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Karen Goodfriend

Managing Member and Chief Compliance Officer at Wealthvalues in Redwood City, CA

Investment adviser registrationUpdated

Karen Goodfriend is Managing Member and Chief Compliance Officer of Wealthvalues, LLC, an investment adviser managing $467M, and works from its Redwood City, CA office. Karen Goodfriend has been registered as an investment adviser representative through Wealthvalues since 20 April 2006 and has 26 years in the industry across 3 firms.

26
Years in industry
20
Years at firm
3
Adviser firms
2
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Karen Goodfriend has been Managing Member and Chief Compliance Officer of Wealthvalues since March 2006, is a control person of the firm and directly owns 75% or more of it.

Wealthvalues, LLC is a Redwood City, CA firm with $467M under management, 25 clients and 2 advisers in one office, as of its March 2026 filing.

Karen Goodfriend’s longest registration is the current one, 20 years at Wealthvalues since 2006. Before joining Wealthvalues in 2006, Karen Goodfriend was registered through Allied Consulting Group and Goldsteinenright Financial Advisers Inc.

  1. – present · 20 years
    Redwood City, CA · Adviser representative · Firm CRD 140004
  2. Allied Consulting Group
    – · 2 years
    Los Angeles, CA · Adviser representative · Firm CRD 113535
  3. Goldsteinenright Financial Advisers Inc
    – · 4 years
    Menlo Park, CA · Adviser representative · Firm CRD 109620

Credentials and registrations

Investment adviser representative registrations

Karen Goodfriend is registered as an investment adviser representative in 2 states. Each was approved in April 2006.

  • CaliforniaSince 20 April 2006
  • TexasSince 20 April 2006

Examinations

No examinations are on Karen Goodfriend’s record.

Key facts

Full name
Karen Rae Goodfriend
CRD
4369844
Firm
Wealthvalues · CRD 140004
Role
Managing Member and Chief Compliance Officer
Office
303 TWIN DOLPHIN DR., SUITE 600, Redwood City, CA 94065
Registration
Investment adviser registration
In the industry since
April 2000
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Karen Goodfriend work?

Karen Goodfriend has been Managing Member and Chief Compliance Officer of Wealthvalues, LLC since March 2006, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 30 March 2026

Is Karen Goodfriend a financial advisor?

Yes. Karen Goodfriend has a current investment-adviser registration in California and Texas, through Wealthvalues since April 2006.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Karen Goodfriend have?

Karen Goodfriend has 26 years in the financial industry, since April 2000, across 3 adviser firms.

Source: IAPD individual record, checked 22 October 2026

Where did Karen Goodfriend work before Wealthvalues?

Before Wealthvalues, Karen Goodfriend was registered through Goldsteinenright Financial Advisers Inc, April 2000 to June 2004.

Source: IAPD individual record, checked 22 October 2026

Where is Karen Goodfriend based?

Karen Goodfriend’s registered office is in Redwood City, CA.

Source: IAPD individual record, checked 22 October 2026

Is Karen Goodfriend registered with FINRA?

No. Karen Goodfriend has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify Karen Goodfriend’s record?

Search CRD 4369844 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Karen Goodfriend’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Sources

  1. IAPD individual record, CRD 4369844, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Wealthvalues, LLC, filed 30 March 2026. Title, control and ownership bands.