Mercurio & Associates provides financial planning, portfolio management for individuals and small businesses, and selecting other managers. Financial planning was provided to 26–50 clients last fiscal year.
Mercurio & Associates reports 460 clients. They include 431 individual clients, 15 high-net-worth individuals, and 14 pension and profit-sharing plans. Of its assets, 100.0% ($141M across 957 accounts) are managed with discretion. A wrap fee program the firm both sponsors and manages holds $423M.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 94% | 80% |
| High-net-worth individuals | 3% | 19% |
| Pension and profit-sharing plans | 3% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 431 | $113M | 80.4% | $263K |
| High-net-worth individuals | 15 | $27.1M | 19.2% | $1.8M |
| Pension and profit-sharing plans | 14 | $532K | 0.4% | $38K |
| Total | 460 | $141M | 100% | $307K |
- Clients
- 431
- Regulatory AUM
- $113M
- AUM share
- 80.4%
- Avg. per client
- $263K
- Clients
- 15
- Regulatory AUM
- $27.1M
- AUM share
- 19.2%
- Avg. per client
- $1.8M
- Clients
- 14
- Regulatory AUM
- $532K
- AUM share
- 0.4%
- Avg. per client
- $38K
Total
- Clients
- 460
- Regulatory AUM
- $141M
- AUM share
- 100%
- Avg. per client
- $307K
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 26–50
Mercurio & Associates charges up to 1.50% a year for its Investment Management. The fee is billed in arrears and is negotiable. The brochure also prices 2 other services, listed under fee details.
Fee details and sources
Other fees
- Limited-Scope Consulting
- Limited-scope consulting is billed at $250 an hour, with fees negotiated for each project and billed monthly as services are rendered.
- Stand-Alone Financial Planning
- Stand-alone planning is negotiated as a fixed fee not to exceed $25,000, or an hourly rate not to exceed $250 an hour.
Donald Mercurio owns 75% or more of Mercurio & Associates. The leadership team of Mercurio & Associates includes President Troy Bolton and Chief Compliance Officer Donald Mercurio. It has 11 employees, 3 of them in advisory roles.
Staff
- 11 employees
- 3 in advisory functions
- 3 state-registered reps
- 4 insurance agents
- Owns 75% or more of Mercurio & Associates Inc.
Donald Mercurio
Control person · since April 2000
- Owns 5% to 10% of Mercurio & Associates Inc.
Troy Bolton
Control person · since November 2023
Mercurio & Associates’ regulatory assets grew from $116M (July 2022) to $141M (March 2026); clients rose from 431 to 460 and employees from 3 to 11.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $141M | 460 | 11 | 1 |
| Mar 2025March 2025 | $123M | 425 | 10 | 1 |
| Mar 2024March 2024 | $105M | 422 | 8 | 1 |
| Mar 2023March 2023 | $92.2M | 398 | 6 | 1 |
| Jul 2022July 2022 | $116M | 431 | 3 | 1 |
Besides its headquarters, Mercurio & Associates has 0 offices, with 1 listed address in 1 state.
Kentucky · 1 listed address
- 9100 Shelbyville RD., Suite 150, LouisvilleHQ
Contact and registration details
- Legal name
- Mercurio & Associates Inc.
- Headquarters
- 9100 Shelbyville RD., Suite 150, Louisville, KY 40222
- Website
- mercurioadvisors.com
- Phone
- 502-253-9366
- @mercurio-wealth-advisors
- SEC file
- 801-121883
- Structure
- Kentucky corporation
- Fiscal year end
- December
Mercurio & Associates’ named custodians for separately managed accounts are Fidelity ($129M, 92%) and Charles Schwab ($11.6M, 8%). Mercurio & Associates has custody of $4.03M for 26 clients.
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $129M92%
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $11.6M8%
At year end, Mercurio & Associates’ separately managed accounts were mostly in stocks (53%) and funds (42%).
What the accounts hold
- Stocks53%
- Funds42%
- Cash5%
How many clients does Mercurio & Associates have?
Mercurio & Associates has 460 clients and manages $141 million for them, as of March 2026. They include 431 individual clients, 15 high-net-worth individuals, and 14 pension and profit-sharing plans.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 4 March 2026
What services does Mercurio & Associates offer?
Mercurio & Associates provides financial planning, portfolio management for individuals and small businesses, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Mercurio & Associates charge?
Mercurio & Associates charges up to 1.50% a year for its Investment Management. The fee is billed in arrears and is negotiable.
Which custodians does Mercurio & Associates use?
Mercurio & Associates’ separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $129M and Charles Schwab & Co., Inc. (Westlake, TX), with $11.6M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 4 March 2026
How many financial advisors does Mercurio & Associates have?
Mercurio & Associates has 3 investment adviser representatives registered with state securities authorities, out of 11 employees, and 3 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 4 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Mercurio & Associates invest in?
At the end of its last fiscal year, Mercurio & Associates’ separately managed accounts held 53% exchange-traded equities, 42% registered funds (mutual funds, ETFs, BDCs) and 5% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Mercurio & Associates?
Mercurio & Associates’ direct owners are Donald Mercurio (75% or more) and Troy Bolton (5% to 10%).
Source: Form ADV Part 1A, Schedules A and B, filed 4 March 2026
How does Mercurio & Associates get paid?
Mercurio & Associates is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Mercurio & Associates?
Mercurio & Associates’ main office is at 9100 Shelbyville RD., Suite 150, Louisville, KY 40222. Its phone number is 502-253-9366. Its website is mercurioadvisors.com.
