Eq provides financial planning, portfolio management for individuals and small businesses, portfolio management for pooled vehicles, selecting other managers, educational seminars, education planning, estate planning, insurance, philanthropic planning, and tax planning. The firm advises 1 private fund.
Eq reports 544 clients. They include 369 high-net-worth individuals, 156 individual clients and 19 charitable organizations. Of its assets, 76.1% ($717M across 1,615 accounts) are managed with discretion; $225M across 861 accounts are not.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 29% | 4% |
| High-net-worth individuals | 68% | 95% |
| Charitable organizations | 3% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 156 | $42.3M | 4.5% | $271K |
| High-net-worth individuals | 369 | $897M | 95.3% | $2.43M |
| Charitable organizations | 19 | $1.93M | 0.2% | $102K |
| Total | 544 | $942M | 100% | $1.73M |
- Clients
- 156
- Regulatory AUM
- $42.3M
- AUM share
- 4.5%
- Avg. per client
- $271K
- Clients
- 369
- Regulatory AUM
- $897M
- AUM share
- 95.3%
- Avg. per client
- $2.43M
- Clients
- 19
- Regulatory AUM
- $1.93M
- AUM share
- 0.2%
- Avg. per client
- $102K
Total
- Clients
- 544
- Regulatory AUM
- $942M
- AUM share
- 100%
- Avg. per client
- $1.73M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 1
- Financial planning clients last fiscal year
- 0
Eq charges 0.50%–1.00% for its Investment Management. The brochure does not state whether the rate is annual. The fee is billed in advance and is not negotiable. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Held-Away Assets
- Advisory on held-away assets is 0.50% annually, billed quarterly in advance on the value the custodian reports.
John Quigley owns 50% to 75% of Eq. It has 15 employees, 8 of them in advisory roles.
Leadership
Stephen EmanuelsManaging Member
John QuigleyManaging Member/CCO
Investment adviser representatives
9 representatives listed in the SEC register as of 9 October 2026.
Staff
- 15 employees
- 8 in advisory functions
- 8 state-registered reps
- 5 insurance agents
- Owns 50% to 75% of Eq, LLC
John Quigley
Control person · since November 2017
- Owns 50% to 75% of Eq, LLC
Stephen Emanuels
Control person · since November 2017
Eq’s regulatory assets grew 2.6× from $369M (May 2021) to $942M (September 2026); clients rose from 286 to 544 and employees from 5 to 15.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| September 2026 | $942M | 544 | 15 | 12 |
| April 2025 | $723M | 472 | 13 | 12 |
| June 2024 | $594M | 410 | 11 | 6 |
| March 2023 | $458M | 390 | 10 | 2 |
| June 2022 | $487M | 336 | 9 | 1 |
| May 2021 | $369M | 286 | 5 | 1 |
Besides its headquarters, Eq has 11 offices (9 private residences, listed without an address), with 3 listed addresses in Washington.
Washington · 2 listed addresses
- 12174 17th Place, Bellevue
- 500 108th Ave Ne, Bellevue
Contact and registration details
- Legal name
- Eq, LLC
- Headquarters
- Not reported
- Website
- eqwm.com
- Phone
- 425-434-1000
- SEC file
- 801-112224
- Founded
- 2017
- Structure
- Washington LLC
- Fiscal year end
- December
Eq uses Fidelity ($912M) as custodian for its separately managed accounts. Eq has custody of $40.2M in client assets for 70 clients.
- FidelityNational Financial Services LLC · Boston, MA · $912M100%
At year end, Eq’s separately managed accounts were mostly in funds (60%) and stocks (31%). Its reported 13F holdings for the quarter ended 30 June 2026 total $407M across 87 positions; the largest are Blackrock ETF Trust (10.0%), iShares TR (9.6%) and iShares TR (7.8%).
What the accounts hold
- Stocks31%
- Funds60%
- Cash4%
- Other5%
- Eq income fund i, llc sec cik #0001866101 3.95%, real estate llcs, covered calls, reits.5%
Reported 13F holdings
- $407M
- Reported 13F value
- 87
- Positions
- 65.8%
- In the 10 largest
- +14.7%
- Value vs. prior quarter
- Blackrock ETF Trust · iShares US Equit10.0%
- iShares TR · S&P 500 Grwt ETF9.6%
- iShares TR · Core S&P500 ETF7.8%
- Vanguard Index Fds · S&P 500 ETF Shs6.9%
- Blackrock ETF Trust · Isha LA Valu ETF6.7%
- Blackrock ETF Trust · Isha IN Ctry ETF5.5%
- Fidelity Comwlth TR · Nasdaq Compsit5.3%
- iShares Inc. · Core MSCI Emkt5.0%
- Blackrock ETF Trust · Isha US Them ETF4.8%
- Blackrock ETF Trust · Isha I IN TE ETF4.0%
Together, the ten largest are 65.8% of reported value.
How many clients does Eq have?
Eq has 544 clients and manages $942 million for them, as of September 2026. They include 369 high-net-worth individuals, 156 individual clients and 19 charitable organizations.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 21 September 2026
What services does Eq offer?
Eq provides financial planning, portfolio management for individuals and small businesses, portfolio management for pooled vehicles, selecting other managers, educational seminars, education planning, estate planning, insurance, philanthropic planning, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Eq charge?
Eq charges 0.50%–1.00% for its Investment Management. The brochure does not state whether the rate is annual. The fee is billed in advance and is not negotiable.
Which custodians does Eq use?
Eq’s separately managed account assets are held at National Financial Services LLC (Boston, MA), with $912M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 21 September 2026
How many financial advisors does Eq have?
Eq has 8 investment adviser representatives registered with state securities authorities, out of 15 employees, and 8 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 5 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Eq invest in?
At the end of its last fiscal year, Eq’s separately managed accounts held 60% registered funds (mutual funds, ETFs, BDCs), 31% exchange-traded equities, 5% other and 4% cash and equivalents. The 5% other category is described as: Eq Income Fund I, LLC Sec Cik #0001866101 3.95%, Real Estate LLCS, Covered Calls, Reits. It advises 1 private fund.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Eq?
Eq’s direct owners are John Quigley (50% to 75%) and Stephen Emanuels (50% to 75%).
Source: Form ADV Part 1A, Schedules A and B, filed 21 September 2026
How does Eq get paid?
Eq is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
Is Eq registered with the SEC?
Yes, Eq has been registered with the SEC as an investment adviser since 2 January 2018. Its CRD number is 291033 and its SEC file number is 801-112224.
Source: Form ADV Part 1A, Item 1, filed 21 September 2026; IAPD firm record
How do I contact Eq?
Its phone number is 425-434-1000. Its website is eqwm.com.