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RDG Capital Management

Wealth managementRIA

Pittsford, NYCRD 329749Updated

RDG Capital Management is an investment adviser based in Pittsford, NY, registered with the SEC since 2024. It provides financial planning and investment management. Its clients include high-net-worth individuals, pension and profit-sharing plans, and individual clients. Its regulatory assets under management total $132 million, as filed on 17 September 2026.

91
Clients
$1.55M
AUM per individual client
2
Advisory staff
1
Offices
0.85%
Annual fee

From Form ADV filed 17 September 2026SEC record

Services and clients

RDG Capital Management provides financial planning, portfolio management for individuals and small businesses, and portfolio management for institutions. Financial planning was provided to 26–50 clients last fiscal year.

RDG Capital Management reports 91 clients. They include 39 pension and profit-sharing plans, 25 individual clients, and 21 high-net-worth individuals. Of its assets, 58.3% ($76.9M across 52 accounts) are managed with discretion; $54.9M across 39 accounts are not.

Clients and assets by client type
Clients91 clients
Assets$132M
Client typeClientsAssets
Individuals (other than HNW)27%10%
High-net-worth individuals23%45%
Pension and profit-sharing plans43%42%
Corporations and other businesses7%4%
Client breakdown and activity details
Individuals (other than HNW)
Clients
25
Regulatory AUM
$12.6M
AUM share
9.5%
Avg. per client
$503K
High-net-worth individuals
Clients
21
Regulatory AUM
$58.9M
AUM share
44.7%
Avg. per client
$2.8M
Pension and profit-sharing plans
Clients
39
Regulatory AUM
$54.9M
AUM share
41.7%
Avg. per client
$1.41M
Corporations and other businesses
Clients
6
Regulatory AUM
$5.44M
AUM share
4.1%
Avg. per client
$906K

Total

Clients
91
Regulatory AUM
$132M
AUM share
100%
Avg. per client
$1.45M
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
26–50

Fees and minimums

RDG Capital Management charges 0.85% a year for its Portfolio Management Fees. The fee is billed in arrears and is negotiable. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Financial Planning
Hourly fees range from $250 to $500 per hour, depending on the scope and complexity of the engagement, billed in arrears.

Ownership and people

Whitney Baniewicz owns 75% or more of RDG Capital Management. The leadership team of RDG Capital Management includes Chief Compliance Officer Whitney Baniewicz. It has 2 employees.

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Staff

  • 2 employees
  • 2 in advisory functions
  • 2 state-registered reps
  • 1 soliciting firm
Who owns the firm
RDG Capital Management LLC· the adviser
  • Whitney Baniewicz

    Control person · since October 2026

    Owns 75% or more of RDG Capital Management LLC
  • Kate Kenney

    Control person · since March 2026

    Owns 5% to 10% of RDG Capital Management LLC

Growth and acquisitions

RDG Capital Management’s regulatory assets grew 2.4× from $55.4M (June 2024) to $132M (September 2026); clients rose from 43 to 91 and employees from 1 to 2.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Sep 2026September 2026$132M9121
Mar 2025March 2025$105M9131
Jun 2024June 2024$55.4M4311

Offices and registration details

Besides its headquarters, RDG Capital Management has 0 offices, with 1 listed address in 1 state.

Listed office addresses by state

New York · 1 listed address

  • 20 Office Park Way, Suite 140, PittsfordHQ

Contact and registration details

Legal name
RDG Capital Management LLC
Headquarters
20 Office Park Way, Suite 140, Pittsford, NY 14534
SEC file
801-129543
Structure
New York LLC
Fiscal year end
December

Custodians

RDG Capital Management’s named custodians for separately managed accounts are Charles Schwab ($76.9M, 68%), Mid Atlantic Clearing & Settlement ($19.1M, 17%) and Adp Retirement Trust Services ($16.9M, 15%). RDG Capital Management has custody of $4.19M for 3 clients.

Reported separately managed account assets by custodian
$113M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $76.9M68%
  • Mid Atlantic Clearing & SettlementMid Atlantic Clearing & Settlement Corporation · Pittsburg, PA · $19.1M17%
  • Adp Retirement Trust ServicesAdp Retirement Trust Services, LLC · Cherry Hill, NJ · $16.9M15%

Investments and reported holdings

At year end, RDG Capital Management’s separately managed accounts were mostly in funds (96%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks2%
  • Funds96%
  • Bonds1%
  • Cash1%

Common questions

How many clients does RDG Capital Management have?

RDG Capital Management has 91 clients and manages $132 million for them, as of September 2026. They include 39 pension and profit-sharing plans, 25 individual clients, and 21 high-net-worth individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 17 September 2026

What services does RDG Capital Management offer?

RDG Capital Management provides financial planning, portfolio management for individuals and small businesses, and portfolio management for institutions.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does RDG Capital Management charge?

RDG Capital Management charges 0.85% a year for its Portfolio Management Fees. The fee is billed in arrears and is negotiable.

Source: 2026 RDGCM ADV PART 2, filed 17 September 2026

Which custodians does RDG Capital Management use?

RDG Capital Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $76.9M, Mid Atlantic Clearing & Settlement Corporation (Pittsburg, PA), with $19.1M and Adp Retirement Trust Services, LLC (Cherry Hill, NJ), with $16.9M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 17 September 2026

How many financial advisors does RDG Capital Management have?

RDG Capital Management has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does RDG Capital Management invest in?

At the end of its last fiscal year, RDG Capital Management’s separately managed accounts held 96% registered funds (mutual funds, ETFs, BDCs), 2% exchange-traded equities, 1% U.S. government and agency bonds and 1% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns RDG Capital Management?

RDG Capital Management’s direct owners are Kate Kenney (5% to 10%) and Whitney Baniewicz (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 17 September 2026

How does RDG Capital Management get paid?

RDG Capital Management is paid through a percentage of assets under management and hourly charges. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact RDG Capital Management?

RDG Capital Management’s main office is at 20 Office Park Way, Suite 140, Pittsford, NY 14534. Its phone number is 585-673-2690. Its website is rdgcapitalmanagement.com.

Source: Form ADV Part 1A, Item 1.F, filed 17 September 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 17 September 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. 2026 RDGCM ADV PART 2, submitted 17 September 2026.
  3. IAPD firm record, CRD 329749.
  4. SEC registered adviser data, annual Form ADV amendments filed 17 June 2024 to 17 September 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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