Hayes Asset Management provides portfolio management for individuals and small businesses and portfolio management for institutions.
Hayes Asset Management reports 112 clients. They include 83 individual clients and 29 high-net-worth individuals. Of its assets, 79.1% ($92.2M across 270 accounts) are managed with discretion; $24.4M across 16 accounts are not.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 74% | 16% |
| High-net-worth individuals | 26% | 84% |
| Charitable organizations | Fewer than 5 | <1% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 83 | $18.9M | 16.2% | $228K |
| High-net-worth individuals | 29 | $97.6M | 83.7% | $3.36M |
| Charitable organizations | Fewer than 5 | $138K | 0.1% | — |
| Total | 112 | $117M | 100% | — |
- Clients
- 83
- Regulatory AUM
- $18.9M
- AUM share
- 16.2%
- Avg. per client
- $228K
- Clients
- 29
- Regulatory AUM
- $97.6M
- AUM share
- 83.7%
- Avg. per client
- $3.36M
- Clients
- Fewer than 5
- Regulatory AUM
- $138K
- AUM share
- 0.1%
- Avg. per client
- —
Total
- Clients
- 112
- Regulatory AUM
- $117M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 0
Hayes Asset Management is paid through a percentage of assets under management. The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure.
Christopher Hayes owns 75% or more of Hayes Asset Management. The leadership team of Hayes Asset Management includes President Christopher Hayes. It has 4 employees.
Leadership
- Christopher HayesPresident, Chief Compliance Officer
Staff
- 4 employees
- 4 in advisory functions
- Owns 75% or more of Hayes Asset Management, LLC
Christopher Hayes
Control person · since June 2006
Hayes Asset Management’s regulatory assets grew from $108M (March 2021) to $117M (March 2026); clients fell from 121 to 112 and employees rose from 3 to 4.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| March 2026 | $117M | 112 | 4 | 1 |
| May 2025 | $117M | 115 | 4 | 1 |
| March 2024 | $134M | 119 | 4 | 1 |
| March 2023 | $134M | 122 | 4 | 1 |
| March 2022 | $127M | 124 | 4 | 1 |
| March 2021 | $108M | 121 | 3 | 1 |
Besides its headquarters, Hayes Asset Management has 0 offices, with 1 listed address in New York.
New York · 1 listed address
- 400 Andrews Street, Suite 600, RochesterHQ
Contact and registration details
- Legal name
- Hayes Asset Management, LLC
- Headquarters
- 400 Andrews Street, Suite 600, Rochester, NY 14604
- Website
- hayesassetmgt.com
- Phone
- 585-730-6951
- SEC file
- 801-67003
- Structure
- New York LLC
- Fiscal year end
- December
Hayes Asset Management does not have custody of client assets.
At year end, Hayes Asset Management’s separately managed accounts were mostly in stocks (65%) and bonds (22%).
What the accounts hold
- Stocks65%
- Bonds22%
- U.S. government and agency bonds16%
- State and local bonds3%
- Investment grade corporate bonds3%
- Cash10%
- Other3%
- Certificates of deposit3%
How many clients does Hayes Asset Management have?
Hayes Asset Management has 112 clients and manages $117 million for them, as of March 2026. They include 83 individual clients and 29 high-net-worth individuals.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 26 March 2026
What services does Hayes Asset Management offer?
Hayes Asset Management provides portfolio management for individuals and small businesses and portfolio management for institutions.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How many financial advisors does Hayes Asset Management have?
Hayes Asset Management has 0 investment adviser representatives registered with state securities authorities, out of 4 employees, and 4 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Hayes Asset Management invest in?
At the end of its last fiscal year, Hayes Asset Management’s separately managed accounts held 65% exchange-traded equities, 16% U.S. government and agency bonds, 10% cash and equivalents, 3% state and local bonds, 3% investment grade corporate bonds and 3% other. The 3% other category is described as: Certificates of Deposit.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Hayes Asset Management?
Hayes Asset Management’s direct owner is Christopher Hayes (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 26 March 2026
How does Hayes Asset Management get paid?
Hayes Asset Management is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Hayes Asset Management?
Hayes Asset Management’s main office is at 400 Andrews Street, Suite 600, Rochester, NY 14604. Its phone number is 585-730-6951. Its website is hayesassetmgt.com.
