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Sawgrass Asset Management

InstitutionalAsset manager

Ponte Vedra Beach, FLCRD 108831Updated

Sawgrass Asset Management is an investment adviser based in Ponte Vedra Beach, FL, registered with the SEC since 1998. It provides investment management. Its clients include state or municipal government entities, charitable organizations and other clients. Its regulatory assets under management total $2.05 billion, as filed on 17 July 2026.

116
Clients
$4.46M
AUM per individual client
11
Advisory staff
1
Offices

From Form ADV filed 17 July 2026SEC record

Services and clients

Sawgrass Asset Management provides portfolio management for individuals and small businesses, portfolio management for pooled vehicles, and portfolio management for institutions. The firm advises 1 private fund.

Sawgrass Asset Management reports 116 clients. They include 41 state or municipal government entities, 25 individual clients and 15 high-net-worth individuals. Of its assets, 100.0% ($2.05B across 223 accounts) are managed with discretion.

Clients and assets by client type
Clients116 clients
Assets$2.05B
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)22%6%
High-net-worth individuals13%2%
Pooled investment vehicles2%<1%
Pension and profit-sharing plans<1%<1%
Charitable organizations12%18%
Other client typesState or municipal government entities; Insurance companies; Corporations and other businesses; Other51%72%
Client breakdown and activity details
Individuals (other than HNW)
Clients
25
Regulatory AUM
$130M
AUM share
6.4%
Avg. per client
$5.21M
High-net-worth individuals
Clients
15
Regulatory AUM
$48.1M
AUM share
2.3%
Avg. per client
$3.2M
Pooled investment vehicles
Clients
2
Regulatory AUM
$19.4M
AUM share
0.9%
Avg. per client
$9.69M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$4.24M
AUM share
0.2%
Avg. per client
$4.24M
Charitable organizations
Clients
14
Regulatory AUM
$376M
AUM share
18.3%
Avg. per client
$26.8M
State or municipal government entities
Clients
41
Regulatory AUM
$1.12B
AUM share
54.8%
Avg. per client
$27.4M
Insurance companies
Clients
Fewer than 5
Regulatory AUM
$40M
AUM share
2.0%
Avg. per client
$20M
Corporations and other businesses
Clients
5
Regulatory AUM
$39.7M
AUM share
1.9%
Avg. per client
$7.94M
Other
Clients
11
Regulatory AUM
$269M
AUM share
13.1%
Avg. per client
$24.5M

Total

Clients
116
Regulatory AUM
$2.05B
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
1

Fees and minimums

Sawgrass Asset Management is paid through a percentage of assets under management, fixed fees (other than subscription fees) and performance-based fees; its fees and minimums are set out in its brochures on the SEC website.

Ownership and people

Sawgrass Asset Management, Inc. owns 75% or more of Sawgrass Asset Management. The leadership team of Sawgrass Asset Management includes President Alicia Dator. It has 15 employees, 11 of them in advisory roles.

Leadership

  • Alicia Dator
    President/Chief Compliance Officer
  • Dean McQuiddy
    Shareholder of Sawgrass Asset Management, Inc.
  • Brian Monroe
    Shareholder of Sawgrass Asset Management, Inc.
  • Martin Laprade
    Shareholder of Sawgrass Asset Management, Inc.
  • David Furfine
    Shareholder of Sawgrass Asset Management, Inc.
  • Patrick Riley
    Shareholder of Sawgrass Asset Management, Inc.

Investment adviser representatives

9 representatives listed in the SEC register as of 9 October 2026.

  • Lori Denise Bayler
  • Gale Russell Creighton
  • William Marc Davis
  • David Andrew Furfine
  • Liridon Gila
  • Dean Edward McQuiddy
  • Brian Kent Monroe
  • Patrick Alan Riley
  • David Adam Siegel

Staff

  • 15 employees
  • 11 in advisory functions
  • 11 state-registered reps
  • 2 soliciting firms
Who owns the firm
Sawgrass Asset Management LLC· the adviser
  • Sawgrass Asset Management, Inc.

    Control person · since January 1998

    Owns 75% or more of Sawgrass Asset Management LLC
  • Dean McQuiddy

    Control person · since January 1998

    Owns 25% to 50% of Sawgrass Asset Management LLC
  • Brian Monroe

    Control person · since January 1998

    Owns 25% to 50% of Sawgrass Asset Management LLC
  • David Furfine

    since January 2005

    Owns 10% to 25% of Sawgrass Asset Management LLC
  • Patrick Riley

    since January 2005

    Owns 10% to 25% of Sawgrass Asset Management LLC
  • Martin Laprade

    since January 2005

    Owns 5% to 10% of Sawgrass Asset Management LLC

Growth and acquisitions

Sawgrass Asset Management’s regulatory assets fell from $3.22B (March 2021) to $2.05B (July 2026); clients fell from 172 to 116 and employees from 19 to 15.

By annual filing
Measure
Figures from each annual filing
Sawgrass Asset Management figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
July 2026$2.05B116151
July 2025$2.26B114181
April 2024$2.28B116161
March 2023$2.11B123161
March 2022$2.92B138191
March 2021$3.22B172191

Offices and registration details

Besides its headquarters, Sawgrass Asset Management has 0 offices, with 1 listed address in Florida.

Listed office addresses by state

Florida · 1 listed address

  • 5000 Sawgrass Village Circle, Suite 32, Ponte Vedra BeachHQ

Contact and registration details

Legal name
Sawgrass Asset Management LLC
Headquarters
5000 Sawgrass Village Circle, Suite 32, Ponte Vedra Beach, FL 32082
SEC file
801-55243
Structure
Delaware LLC
Fiscal year end
December

Custodians

Sawgrass Asset Management uses BNY Mellon ($360M, 28%), Charles Schwab ($342M, 27%) and Salem Trust A Div of Argent Inst. Trust ($296M, 23%), among others, as custodians for its separately managed accounts. Sawgrass Asset Management has custody of $8.4M in client assets for 1 client.

Reported separately managed account assets by custodian
$1.28B
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $342M27%
  • BNY MellonBNY Mellon · New York, NY · $360M28%
  • Northern Trust SecuritiesNorthern Trust Securities, Inc. · Chicago, IL · $287M22%
  • Salem Trust A Div of Argent Inst. TrustSalem Trust A Div of Argent Inst. Trust · Tampa, FL · $296M23%

Investments and reported holdings

At year end, Sawgrass Asset Management’s separately managed accounts were mostly in bonds (55%) and stocks (40%). Its reported 13F holdings for the quarter ended 30 June 2026 total $757M across 193 positions; the largest are Apple Inc. (5.7%), Nvidia Corporation (5.3%) and Microsoft Corp. (4.6%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks40%
  • Funds1%
  • Bonds55%
    • U.S. government and agency bonds39%
    • Investment grade corporate bonds15%
    • State and local bonds1%
  • Cash4%

Reported 13F holdings

$757M
Reported 13F value
193
Positions
39.4%
In the 10 largest
+14.0%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Apple Inc.5.7%
  2. Nvidia Corporation5.3%
  3. Microsoft Corp.4.6%
  4. Alphabet Inc. · Cap Stk CL A4.6%
  5. Amazon Com Inc.4.4%
  6. Broadcom Inc.4.1%
  7. Advanced Micro Devices Inc.3.1%
  8. Applied Matls Inc.2.7%
  9. KLA Corp.2.6%
  10. Visa Inc. · Com CL A2.4%

Together, the ten largest are 39.4% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 29 July 2026

Common questions

How many clients does Sawgrass Asset Management have?

Sawgrass Asset Management has 116 clients and manages $2.05 billion for them, as of July 2026. They include 41 state or municipal government entities, 25 individual clients and 15 high-net-worth individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 17 July 2026

What services does Sawgrass Asset Management offer?

Sawgrass Asset Management provides portfolio management for individuals and small businesses, portfolio management for pooled vehicles, and portfolio management for institutions.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

Which custodians does Sawgrass Asset Management use?

Sawgrass Asset Management’s separately managed account assets are held at BNY Mellon (New York, NY), with $360M, Charles Schwab & Co., Inc. (Westlake, TX), with $342M, Salem Trust A Div of Argent Inst. Trust (Tampa, FL), with $296M and Northern Trust Securities, Inc. (Chicago, IL), with $287M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 17 July 2026

How many financial advisors does Sawgrass Asset Management have?

Sawgrass Asset Management has 11 investment adviser representatives registered with state securities authorities, out of 15 employees, and 11 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Sawgrass Asset Management invest in?

At the end of its last fiscal year, Sawgrass Asset Management’s separately managed accounts held 40% exchange-traded equities, 39% U.S. government and agency bonds, 15% investment grade corporate bonds, 4% cash and equivalents, 1% state and local bonds and 1% pooled vehicles (private funds and similar). It advises 1 private fund.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Sawgrass Asset Management?

Sawgrass Asset Management’s direct owners are Dean McQuiddy (25% to 50%), Brian Monroe (25% to 50%), Sawgrass Asset Management, Inc. (75% or more), Martin Laprade (5% to 10%), David Furfine (10% to 25%) and Patrick Riley (10% to 25%).

Source: Form ADV Part 1A, Schedules A and B, filed 17 July 2026

How does Sawgrass Asset Management get paid?

Sawgrass Asset Management is paid through a percentage of assets under management, fixed fees and performance-based fees. Its Form ADV lists no commissions among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Sawgrass Asset Management?

Sawgrass Asset Management’s main office is at 5000 Sawgrass Village Circle, Suite 32, Ponte Vedra Beach, FL 32082. Its phone number is 904-493-5500. Its website is saw-grass.com.

Source: Form ADV Part 1A, Item 1.F, filed 17 July 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 17 July 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. IAPD firm record, CRD 108831.
  3. SEC registered adviser data, annual Form ADV amendments filed 30 March 2021 to 17 July 2026. Items 1.F and 5.
  4. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  5. Form 13F-HR, filed 29 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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