Santa Fe Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and selecting other managers. Financial planning was provided to 1–10 clients last fiscal year.
Santa Fe Advisors reports 59 clients. They include 52 high-net-worth individuals and 7 individual clients. Of its assets, 97.0% ($113M across 150 accounts) are managed with discretion; $3.44M across 1 account is not. It advised 2 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 12% | 4% |
| High-net-worth individuals | 88% | 91% |
| Charitable organizations | Fewer than 5 | 6% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 7 | $4.35M | 3.7% | $621K |
| High-net-worth individuals | 52 | $105M | 90.6% | $2.02M |
| Charitable organizations | Fewer than 5 | $6.63M | 5.7% | — |
| Total | 59 | $116M | 100% | — |
- Clients
- 7
- Regulatory AUM
- $4.35M
- AUM share
- 3.7%
- Avg. per client
- $621K
- Clients
- 52
- Regulatory AUM
- $105M
- AUM share
- 90.6%
- Avg. per client
- $2.02M
- Clients
- Fewer than 5
- Regulatory AUM
- $6.63M
- AUM share
- 5.7%
- Avg. per client
- —
Total
- Clients
- 59
- Regulatory AUM
- $116M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 2
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1–10
Santa Fe Advisors is paid through a percentage of assets under management and fixed fees (other than subscription fees). The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Financial Planning Only
- Financial-planning-only services are charged on an hourly basis, negotiated based on the scope of the engagement; no rate is stated.
Kristina Alley owns 25% to 50% of Santa Fe Advisors. The leadership team of Santa Fe Advisors includes Chief Compliance Officer Kristina Alley. It has 5 employees, 4 of them in advisory roles.
Leadership
Kristina AlleyChief Compliance Officer & Partner
David KantorPartner
Investment adviser representatives
2 representatives listed in the SEC register as of 9 October 2026.
Staff
- 5 employees
- 4 in advisory functions
- 2 state-registered reps
- Owns 25% to 50% of Santa Fe Advisors LLC
Kristina Alley
Control person · since April 2014
- Owns 10% to 25% of Santa Fe Advisors LLC
David Kantor
Control person · since March 2014
Santa Fe Advisors’ regulatory assets fell from $161M (March 2021) to $116M (March 2026); clients fell from 90 to 59 and employees were 5 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| March 2026 | $116M | 59 | 5 | 1 |
| March 2025 | $177M | 91 | 5 | 1 |
| March 2024 | $171M | 90 | 5 | 1 |
| March 2023 | $158M | 90 | 5 | 1 |
| March 2022 | $183M | 96 | 4 | 1 |
| March 2021 | $161M | 90 | 5 | 1 |
Besides its headquarters, Santa Fe Advisors has 0 offices, with 1 listed address in New Mexico.
New Mexico · 1 listed address
- 330 Garfield Street, Ste. 301, Santa FeHQ
Contact and registration details
- Legal name
- Santa Fe Advisors LLC
- Headquarters
- 330 Garfield Street, Ste. 301, Santa Fe, NM 87501
- Website
- santafeadvisorsllc.com
- Phone
- 505-501-6200
- SEC file
- 801-113760
- Structure
- New Mexico LLC
- Fiscal year end
- December
Santa Fe Advisors uses Fidelity ($115M) as custodian for its separately managed accounts. Santa Fe Advisors does not have custody of client assets.
- FidelityNational Financial Services LLC · Jersey City, NJ · $115M100%
At year end, Santa Fe Advisors’ separately managed accounts were mostly in funds (91%).
What the accounts hold
- Stocks7%
- Funds91%
- Cash2%
How many clients does Santa Fe Advisors have?
Santa Fe Advisors has 59 clients and manages $116 million for them, as of March 2026. They include 52 high-net-worth individuals and 7 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 27 March 2026
What services does Santa Fe Advisors offer?
Santa Fe Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
Which custodians does Santa Fe Advisors use?
Santa Fe Advisors’ separately managed account assets are held at National Financial Services LLC (Jersey City, NJ), with $115M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 27 March 2026
How many financial advisors does Santa Fe Advisors have?
Santa Fe Advisors has 2 investment adviser representatives registered with state securities authorities, out of 5 employees, and 4 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Santa Fe Advisors invest in?
At the end of its last fiscal year, Santa Fe Advisors’ separately managed accounts held 91% registered funds (mutual funds, ETFs, BDCs), 7% exchange-traded equities and 2% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Santa Fe Advisors?
Santa Fe Advisors’ direct owners are David Kantor and Kristina Alley, each holding 50% or less.
Source: Form ADV Part 1A, Schedules A and B, filed 27 March 2026
How does Santa Fe Advisors get paid?
Santa Fe Advisors is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Santa Fe Advisors?
Santa Fe Advisors’ main office is at 330 Garfield Street, Ste. 301, Santa Fe, NM 87501. Its phone number is 505-501-6200. Its website is santafeadvisorsllc.com.