Funds95%
  • Cash5%

Common questions

How many clients does Keller Financial Group have?

Keller Financial Group has 89 clients and manages $135 million for them, as of April 2026. They include 60 individual clients, 24 high-net-worth individuals and 3 charitable organizations.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 30 April 2026

What services does Keller Financial Group offer?

Keller Financial Group provides financial planning, portfolio management for individuals and small businesses, pension consulting, and selecting other managers.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Keller Financial Group charge?

Keller Financial Group charges 0.56%–1.50% a year for its Portfolio Management Fees. The fee is billed in advance and is negotiable.

Source: FORM ADV PART 2A- KELLER FINANCIAL GROUP, filed 21 October 2026

Which custodians does Keller Financial Group use?

Keller Financial Group’s separately managed account assets are held at Assetmark Trust Company (Concord, CA), with $113M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 30 April 2026

How many financial advisors does Keller Financial Group have?

Keller Financial Group has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Keller Financial Group invest in?

At the end of its last fiscal year, Keller Financial Group’s separately managed accounts held 95% registered funds (mutual funds, ETFs, BDCs) and 5% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Keller Financial Group?

Keller Financial Group’s direct owner is Dwayne Keller (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 30 April 2026

How does Keller Financial Group get paid?

Keller Financial Group is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Keller Financial Group?

Keller Financial Group’s main office is at 3815 Market Street, Camp Hill, PA 17011. Its phone number is 717-516-0700. Its website is kellercpa.com.

Source: Form ADV Part 1A, Item 1.F, filed 30 April 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 30 April 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FORM ADV PART 2A- KELLER FINANCIAL GROUP, submitted 21 October 2026.
  3. IAPD firm record, CRD 328195.
  4. SEC registered adviser data, annual Form ADV amendments filed 26 March 2024 to 30 April 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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