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Laguna Wealth Advisors

Wealth managementRIA

CRD 167847Updated

Laguna Wealth Advisors is an investment adviser, registered with the SEC since 2024. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $161 million, as filed on 16 July 2026.

299
Clients
$538K
AUM per individual client
4
Advisory staff
2
Offices
0.65–1.50%
Annual fee

From Form ADV filed 16 July 2026SEC record

Services and clients

Laguna Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and pension consulting.

Laguna Wealth Advisors reports 299 clients. They include 242 individual clients, 46 high-net-worth individuals, and 8 corporations and other businesses. Of its assets, 99.9% ($161M across 655 accounts) are managed with discretion; $193K across 30 accounts are not. Of its clients, 1% are outside the U.S.

Clients and assets by client type
Clients299 clients
Assets$161M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)81%30%
High-net-worth individuals15%66%
Pension and profit-sharing plans1%3%
Corporations and other businesses3%1%
Client breakdown and activity details
Individuals (other than HNW)
Clients
242
Regulatory AUM
$49M
AUM share
30.4%
Avg. per client
$203K
High-net-worth individuals
Clients
46
Regulatory AUM
$106M
AUM share
65.6%
Avg. per client
$2.3M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$4.3M
AUM share
2.7%
Avg. per client
$1.43M
Corporations and other businesses
Clients
8
Regulatory AUM
$2.12M
AUM share
1.3%
Avg. per client
$264K

Total

Clients
299
Regulatory AUM
$161M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
1%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
0

Fees and minimums

Laguna Wealth Advisors charges 0.65%–1.50% a year for its Comprehensive Portfolio Management Services. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable. The brochure also prices 2 other services, listed under fee details.

$0–$500K1.50%
$500K–$1M1.25%
$1M–$3M0.90%
$3M and above0.65%
Fee details and sources

Other fees

Estate Planning Services
Estate planning is billed as a flat fee that will not exceed $4,000, with the fee set in the signed consulting agreement.
Retirement Plan Consulting
Retirement plan consulting is billed on a percentage of plan assets under management, not to exceed 1.50%, with the fee set in the consulting agreement.

Ownership and people

John Labriola owns 75% or more of Laguna Wealth Advisors. The leadership team of Laguna Wealth Advisors includes Chief Compliance Officer John Labriola. It has 4 employees.

Leadership

Investment adviser representatives

4 representatives listed in the SEC register as of 9 October 2026.

Staff

  • 4 employees
  • 4 in advisory functions
  • 4 state-registered reps
  • 3 insurance agents
  • 1 soliciting firm
Who owns the firm
Laguna Wealth Advisors, LLC· the adviser
  • John Labriola

    Control person · since April 2013

    Owns 75% or more of Laguna Wealth Advisors, LLC

Growth and acquisitions

Laguna Wealth Advisors’ regulatory assets grew from $117M (March 2024) to $161M (July 2026); clients rose from 240 to 299 and employees from 2 to 4.

By annual filing
Measure
Figures from each annual filing
Laguna Wealth Advisors figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
July 2026$161M29942
March 2025$129M23632
March 2024$117M24022

Offices and registration details

Besides its headquarters, Laguna Wealth Advisors has 1 office, with 2 listed addresses in California.

Listed office addresses in California
Irvine

California · 1 listed address

  • 300 Spectrum Center, Suite 400, Irvine

Contact and registration details

Legal name
Laguna Wealth Advisors, LLC
Headquarters
Not reported
SEC file
801-129282
Structure
California LLC
Fiscal year end
December

Custodians

Laguna Wealth Advisors uses Charles Schwab ($157M) as custodian for its separately managed accounts. Laguna Wealth Advisors has custody of $37.9M in client assets for 73 clients.

Reported separately managed account assets by custodian
$157M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $157M100%

Investments and reported holdings

At year end, Laguna Wealth Advisors’ separately managed accounts were mostly in funds (82%) and stocks (15%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks15%
  • Funds82%
    • Registered funds80%
    • Pooled vehicles2%
  • Bonds1%
  • Cash1%
  • Other1%
    • Misch.1%

Common questions

How many clients does Laguna Wealth Advisors have?

Laguna Wealth Advisors has 299 clients and manages $161 million for them, as of July 2026. They include 242 individual clients, 46 high-net-worth individuals, and 8 corporations and other businesses.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 16 July 2026

What services does Laguna Wealth Advisors offer?

Laguna Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and pension consulting.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Laguna Wealth Advisors charge?

Laguna Wealth Advisors charges 0.65%–1.50% a year for its Comprehensive Portfolio Management Services. Each asset band is charged at its own rate. The fee is billed in arrears and is negotiable.

Source: PART 2A OF FORM ADV: FIRM BROCHURE, filed 16 July 2026

Which custodians does Laguna Wealth Advisors use?

Laguna Wealth Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $157M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 16 July 2026

How many financial advisors does Laguna Wealth Advisors have?

Laguna Wealth Advisors has 4 investment adviser representatives registered with state securities authorities, out of 4 employees, and 4 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 3 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Laguna Wealth Advisors invest in?

At the end of its last fiscal year, Laguna Wealth Advisors’ separately managed accounts held 80% registered funds (mutual funds, ETFs, BDCs), 15% exchange-traded equities, 2% pooled vehicles (private funds and similar), 1% U.S. government and agency bonds, 1% cash and equivalents and 1% other. The 1% other category is described as: Misch.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Laguna Wealth Advisors?

Laguna Wealth Advisors’ direct owner is John Labriola (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 16 July 2026

How does Laguna Wealth Advisors get paid?

Laguna Wealth Advisors is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Laguna Wealth Advisors?

Its phone number is 949-464-4466. Its website is lagunawealth.com.

Source: Form ADV Part 1A, Item 1.F, filed 16 July 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 16 July 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. PART 2A OF FORM ADV: FIRM BROCHURE, submitted 16 July 2026.
  3. IAPD firm record, CRD 167847.
  4. SEC registered adviser data, annual Form ADV amendments filed 14 March 2024 to 16 July 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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