Digital Alpha Advisors provides portfolio management for pooled vehicles. The firm advises 13 private funds.
Digital Alpha Advisors reports 13 pooled investment vehicles. These counts refer to investment vehicles, rather than the individual investors in them. Of its assets, 100.0% ($2.39B across 13 accounts) are managed with discretion. Of its clients, 60% are outside the U.S.
| Client type | Clients | Assets |
|---|---|---|
| Pooled investment vehicles | 100% | 100% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Pooled investment vehicles | 13 | $2.39B | 100.0% | $184M |
| Total | 13 | $2.39B | 100% | $184M |
- Clients
- 13
- Regulatory AUM
- $2.39B
- AUM share
- 100.0%
- Avg. per client
- $184M
Total
- Clients
- 13
- Regulatory AUM
- $2.39B
- AUM share
- 100%
- Avg. per client
- $184M
- Clients outside the U.S.
- 60%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 13
Digital Alpha Advisors is paid through a percentage of assets under management and performance-based fees; its fees and minimums are set out in its brochures on the SEC website.
RS Capital LLC owns 75% or more of Digital Alpha Advisors and is in turn owned by Rick Shrotri (75% or more). The leadership team of Digital Alpha Advisors includes Chief Financial Officer Andrew Alcon. It has 13 employees, 9 of them in advisory roles.
Leadership
- Andrew AlconChief Financial Officer & Chief Compliance Officer
- Karl MeyerPartner & Dcco
- Rick ShrotriManaging Member
Staff
- 13 employees
- 9 in advisory functions
- Owns 75% or more of Digital Alpha Advisors, LLC
RS Capital LLC
Control person · since November 2016
- Owns 75% or more of RS Capital LLC
Rick Shrotri
Control person · since November 2016
Digital Alpha Advisors’ regulatory assets grew 1.9× from $1.25B (March 2021) to $2.39B (June 2026); clients rose from 6 to 13 and employees from 11 to 13.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| June 2026 | $2.39B | 13 | 13 | 3 |
| May 2025 | $2.38B | 13 | 18 | 3 |
| April 2024 | $1.81B | 8 | 18 | 3 |
| March 2023 | $1.42B | 8 | 17 | 1 |
| March 2022 | $1.03B | 7 | 13 | 1 |
| March 2021 | $1.25B | 6 | 11 | 2 |
Besides its headquarters, Digital Alpha Advisors has 2 offices, with 3 listed addresses in California, Nevada and Puerto Rico.
California · 1 listed address
- 535 Mission St, San Francisco
Nevada · 1 listed address
- 3535 Executive Terminal Drive, Suite 110, Suite 110, HendersonHQ
Puerto Rico · 1 listed address
- 604 Hoare Street, San Juan
Contact and registration details
- Legal name
- Digital Alpha Advisors, LLC
- Headquarters
- 3535 Executive Terminal Drive, Suite 110, Suite 110, Henderson, NV 89052
- Website
- digitalalpha.net
- Phone
- 408-660-7014
- @digital-alpha-advisors
- SEC file
- 801-117092
- Structure
- Delaware LLC
- Fiscal year end
- December
Digital Alpha Advisors has custody of client assets.
How many clients does Digital Alpha Advisors have?
Digital Alpha Advisors has 13 clients and manages $2.39 billion for them, as of June 2026. They include 13 pooled investment vehicles.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 18 June 2026
What services does Digital Alpha Advisors offer?
Digital Alpha Advisors provides portfolio management for pooled vehicles.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How many financial advisors does Digital Alpha Advisors have?
Digital Alpha Advisors has 0 investment adviser representatives registered with state securities authorities, out of 13 employees, and 9 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
Who owns Digital Alpha Advisors?
Digital Alpha Advisors is owned through a holding company by Rick Shrotri. Its direct owner is RS Capital LLC (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 18 June 2026
How does Digital Alpha Advisors get paid?
Digital Alpha Advisors is paid through a percentage of assets under management and performance-based fees. Its Form ADV lists no commissions among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Digital Alpha Advisors?
Digital Alpha Advisors’ main office is at 3535 Executive Terminal Drive, Suite 110, Suite 110, Henderson, NV 89052. Its phone number is 408-660-7014. Its website is digitalalpha.net.