The Wealth Group provides financial planning, portfolio management for individuals and small businesses, estate planning, and insurance.
The Wealth Group reports 591 clients. They include 314 individual clients and 277 high-net-worth individuals. Of its assets, 99.5% ($707M across 2,467 accounts) are managed with discretion; $3.62M across 19 accounts are not. A wrap fee program the firm both sponsors and manages holds $674M.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 53% | 23% |
| High-net-worth individuals | 47% | 77% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 314 | $162M | 22.7% | $515K |
| High-net-worth individuals | 277 | $549M | 77.3% | $1.98M |
| Total | 591 | $711M | 100% | $1.2M |
- Clients
- 314
- Regulatory AUM
- $162M
- AUM share
- 22.7%
- Avg. per client
- $515K
- Clients
- 277
- Regulatory AUM
- $549M
- AUM share
- 77.3%
- Avg. per client
- $1.98M
Total
- Clients
- 591
- Regulatory AUM
- $711M
- AUM share
- 100%
- Avg. per client
- $1.2M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 0
The Wealth Group charges 0.25%–1.00% a year for its Asset Management. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$2M | 1.00% |
| $2M–$4M | 0.75% |
| $4M–$10M | 0.50% |
| $10M and above | 0.25% |
Fee details and sources
Other fees
- Financial Planning
- Financial planning is a fixed fee agreed per engagement, typically $250 to $2,500 per project, charged in advance.
Austin Colby owns 75% or more of The Wealth Group. The leadership team of The Wealth Group includes Chief Compliance Officer Adam Colby. It has 12 employees, 10 of them in advisory roles.
Staff
- 12 employees
- 10 in advisory functions
- 10 state-registered reps
- 2 insurance agents
- 2 soliciting firms
- Owns 75% or more of The Wealth Group, LTD
Austin Colby
Control person · since January 2021
- Owns 5% to 10% of The Wealth Group, LTD
Adam Colby
Control person · since January 2021
- Owns 5% to 10% of The Wealth Group, LTD
Michael Earl
since July 2022
- Owns 5% to 10% of The Wealth Group, LTD
Daniel Johnson
since December 2023
The Wealth Group’s regulatory assets grew 1.9× from $370M (July 2021) to $711M (January 2026); clients rose from 450 to 591 and employees from 7 to 12.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Jan 2026January 2026 | $711M | 591 | 12 | 2 |
| Feb 2025February 2025 | $567M | 554 | 12 | 2 |
| Jan 2024January 2024 | $460M | 517 | 11 | 2 |
| Jun 2023June 2023 | $363M | 464 | 10 | 2 |
| Jul 2022July 2022 | $422M | 440 | 10 | 2 |
| Jul 2021July 2021 | $370M | 450 | 7 | 2 |
Besides its headquarters, The Wealth Group has 1 office (1 private residence, listed without an address), with 1 listed address in 1 state.
Minnesota · 1 listed address
- 14850 Scenic Heights Road, Suite #100, Eden PrairieHQ
Contact and registration details
- Legal name
- The Wealth Group, LTD
- Headquarters
- 14850 Scenic Heights Road, Suite #100, Eden Prairie, MN 55344
- Website
- thewealthgroup.com
- Phone
- 952-937-9423
- SEC file
- 801-120158
- Founded
- 2021
- Structure
- Minnesota corporation
- Fiscal year end
- December
The Wealth Group’s named custodian for separately managed accounts is Raymond James ($677M). The Wealth Group has custody of $800K for 8 clients.
- Raymond JamesRaymond James · St. Petersburg, FL · $677M100%
At year end, The Wealth Group’s separately managed accounts were mostly in funds (92%). Its reported 13F holdings for the quarter ended 30 June 2026 total $523M across 95 positions; the largest are iShares (22.4%), JP Morgan (16.2%) and iShares (9.1%).
What the accounts hold
- Stocks3%
- Funds92%
- Cash3%
- Other2%
- Annuities2%
How many clients does The Wealth Group have?
The Wealth Group has 591 clients and manages $711 million for them, as of January 2026. They include 314 individual clients and 277 high-net-worth individuals.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 14 January 2026
What services does The Wealth Group offer?
The Wealth Group provides financial planning, portfolio management for individuals and small businesses, estate planning, and insurance.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does The Wealth Group charge?
The Wealth Group charges 0.25%–1.00% a year for its Asset Management. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.
Which custodians does The Wealth Group use?
The Wealth Group’s separately managed account assets are held at Raymond James (St. Petersburg, FL), with $677M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 14 January 2026
How many financial advisors does The Wealth Group have?
The Wealth Group has 10 investment adviser representatives registered with state securities authorities, out of 12 employees, and 10 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 2 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does The Wealth Group invest in?
At the end of its last fiscal year, The Wealth Group’s separately managed accounts held 92% pooled vehicles (private funds and similar), 3% exchange-traded equities, 3% cash and equivalents and 2% other. The 2% other category is described as: Annuities.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns The Wealth Group?
The Wealth Group’s direct owners are Austin Colby (75% or more), Adam Colby (5% to 10%), Michael Earl (5% to 10%) and Daniel Johnson (5% to 10%).
Source: Form ADV Part 1A, Schedules A and B, filed 14 January 2026
How does The Wealth Group get paid?
The Wealth Group is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact The Wealth Group?
The Wealth Group’s main office is at 14850 Scenic Heights Road, Suite #100, Eden Prairie, MN 55344. Its phone number is 952-937-9423. Its website is thewealthgroup.com.