West Financial Services provides financial planning, portfolio management for individuals and small businesses, pension consulting, business succession planning, education planning, estate planning, insurance, philanthropic planning, and tax planning. Financial planning was provided to 26–50 clients last fiscal year.
West Financial Services reports 964 clients. They include 546 high-net-worth individuals, 394 individual clients, and 19 corporations and other businesses. Of its assets, 99.1% ($2.81B across 2,709 accounts) are managed with discretion; $24.9M across 57 accounts are not. It advised 43 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 41% | 5% |
| High-net-worth individuals | 57% | 89% |
| Pension and profit-sharing plans | <1% | <1% |
| Charitable organizations | <1% | <1% |
| Corporations and other businesses | 2% | 5% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 394 | $149M | 5.2% | $378K |
| High-net-worth individuals | 546 | $2.53B | 89.2% | $4.64M |
| Pension and profit-sharing plans | 4 | $18.7M | 0.7% | $4.69M |
| Charitable organizations | Fewer than 5 | $741K | 0.0% | $741K |
| Corporations and other businesses | 19 | $137M | 4.8% | $7.2M |
| Total | 964 | $2.84B | 100% | — |
- Clients
- 394
- Regulatory AUM
- $149M
- AUM share
- 5.2%
- Avg. per client
- $378K
- Clients
- 546
- Regulatory AUM
- $2.53B
- AUM share
- 89.2%
- Avg. per client
- $4.64M
- Clients
- 4
- Regulatory AUM
- $18.7M
- AUM share
- 0.7%
- Avg. per client
- $4.69M
- Clients
- Fewer than 5
- Regulatory AUM
- $741K
- AUM share
- 0.0%
- Avg. per client
- $741K
- Clients
- 19
- Regulatory AUM
- $137M
- AUM share
- 4.8%
- Avg. per client
- $7.2M
Total
- Clients
- 964
- Regulatory AUM
- $2.84B
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 43
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 26–50
West Financial Services charges 0.30%–1.00% a year for its Investment Management Services. The fee is billed in arrears and requires an account of at least $1,000,000. The brochure also prices 3 other services, listed under fee details.
Fee details and sources
Other fees
- Financial Planning Services
- Financial planning is billed at $250.00 per hour, as a fixed fee, or as otherwise negotiated.
- Foundational Planning
- Foundational Planning is provided for a fixed subscription fee of $125.00 per month.
- Personalized Consulting Services
- Personalized consulting is billed at $250.00 per hour, as a fixed fee, or as otherwise negotiated.
Atlantic Union Bank owns 75% or more of West Financial Services and is in turn owned by Atlantic Union Bankshares Corporation (75% or more). The leadership team of West Financial Services includes President Brian Mackin, Chief Operating Officer Kirstie Sturman and Chief Compliance Officer Anh Lam. It has 39 employees, 22 of them in advisory roles.
Leadership
- Brian MackinPresident; Director
- Kirstie SturmanChief Operating Officer; Director
- Anh LamChief Compliance
- Lauretta KramerDirector
Investment adviser representatives
22 representatives listed in the SEC register as of 9 October 2026.
- Kristan Leigh Anderson
- Glen Joseph Buco
- Tanya Brittingham Carson
- Matt Cohen
- Patrick F Fitzgerald
- Thomas Bryant Gaultney
- Marianna Glazov
- Victoria Grossmann Henry
- Brian James Horan
- Rodrigo Esteban Huerta
- Angel Irazola
- Abigail Elizabeth Just
- Lauretta Marie Kramer
- Brendan J Lyons
- Brian Laurence Mackin
- Alan Rafael Menase
- Laura Nash
- Richard Jonathan Stolz
- Ryan Scott Streilein
- Kirstie Bridget Sturman
- Daniel Trosch
- Eduardo Wisbrun
Staff
- 39 employees
- 22 in advisory functions
- 22 state-registered reps
- 1 soliciting firm
- Owns 75% or more of West Financial Services, Inc.
Atlantic Union Bank
Control person · since April 2025
- Owns 75% or more of Atlantic Union Bank
Atlantic Union Bankshares Corporation
Control person · since April 2025
West Financial Services’ regulatory assets grew from $1.94B (April 2021) to $2.84B (August 2026); clients rose from 814 to 964 and employees from 35 to 39. In 2018, 1st Portfolio (1st Portfolio Wealth Advisors) joined it.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| August 2026 | $2.84B | 964 | 39 | 2 |
| June 2025 | $2.57B | 919 | 38 | 2 |
| June 2024 | $2.16B | 890 | 37 | 1 |
| July 2023 | $1.9B | 911 | 38 | 2 |
| June 2022 | $2.28B | 883 | 38 | 3 |
| April 2021 | $1.94B | 814 | 35 | 2 |
Firms that joined
20181 joined
- 1st Portfolio (1st Portfolio Wealth Advisors)No filed AUM
Firms whose SEC withdrawal reports a sale to this firm, and deals reported in the press. Teams that moved without selling a registered firm may not appear.
Besides its headquarters, West Financial Services has 1 office, with 2 listed addresses in Maryland and Virginia.
Maryland · 1 listed address
- 14941 Shady Grove Road, Rockville
Virginia · 1 listed address
- 2010 Corporate Ridge Road, Ste 530, McLeanHQ
Contact and registration details
- Legal name
- West Financial Services, Inc.
- Headquarters
- 2010 Corporate Ridge Road, Ste 530, McLean, VA 22102
- Website
- westfinancial.com
- Phone
- 703-847-2500
- @west-financial
- SEC file
- 801-64834
- Founded
- 1982
- Structure
- Maryland corporation
- Fiscal year end
- December
West Financial Services uses Fidelity ($1.73B, 61%) and Charles Schwab ($1.09B, 39%) as custodians for its separately managed accounts. West Financial Services has custody of $978M in client assets for 321 clients.
- FidelityFidelity Distributors Company LLC · Smithfield, RI · $1.73B61%
- Charles SchwabCharles Schwab & Co., Inc. · Orlando, FL · $1.09B39%
At year end, West Financial Services’ separately managed accounts were mostly in stocks (56%) and bonds (27%).
What the accounts hold
- Stocks56%
- Funds12%
- Bonds27%
- Investment grade corporate bonds21%
- State and local bonds5%
- U.S. government and agency bonds1%
- Cash5%
How many clients does West Financial Services have?
West Financial Services has 964 clients and manages $2.84 billion for them, as of August 2026. They include 546 high-net-worth individuals, 394 individual clients, and 19 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 10 August 2026
What services does West Financial Services offer?
West Financial Services provides financial planning, portfolio management for individuals and small businesses, pension consulting, business succession planning, education planning, estate planning, insurance, philanthropic planning, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does West Financial Services charge?
West Financial Services charges 0.30%–1.00% a year for its Investment Management Services. The fee is billed in arrears and requires an account of at least $1,000,000.
Which custodians does West Financial Services use?
West Financial Services’ separately managed account assets are held at Fidelity Distributors Company LLC (Smithfield, RI), with $1.73B and Charles Schwab & Co., Inc. (Orlando, FL), with $1.09B. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 August 2026
How many financial advisors does West Financial Services have?
West Financial Services has 22 investment adviser representatives registered with state securities authorities, out of 39 employees, and 22 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does West Financial Services invest in?
At the end of its last fiscal year, West Financial Services’ separately managed accounts held 56% exchange-traded equities, 21% investment grade corporate bonds, 12% registered funds (mutual funds, ETFs, BDCs), 5% state and local bonds, 5% cash and equivalents and 1% U.S. government and agency bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Does West Financial Services have a minimum investment?
Yes, West Financial Services’ minimum account size for its Investment Management Services is $1M.
Who owns West Financial Services?
West Financial Services is owned through a holding company by Atlantic Union Bankshares Corporation. Its direct owner is Atlantic Union Bank (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 10 August 2026
How does West Financial Services get paid?
West Financial Services is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
Is West Financial Services registered with the SEC?
Yes, West Financial Services has been registered with the SEC as an investment adviser since 3 October 2005. Its CRD number is 137497 and its SEC file number is 801-64834.
Source: Form ADV Part 1A, Item 1, filed 10 August 2026; IAPD firm record
How do I contact West Financial Services?
West Financial Services’ main office is at 2010 Corporate Ridge Road, Ste 530, McLean, VA 22102. Its phone number is 703-847-2500. Its website is westfinancial.com.