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Ketron Financial

Wealth managementRIA

Novato, CACRD 330807Updated

Ketron Financial is an investment adviser based in Novato, CA, registered with the SEC since 2024. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $384 million, as filed on 12 May 2026.

262
Clients
$1.49M
AUM per individual client
3
Advisory staff
1
Offices
1.30%
Annual fee
Up to

From Form ADV filed 12 May 2026SEC record

Services and clients

Ketron Financial provides financial planning, portfolio management for individuals and small businesses, education planning, estate planning, insurance, and retirement plan services. Financial planning was provided to 26–50 clients last fiscal year.

Ketron Financial reports 262 clients. They include 166 individual clients, 86 high-net-worth individuals and 4 charitable organizations. Of its assets, 100.0% ($384M across 733 accounts) are managed with discretion.

Clients and assets by client type
Clients262 clients
Assets$384M
Client typeClientsAssets
Individuals (other than HNW)63%13%
High-net-worth individuals33%85%
Pension and profit-sharing plans1%<1%
Charitable organizations2%1%
Corporations and other businesses1%<1%
Client breakdown and activity details
Individuals (other than HNW)
Clients
166
Regulatory AUM
$50M
AUM share
13.0%
Avg. per client
$301K
High-net-worth individuals
Clients
86
Regulatory AUM
$325M
AUM share
84.7%
Avg. per client
$3.78M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$2.51M
AUM share
0.7%
Avg. per client
$837K
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$5.72M
AUM share
1.5%
Avg. per client
$1.43M
Corporations and other businesses
Clients
Fewer than 5
Regulatory AUM
$388K
AUM share
0.1%
Avg. per client
$129K

Total

Clients
262
Regulatory AUM
$384M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
26–50

Fees and minimums

Ketron Financial charges up to 1.30% a year for its Portfolio Management Fees. The fee is billed in arrears and is negotiable. The brochure also prices 2 other services, listed under fee details.

Fee details and sources

Other fees

ERISA Plan Services
Asset-based fees for ERISA plan services are up to 0.25% of total assets under management, generally negotiable.
Financial Planning and Estate Transition Planning
Financial plans and estate transition plans are priced as fixed fees of up to $3,500, negotiable, with the final schedule in the financial planning agreement.

Ownership and people

Courtenay Wise owns 75% or more of Ketron Financial. The leadership team of Ketron Financial includes Chief Compliance Officer Courtenay Wise. It has 5 employees, 3 of them in advisory roles.

Loading adviser profiles

Staff

  • 5 employees
  • 3 in advisory functions
  • 3 state-registered reps
  • 1 broker-dealer rep
  • 1 insurance agent
Who owns the firm
Ketron Financial LLC· the adviser
  • Courtenay Wise

    Control person · since January 2024

    Owns 75% or more of Ketron Financial LLC
  • Ruth Aguirre

    Control person · since January 2019

    Owns 10% to 25% of Ketron Financial LLC

Growth and acquisitions

Ketron Financial’s regulatory assets grew Infinity× from $0 (July 2024) to $384M (May 2026); employees rose from 3 to 5.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
May 2026May 2026$384M26251
Jan 2025January 2025$300M27131
Jul 2024July 2024$0031

Offices and registration details

Besides its headquarters, Ketron Financial has 0 offices, with 1 listed address in 1 state.

Listed office addresses by state

California · 1 listed address

  • 1500 Grant Ave Ste 238, NovatoHQ

Contact and registration details

Legal name
Ketron Financial LLC
Headquarters
1500 Grant Ave Ste 238, Novato, CA 94945
SEC file
801-130222
Structure
California LLC
Fiscal year end
December

Custodians

Ketron Financial’s named custodian for separately managed accounts is Charles Schwab ($384M). Ketron Financial does not have custody of client assets.

Reported separately managed account assets by custodian
$384M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $384M100%

Investments and reported holdings

At year end, Ketron Financial’s separately managed accounts were mostly in stocks (78%) and funds (18%). Its reported 13F holdings for the quarter ended 30 June 2026 total $322M across 64 positions; the largest are Nvidia Corporation (43.3%), Taiwan Semiconductor Manufac (9.5%) and Alphabet Inc. (7.3%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks78%
  • Funds18%
  • Bonds2%
    • U.S. government and agency bonds1%
    • State and local bonds1%
  • Cash2%
Loading reported holdings

Common questions

How many clients does Ketron Financial have?

Ketron Financial has 262 clients and manages $384 million for them, as of May 2026. They include 166 individual clients, 86 high-net-worth individuals and 4 charitable organizations.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 12 May 2026

What services does Ketron Financial offer?

Ketron Financial provides financial planning, portfolio management for individuals and small businesses, education planning, estate planning, insurance, and retirement plan services.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Ketron Financial charge?

Ketron Financial charges up to 1.30% a year for its Portfolio Management Fees. The fee is billed in arrears and is negotiable.

Source: ADV PART 2A KETRON FINANCIAL, LLC, filed 19 October 2026

Which custodians does Ketron Financial use?

Ketron Financial’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $384M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 12 May 2026

How many financial advisors does Ketron Financial have?

Ketron Financial has 3 investment adviser representatives registered with state securities authorities, out of 5 employees, and 3 perform investment advisory functions. 1 employee is a registered representative of a broker-dealer and 1 employee is a licensed insurance agent.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Ketron Financial invest in?

At the end of its last fiscal year, Ketron Financial’s separately managed accounts held 78% exchange-traded equities, 18% registered funds (mutual funds, ETFs, BDCs), 2% cash and equivalents, 1% U.S. government and agency bonds and 1% state and local bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Ketron Financial?

Ketron Financial’s direct owners are Courtenay Wise (75% or more) and Ruth Aguirre (10% to 25%).

Source: Form ADV Part 1A, Schedules A and B, filed 12 May 2026

How does Ketron Financial get paid?

Ketron Financial is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Ketron Financial?

Ketron Financial’s main office is at 1500 Grant Ave Ste 238, Novato, CA 94945. Its phone number is 415-892-0928. Its website is ketronfinancial.com.

Source: Form ADV Part 1A, Item 1.F, filed 12 May 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 12 May 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. ADV PART 2A KETRON FINANCIAL, LLC, submitted 19 October 2026.
  3. IAPD firm record, CRD 330807.
  4. SEC registered adviser data, annual Form ADV amendments filed 2 July 2024 to 12 May 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 6 August 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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