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Peter Tennyson, portrait

Peter Tennyson

Owner, Chief Compliance Officer at North Bay Wealth Management in Petaluma, CA

Investment adviser registrationUpdated

Peter Tennyson is Owner, Chief Compliance Officer of North Bay Wealth Management, an investment adviser managing $107M, and works from its Petaluma, CA office. Peter Tennyson has been registered as an investment adviser representative through North Bay Wealth Management since 17 November 2016, has 12 years in the industry across 2 firms and has passed the Series 65.

12
Years in industry
9
Years at firm
2
Adviser firms
2
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Peter Tennyson has been Owner, Chief Compliance Officer of North Bay Wealth Management since September 2016, is a control person of the firm and directly owns 75% or more of it. Peter Tennyson holds a B.A. Economics from the University of California, Davis.

North Bay Wealth Management is a Petaluma, CA firm with $107M under management, 138 clients and 2 advisers in one office, as of its March 2026 filing.

Peter Tennyson is President & Founder of North Bay Wealth Management, based in Petaluma, California. He has spent his career helping clients from small business owners to high-net-worth families, with experience in both investment management and financial planning.

Peter Tennyson’s longest registration is the current one, 9 years at North Bay Wealth Management since 2016. Before joining North Bay Wealth Management in 2016, Peter Tennyson was registered through Greenleaf & Burleson Wealth Management, LLC.

  1. – present · 9 years
    Petaluma, CA · Adviser representative · Firm CRD 285523
  2. Greenleaf & Burleson Wealth Management, LLC
    – · 2 years
    Petaluma, CA · Adviser representative · Firm CRD 131803

Credentials and registrations

Professional designations

Listed by North Bay Wealth Management

  • CERTIFIED FINANCIAL PLANNER™ (CFP®)

Investment adviser representative registrations

Peter Tennyson is registered as an investment adviser representative in 2 states, as a resident of Texas. The first approvals date from November 2016; the most recent is Texas, in October 2021.

  • CaliforniaSince 17 November 2016
  • TexasResidentSince 25 October 2021

Examinations

Series 6518 April 2014
Name
Uniform Investment Adviser Law Examination

Key facts

Full name
Peter Michael Tennyson
CRD
6218746
Firm
North Bay Wealth Management · CRD 285523
Role
Owner, Chief Compliance Officer
Office
140 2ND STREET, SUITE 310, Petaluma, CA 94952
Registration
Investment adviser registration
In the industry since
June 2014
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Peter Tennyson work?

Peter Tennyson has been Owner, Chief Compliance Officer of North Bay Wealth Management since September 2016, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 2 March 2026

Is Peter Tennyson a financial advisor?

Yes. Peter Tennyson has a current investment-adviser registration in California and Texas, through North Bay Wealth Management since November 2016.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Peter Tennyson have?

Peter Tennyson has 12 years in the financial industry, since June 2014, across 2 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Peter Tennyson passed?

Peter Tennyson passed the Series 65 in April 2014.

Source: IAPD individual record, checked 22 October 2026

Where did Peter Tennyson work before North Bay Wealth Management?

Before North Bay Wealth Management, Peter Tennyson was registered through Greenleaf & Burleson Wealth Management, LLC, April 2014 to September 2016.

Source: IAPD individual record, checked 22 October 2026

Where is Peter Tennyson based?

Peter Tennyson’s registered office is in Petaluma, CA.

Source: IAPD individual record, checked 22 October 2026

Is Peter Tennyson registered with FINRA?

No. Peter Tennyson has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

Is Peter Tennyson a CFP?

North Bay Wealth Management lists Peter Tennyson with the CFP credential (“CERTIFIED FINANCIAL PLANNER™ (CFP®)”) on its website. CFP Board confirms certification status.

Source: Peter Tennyson, CFP® biography, northbaywealth.com

How can I verify Peter Tennyson’s record?

Search CRD 6218746 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Peter Tennyson’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Sources

  1. IAPD individual record, CRD 6218746, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of North Bay Wealth Management, filed 2 March 2026. Title, control and ownership bands.
  3. North Bay Wealth Management team page. Biography, education, credentials, awards and the portrait, reproduced for identification.