Pack Private Wealth provides financial planning, portfolio management for individuals and small businesses, education planning, insurance, and philanthropic planning. Financial planning was provided to 26–50 clients last fiscal year.
Pack Private Wealth reports 222 clients. They include 132 individual clients and 90 high-net-worth individuals. Of its assets, 100.0% ($326M across 398 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 59% | 21% |
| High-net-worth individuals | 41% | 79% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 132 | $67.9M | 20.8% | $514K |
| High-net-worth individuals | 90 | $258M | 79.2% | $2.87M |
| Total | 222 | $326M | 100% | $1.47M |
- Clients
- 132
- Regulatory AUM
- $67.9M
- AUM share
- 20.8%
- Avg. per client
- $514K
- Clients
- 90
- Regulatory AUM
- $258M
- AUM share
- 79.2%
- Avg. per client
- $2.87M
Total
- Clients
- 222
- Regulatory AUM
- $326M
- AUM share
- 100%
- Avg. per client
- $1.47M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 26–50
Pack Private Wealth charges 0.50%–1.50% a year for its Wealth Management Services. The fee is billed in advance and is negotiable.
Fee details and sources
Derek Swedberg owns 75% or more of Pack Private Wealth. The leadership team of Pack Private Wealth includes Chief Compliance Officer Derek Swedberg. It has 3 employees, 2 of them in advisory roles.
Leadership
- Derek SwedbergManaging Member / Principal and Chief Compliance Officer
- Jason LennartsonDirector of Operations
- Caitlin MahoneyDirector of Client Relations
Investment adviser representatives
2 representatives listed in the SEC register as of 9 October 2026.
- Jason David Lennartson
- Derek Joel Swedberg
Staff
- 3 employees
- 2 in advisory functions
- 2 state-registered reps
- 1 insurance agent
- Owns 75% or more of Pack Private Wealth, LLC
Derek Swedberg
Control person · since September 2020
Pack Private Wealth’s regulatory assets grew 3.0× from $110M (April 2021) to $326M (March 2026); clients rose from 49 to 222 and employees were 3 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| March 2026 | $326M | 222 | 3 | 1 |
| February 2025 | $267M | 357 | 3 | 1 |
| March 2024 | $241M | 116 | 3 | 1 |
| March 2023 | $172M | 92 | 3 | 1 |
| March 2022 | $184M | 57 | 3 | 1 |
| April 2021 | $110M | 49 | 3 | 1 |
Besides its headquarters, Pack Private Wealth has 0 offices, with 1 listed address in Minnesota.
Minnesota · 1 listed address
- 1905 Wayzata BLVD., Suite 320, WayzataHQ
Contact and registration details
- Legal name
- Pack Private Wealth, LLC
- Headquarters
- 1905 Wayzata BLVD., Suite 320, Wayzata, MN 55391
- Website
- Not reported
- Phone
- 952-563-9811
- @packpw
- SEC file
- 801-119617
- Structure
- Minnesota LLC
- Fiscal year end
- December
Pack Private Wealth uses Charles Schwab ($323M) as custodian for its separately managed accounts. Pack Private Wealth has custody of $153M in client assets for 69 clients.
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $323M100%
At year end, Pack Private Wealth’s separately managed accounts were mostly in stocks (72%) and cash (24%). Its reported 13F holdings for the quarter ended 30 June 2026 total $241M across 61 positions; the largest are Vanguard Tax-managed Fds (22.0%), iShares TR (17.9%) and Vanguard Intl Equity Index F (12.6%).
What the accounts hold
- Stocks72%
- Funds4%
- Cash24%
Reported 13F holdings
- $241M
- Reported 13F value
- 61
- Positions
- 86.2%
- In the 10 largest
- +10.9%
- Value vs. prior quarter
- Vanguard Tax-managed Fds · Van FTSE Dev Mkt22.0%
- iShares TR · Core S&P500 ETF17.9%
- Vanguard Intl Equity Index F · FTSE Emr Mkt ETF12.6%
- iShares TR · Core S&P Mcp ETF10.3%
- iShares TR · Core S&P Scp ETF6.8%
- Graco Inc.4.8%
- SPDR Index Shs Fds · ST Str Nat ETF4.5%
- Vanguard Index Fds · Real Estate ETF4.0%
- iShares TR · Core MSCI Eafe1.7%
- Unitedhealth Group Inc.1.6%
Together, the ten largest are 86.2% of reported value.
How many clients does Pack Private Wealth have?
Pack Private Wealth has 222 clients and manages $326 million for them, as of March 2026. They include 132 individual clients and 90 high-net-worth individuals.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 12 March 2026
What services does Pack Private Wealth offer?
Pack Private Wealth provides financial planning, portfolio management for individuals and small businesses, education planning, insurance, and philanthropic planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Pack Private Wealth charge?
Pack Private Wealth charges 0.50%–1.50% a year for its Wealth Management Services. The fee is billed in advance and is negotiable.
Source: PPW DISCLOSURE BROCHURE AND BROCHURE SUPPLEMENTS, filed 12 March 2026
Which custodians does Pack Private Wealth use?
Pack Private Wealth’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $323M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 12 March 2026
How many financial advisors does Pack Private Wealth have?
Pack Private Wealth has 2 investment adviser representatives registered with state securities authorities, out of 3 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Pack Private Wealth invest in?
At the end of its last fiscal year, Pack Private Wealth’s separately managed accounts held 72% exchange-traded equities, 24% cash and equivalents and 4% registered funds (mutual funds, ETFs, BDCs).
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Pack Private Wealth?
Pack Private Wealth’s direct owner is Derek Swedberg (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 12 March 2026
How does Pack Private Wealth get paid?
Pack Private Wealth is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
Is Pack Private Wealth registered with the SEC?
Yes, Pack Private Wealth has been registered with the SEC as an investment adviser since 8 October 2020. Its CRD number is 310523 and its SEC file number is 801-119617.
Source: Form ADV Part 1A, Item 1, filed 12 March 2026; IAPD firm record
How do I contact Pack Private Wealth?
Pack Private Wealth’s main office is at 1905 Wayzata BLVD., Suite 320, Wayzata, MN 55391. Its phone number is 952-563-9811.