KRS Capital Management provides financial planning, portfolio management for individuals and small businesses, and publishing newsletters. Financial planning was provided to 1–10 clients last fiscal year.
KRS Capital Management reports 42 clients. They include 34 high-net-worth individuals and 8 individual clients. Of its assets, 100.0% ($189M across 148 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 19% | 8% |
| High-net-worth individuals | 81% | 92% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 8 | $15.6M | 8.3% | $1.95M |
| High-net-worth individuals | 34 | $173M | 91.7% | $5.1M |
| Total | 42 | $189M | 100% | $4.5M |
- Clients
- 8
- Regulatory AUM
- $15.6M
- AUM share
- 8.3%
- Avg. per client
- $1.95M
- Clients
- 34
- Regulatory AUM
- $173M
- AUM share
- 91.7%
- Avg. per client
- $5.1M
Total
- Clients
- 42
- Regulatory AUM
- $189M
- AUM share
- 100%
- Avg. per client
- $4.5M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1–10
KRS Capital Management charges 0.50%–1.00% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $1M–$2M | 1.00% |
| $2M–$5M | 0.60% |
| $5M and above | 0.50% |
Fee details and sources
Other fees
- Financial Planning Services
- Financial planning is priced at engagement by time, effort and complexity, with a minimum project fee of $5,000 and a retainer that may be half the project fee.
Roger Steed owns 75% or more of KRS Capital Management. The leadership team of KRS Capital Management includes Chief Compliance Officer Roger Steed. It has 2 employees, 1 of them in advisory roles.
Leadership
- Roger SteedManaging Member and Chief Compliance Officer
Investment adviser representatives
1 representatives listed in the SEC register as of 9 October 2026.
Staff
- 2 employees
- 1 in advisory functions
- 1 state-registered rep
- Owns 75% or more of KRS Capital Management, LLC
Roger Steed
Control person · since December 2006
KRS Capital Management’s regulatory assets grew 1.5× from $126M (June 2022) to $189M (January 2026); clients were 42 in both filings and employees were 2 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| January 2026 | $189M | 42 | 2 | 1 |
| February 2025 | $156M | 43 | 2 | 1 |
| January 2024 | $126M | 43 | 2 | 1 |
| March 2023 | $90.6M | 40 | 2 | 1 |
| June 2022 | $126M | 42 | 2 | 1 |
Besides its headquarters, KRS Capital Management has 0 offices, with 1 listed address in Michigan.
Michigan · 1 listed address
- 101 West Long Lake Road, Bloomfield HillsHQ
Contact and registration details
- Legal name
- KRS Capital Management, LLC
- Headquarters
- 101 West Long Lake Road, Bloomfield Hills, MI 48304
- Website
- Not reported
- Phone
- 248-433-0621
- SEC file
- 801-126105
- Structure
- Michigan LLC
- Fiscal year end
- December
KRS Capital Management uses Charles Schwab ($189M) as custodian for its separately managed accounts. KRS Capital Management has custody of $68.5M in client assets for 36 clients.
The filed custodian amounts total more than regulatory assets under management. Each amount is shown as filed.
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $189M100%
At year end, KRS Capital Management’s separately managed accounts were mostly in stocks (65%) and bonds (30%). Its reported 13F holdings for the quarter ended 30 June 2026 total $215M across 124 positions; the largest are Nvidia Corporation (21.8%), Apple Inc. (8.9%) and Advanced Micro Devices Inc. (8.5%).
What the accounts hold
- Stocks65%
- Bonds30%
- State and local bonds10%
- Investment grade corporate bonds10%
- High-yield corporate bonds8%
- U.S. government and agency bonds2%
- Cash5%
Reported 13F holdings
- $215M
- Reported 13F value
- 124
- Positions
- 59.4%
- In the 10 largest
- +31.7%
- Value vs. prior quarter
- Nvidia Corporation21.8%
- Apple Inc.8.9%
- Advanced Micro Devices Inc.8.5%
- Palo Alto Networks Inc.3.6%
- Fortinet Inc.3.3%
- Eli Lilly & CO2.9%
- Lam Research Corp.2.9%
- Broadcom Inc.2.9%
- Micron Technology Inc.2.7%
- Alphabet Inc. · Cap Stk CL A1.9%
Together, the ten largest are 59.4% of reported value.
How many clients does KRS Capital Management have?
KRS Capital Management has 42 clients and manages $189 million for them, as of January 2026. They include 34 high-net-worth individuals and 8 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 16 January 2026
What services does KRS Capital Management offer?
KRS Capital Management provides financial planning, portfolio management for individuals and small businesses, and publishing newsletters.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does KRS Capital Management charge?
KRS Capital Management charges 0.50%–1.00% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.
Source: PART 2A, filed 16 January 2026
Which custodians does KRS Capital Management use?
KRS Capital Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $189M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 16 January 2026
How many financial advisors does KRS Capital Management have?
KRS Capital Management has 1 investment adviser representative registered with state securities authorities, out of 2 employees, and 1 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does KRS Capital Management invest in?
At the end of its last fiscal year, KRS Capital Management’s separately managed accounts held 65% exchange-traded equities, 10% state and local bonds, 10% investment grade corporate bonds, 8% high-yield corporate bonds, 5% cash and equivalents and 2% U.S. government and agency bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns KRS Capital Management?
KRS Capital Management’s direct owner is Roger Steed (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 16 January 2026
How does KRS Capital Management get paid?
KRS Capital Management is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact KRS Capital Management?
KRS Capital Management’s main office is at 101 West Long Lake Road, Bloomfield Hills, MI 48304. Its phone number is 248-433-0621.