J.P. King Advisors provides financial planning, portfolio management for individuals and small businesses, educational seminars, estate planning, insurance, philanthropic planning, retirement plan services, and tax planning. Financial planning was provided to 101–250 clients last fiscal year.
J.P. King Advisors reports 452 clients. They include 274 individual clients, 174 high-net-worth individuals, and 4 pension and profit-sharing plans. Of its assets, 100.0% ($890M across 1,440 accounts) are managed with discretion. It advised 452 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 61% | 40% |
| High-net-worth individuals | 38% | 60% |
| Banking or thrift institutions | Fewer than 5 | 0% |
| Pension and profit-sharing plans | <1% | <1% |
| Charitable organizations | Fewer than 5 | 0% |
| Other client typesState or municipal government entities; Other investment advisers; Insurance companies; Sovereign wealth funds and foreign official institutions; Corporations and other businesses; Other | Not reported | 0% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 274 | $354M | 39.8% | $1.29M |
| High-net-worth individuals | 174 | $531M | 59.7% | $3.05M |
| Banking or thrift institutions | Fewer than 5 | $0 | 0.0% | — |
| Pension and profit-sharing plans | Fewer than 5 | $4.61M | 0.5% | $1.15M |
| Charitable organizations | Fewer than 5 | $0 | 0.0% | — |
| State or municipal government entities | Fewer than 5 | $0 | 0.0% | — |
| Other investment advisers | Fewer than 5 | $0 | 0.0% | — |
| Insurance companies | Fewer than 5 | $0 | 0.0% | — |
| Sovereign wealth funds and foreign official institutions | Fewer than 5 | $0 | 0.0% | — |
| Corporations and other businesses | Fewer than 5 | $0 | 0.0% | — |
| Other | Fewer than 5 | $0 | 0.0% | — |
| Total | 452 | $890M | 100% | — |
- Clients
- 274
- Regulatory AUM
- $354M
- AUM share
- 39.8%
- Avg. per client
- $1.29M
- Clients
- 174
- Regulatory AUM
- $531M
- AUM share
- 59.7%
- Avg. per client
- $3.05M
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $4.61M
- AUM share
- 0.5%
- Avg. per client
- $1.15M
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $0
- AUM share
- 0.0%
- Avg. per client
- —
Total
- Clients
- 452
- Regulatory AUM
- $890M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 452
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
J.P. King Advisors charges 0.30%–0.75% a year for its Investment Advisory Service. Each asset band is charged at its own rate. The fee is billed in arrears. The brochure also prices one other service, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$1M | 0.75% |
| $1M–$2M | 0.65% |
| $2M–$3M | 0.50% |
| $3M–$4M | 0.40% |
| $4M and above | 0.30% |
Fee details and sources
Other fees
- Concierge Services
- Concierge service is offered on a fixed annual fee basis for clients with complex needs; the fee is negotiable and the brochure states no amount.
Scott Horton owns 50% to 75% of J.P. King Advisors. The leadership team of J.P. King Advisors includes President Scott Horton. It has 7 employees, 5 of them in advisory roles.
Staff
- 7 employees
- 5 in advisory functions
- 5 state-registered reps
- 3 insurance agents
- Owns 50% to 75% of J.P. King Advisors, Inc.
Scott Horton
Control person · since December 2011
- Owns 25% to 50% of J.P. King Advisors, Inc.
Justin Dodson
Control person · since January 2017
- Owns 10% to 25% of J.P. King Advisors, Inc.
Jessica Schafer
since January 2020
J.P. King Advisors’ regulatory assets grew 1.5× from $576M (February 2021) to $890M (March 2026); clients rose from 362 to 452 and employees fell from 9 to 7.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $890M | 452 | 7 | 1 |
| Mar 2025March 2025 | $744M | 429 | 7 | 1 |
| Mar 2024March 2024 | $654M | 433 | 7 | 1 |
| Mar 2023March 2023 | $576M | 418 | 7 | 1 |
| Mar 2022March 2022 | $665M | 398 | 7 | 1 |
| Feb 2021February 2021 | $576M | 362 | 9 | 1 |
Besides its headquarters, J.P. King Advisors has 0 offices, with 1 listed address in 1 state.
California · 1 listed address
- 1600 South Main Street, Suite 275, Walnut CreekHQ
Contact and registration details
- Legal name
- J.P. King Advisors, Inc.
- Headquarters
- 1600 South Main Street, Suite 275, Walnut Creek, CA 94596-8810
- Website
- jpkingadvisors.com
- Phone
- 925-935-1555
- SEC file
- 801-60296
- Founded
- 1981
- Structure
- California corporation
- Fiscal year end
- December
J.P. King Advisors’ named custodians for separately managed accounts are Fidelity ($581M, 66%), Charles Schwab ($291M, 33%) and Capital Client Group ($9.09M, 1%). J.P. King Advisors has custody of $663M for 457 clients.
- FidelityNational Financial Services LLC · Boston, MA · $581M66%
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $291M33%
- Capital Client GroupCapital Client Group, Inc. · Los Angeles, CA · $9.09M1%
At year end, J.P. King Advisors’ separately managed accounts were mostly in stocks (51%) and funds (45%).
What the accounts hold
- Stocks51%
- Funds45%
- Bonds2%
- State and local bonds1%
- Investment grade corporate bonds1%
- Cash2%
How many clients does J.P. King Advisors have?
J.P. King Advisors has 452 clients and manages $890 million for them, as of March 2026. They include 274 individual clients, 174 high-net-worth individuals, and 4 pension and profit-sharing plans.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 25 March 2026
What services does J.P. King Advisors offer?
J.P. King Advisors provides financial planning, portfolio management for individuals and small businesses, educational seminars, estate planning, insurance, philanthropic planning, retirement plan services, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does J.P. King Advisors charge?
J.P. King Advisors charges 0.30%–0.75% a year for its Investment Advisory Service. Each asset band is charged at its own rate. The fee is billed in arrears.
Which custodians does J.P. King Advisors use?
J.P. King Advisors’ separately managed account assets are held at National Financial Services LLC (Boston, MA), with $581M, Charles Schwab & Co., Inc. (San Francisco, CA), with $291M and Capital Client Group, Inc. (Los Angeles, CA), with $9.09M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 25 March 2026
How many financial advisors does J.P. King Advisors have?
J.P. King Advisors has 5 investment adviser representatives registered with state securities authorities, out of 7 employees, and 5 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 3 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does J.P. King Advisors invest in?
At the end of its last fiscal year, J.P. King Advisors’ separately managed accounts held 51% exchange-traded equities, 45% registered funds (mutual funds, ETFs, BDCs), 2% cash and equivalents, 1% state and local bonds and 1% investment grade corporate bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns J.P. King Advisors?
J.P. King Advisors’ direct owners are Scott Horton (50% to 75%), Justin Dodson (25% to 50%) and Jessica Schafer (10% to 25%).
Source: Form ADV Part 1A, Schedules A and B, filed 25 March 2026
How does J.P. King Advisors get paid?
J.P. King Advisors is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact J.P. King Advisors?
J.P. King Advisors’ main office is at 1600 South Main Street, Suite 275, Walnut Creek, CA 94596-8810. Its phone number is 925-935-1555. Its website is jpkingadvisors.com.


