WFG Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers.
WFG Capital Advisors reports 658 clients. They include 422 individual clients, 163 high-net-worth individuals, and 69 pension and profit-sharing plans. Of its assets, 100.0% ($355M across 358 accounts) are managed with discretion. A wrap fee program the firm both sponsors and manages holds $248M.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 64% | 59% |
| High-net-worth individuals | 25% | 38% |
| Pension and profit-sharing plans | 10% | 3% |
| Charitable organizations | <1% | <1% |
| Corporations and other businesses | <1% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 422 | $210M | 59.1% | $497K |
| High-net-worth individuals | 163 | $134M | 37.7% | $820K |
| Pension and profit-sharing plans | 69 | $11.3M | 3.2% | $163K |
| Charitable organizations | Fewer than 5 | $141K | 0.0% | $70.3K |
| Corporations and other businesses | Fewer than 5 | $9.53K | 0.0% | $4.77K |
| Total | 658 | $355M | 100% | — |
- Clients
- 422
- Regulatory AUM
- $210M
- AUM share
- 59.1%
- Avg. per client
- $497K
- Clients
- 163
- Regulatory AUM
- $134M
- AUM share
- 37.7%
- Avg. per client
- $820K
- Clients
- 69
- Regulatory AUM
- $11.3M
- AUM share
- 3.2%
- Avg. per client
- $163K
- Clients
- Fewer than 5
- Regulatory AUM
- $141K
- AUM share
- 0.0%
- Avg. per client
- $70.3K
- Clients
- Fewer than 5
- Regulatory AUM
- $9.53K
- AUM share
- 0.0%
- Avg. per client
- $4.77K
Total
- Clients
- 658
- Regulatory AUM
- $355M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 0
WFG Capital Advisors charges 0.50%–1.20% a year for its Portfolio Management Fees. The fee is billed in advance or in arrears, is negotiable, has a $3,000 annual minimum and requires an account of at least $250,000. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Financial Planning/Consulting Services
- Hourly fees range from $150 to $350 per hour, and fixed fee services from $1,500 to $50,000; negotiated based on scope and complexity.
Billy Williams owns 50% to 75% of WFG Capital Advisors. The leadership team of WFG Capital Advisors includes Chief Compliance Officer Matt Williams. It has 5 employees, 2 of them in advisory roles.
Staff
- 5 employees
- 2 in advisory functions
- 2 state-registered reps
- 3 insurance agents
- Owns 50% to 75% of WFG Capital Advisors, LLC
Billy Williams
Control person · since June 2020
- Owns 50% to 75% of WFG Capital Advisors, LLC
Matt Williams
Control person · since June 2020
WFG Capital Advisors’ regulatory assets grew 1.8× from $196M (April 2021) to $355M (March 2026); clients were 658 in both filings and employees were 5 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $355M | 658 | 5 | 2 |
| Mar 2025March 2025 | $293M | 521 | 5 | 2 |
| Mar 2024March 2024 | $278M | 490 | 5 | 2 |
| Mar 2023March 2023 | $252M | 1,059 | 5 | 2 |
| Feb 2022February 2022 | $255M | 917 | 5 | 2 |
| Apr 2021April 2021 | $196M | 666 | 5 | 2 |
Besides its headquarters, WFG Capital Advisors has 1 office, with 2 listed addresses in 1 state.
Alabama · 2 listed addresses
- 2616-A Dauphin Street, MobileHQ
- 2007 College Ave, Jackson
Contact and registration details
- Legal name
- WFG Capital Advisors, LLC
- Headquarters
- 2616-A Dauphin Street, Mobile, AL 36606
- Website
- wfgplanning.com
- Phone
- 251-473-2120
- SEC file
- 801-119410
- Structure
- Alabama LLC
- Fiscal year end
- December
WFG Capital Advisors’ named custodian for separately managed accounts is Charles Schwab ($343M). WFG Capital Advisors does not have custody of client assets.
- Charles SchwabCharles Schwab & Co., Inc. · Omaha, NE · $343M100%
At year end, WFG Capital Advisors’ separately managed accounts were mostly in funds (88%) and stocks (10%).
What the accounts hold
- Stocks10%
- Funds88%
- Cash2%
How many clients does WFG Capital Advisors have?
WFG Capital Advisors has 658 clients and manages $355 million for them, as of March 2026. They include 422 individual clients, 163 high-net-worth individuals, and 69 pension and profit-sharing plans.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 17 March 2026
What services does WFG Capital Advisors offer?
WFG Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does WFG Capital Advisors charge?
WFG Capital Advisors charges 0.50%–1.20% a year for its Portfolio Management Fees. The fee is billed in advance or in arrears, is negotiable, has a $3,000 annual minimum and requires an account of at least $250,000.
Source: WILLIAMS FINANCIAL GROUP - FORM ADV PART 2A BROCHURE, filed 17 March 2026
Which custodians does WFG Capital Advisors use?
WFG Capital Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Omaha, NE), with $343M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 17 March 2026
How many financial advisors does WFG Capital Advisors have?
WFG Capital Advisors has 2 investment adviser representatives registered with state securities authorities, out of 5 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 3 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does WFG Capital Advisors invest in?
At the end of its last fiscal year, WFG Capital Advisors’ separately managed accounts held 88% registered funds (mutual funds, ETFs, BDCs), 10% exchange-traded equities and 2% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Does WFG Capital Advisors have a minimum investment?
Yes, WFG Capital Advisors’ minimum account size for its Portfolio Management Fees is $250K. It charges a $3K annual minimum fee.
Source: WILLIAMS FINANCIAL GROUP - FORM ADV PART 2A BROCHURE, filed 17 March 2026
Who owns WFG Capital Advisors?
WFG Capital Advisors’ direct owners are Billy Williams (50% to 75%) and Matt Williams (50% to 75%).
Source: Form ADV Part 1A, Schedules A and B, filed 17 March 2026
How does WFG Capital Advisors get paid?
WFG Capital Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact WFG Capital Advisors?
WFG Capital Advisors’ main office is at 2616-A Dauphin Street, Mobile, AL 36606. Its phone number is 251-473-2120. Its website is wfgplanning.com.