Bay Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, educational seminars, business succession planning, education planning, estate planning, insurance, and tax planning. Financial planning was provided to 11–25 clients last fiscal year.
Bay Capital Advisors reports 195 clients. They include 114 individual clients, 80 high-net-worth individuals and 1 charitable organization. Of its assets, 100.0% ($228M across 615 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 58% | 17% |
| High-net-worth individuals | 41% | 80% |
| Charitable organizations | <1% | 3% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 114 | $39.4M | 17.3% | $346K |
| High-net-worth individuals | 80 | $182M | 79.8% | $2.28M |
| Charitable organizations | Fewer than 5 | $6.79M | 3.0% | $6.79M |
| Total | 195 | $228M | 100% | — |
- Clients
- 114
- Regulatory AUM
- $39.4M
- AUM share
- 17.3%
- Avg. per client
- $346K
- Clients
- 80
- Regulatory AUM
- $182M
- AUM share
- 79.8%
- Avg. per client
- $2.28M
- Clients
- Fewer than 5
- Regulatory AUM
- $6.79M
- AUM share
- 3.0%
- Avg. per client
- $6.79M
Total
- Clients
- 195
- Regulatory AUM
- $228M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 11–25
Bay Capital Advisors charges 1.00% a year for its Portfolio Management and Investment Advisory Services. The fee is billed in advance and is negotiable. The brochure also prices 4 other services, listed under fee details.
Fee details and sources
Other fees
- Comprehensive Financial Planning (One-Time)
- Fixed fee of $3,500 to $10,000, typically based on a $350 per hour rate; negotiable depending on complexity and scope.
- Comprehensive Financial Planning (Ongoing)
- Monthly subscription typically an annual fee of 1.25% of household gross income, or hourly at no more than $350 an hour.
- Investment Analysis and Corporate Planning
- Billed hourly; the rate and hours are negotiable, and the policy is that the fee will not exceed $500 per hour.
- Project Based Financial Planning
- Generally a fixed fee set case by case; in special circumstances hourly at $500 an hour.
Edward Sallee owns 75% or more of Bay Capital Advisors. The leadership team of Bay Capital Advisors includes Chief Compliance Officer Edward Sallee. It has 5 employees.
Staff
- 5 employees
- 5 in advisory functions
- 5 state-registered reps
- Owns 75% or more of Bay Capital Advisors, LLC
Edward Sallee
Control person · since November 2016
Bay Capital Advisors’ regulatory assets grew 1.7× from $136M (April 2022) to $228M (August 2026); clients rose from 136 to 195 and employees from 4 to 5.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Aug 2026August 2026 | $228M | 195 | 5 | 5 |
| Feb 2025February 2025 | $196M | 176 | 4 | 5 |
| Apr 2024April 2024 | $155M | 155 | 5 | 5 |
| Jan 2023January 2023 | $133M | 139 | 5 | 4 |
| Apr 2022April 2022 | $136M | 136 | 4 | 3 |
Besides its headquarters, Bay Capital Advisors has 4 offices (4 private residences, listed without an address), with 1 listed address in 1 state.
Virginia · 1 listed address
- 582 Lynnhaven Parkway, Suite 302, Virginia BeachHQ
Contact and registration details
- Legal name
- Bay Capital Advisors, LLC
- Headquarters
- 582 Lynnhaven Parkway, Suite 302, Virginia Beach, VA 23452
- Website
- baycapitaladvice.com
- Phone
- 757-816-0967
- @bay-capital-advisors-llc
- SEC file
- 801-122519
- Structure
- Virginia LLC
- Fiscal year end
- December
Bay Capital Advisors’ named custodians for separately managed accounts are Charles Schwab ($185M, 81%) and Fidelity ($43.4M, 19%). Bay Capital Advisors has custody of $91.7M for 112 clients.
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $185M81%
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $43.4M19%
At year end, Bay Capital Advisors’ separately managed accounts were mostly in funds (74%) and stocks (18%). Its reported 13F holdings for the quarter ended 30 June 2026 total $187M across 108 positions; the largest are SPDR Series Trust (11.6%), Invesco Qqq TR (11.0%) and iShares TR (6.7%).
What the accounts hold
- Stocks18%
- Funds74%
- Bonds6%
- Cash2%
How many clients does Bay Capital Advisors have?
Bay Capital Advisors has 195 clients and manages $228 million for them, as of August 2026. They include 114 individual clients, 80 high-net-worth individuals and 1 charitable organization.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 12 August 2026
What services does Bay Capital Advisors offer?
Bay Capital Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, educational seminars, business succession planning, education planning, estate planning, insurance, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Bay Capital Advisors charge?
Bay Capital Advisors charges 1.00% a year for its Portfolio Management and Investment Advisory Services. The fee is billed in advance and is negotiable.
Source: FORM ADV PART 2A FIRM BROCHURE AND PARTS 2B BROCHURE SUPPLEMENTS, filed 6 March 2026
Which custodians does Bay Capital Advisors use?
Bay Capital Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $185M and Fidelity Brokerage Services LLC (Smithfield, RI), with $43.4M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 12 August 2026
How many financial advisors does Bay Capital Advisors have?
Bay Capital Advisors has 5 investment adviser representatives registered with state securities authorities, out of 5 employees, and 5 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Bay Capital Advisors invest in?
At the end of its last fiscal year, Bay Capital Advisors’ separately managed accounts held 74% registered funds (mutual funds, ETFs, BDCs), 18% exchange-traded equities, 6% U.S. government and agency bonds and 2% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Bay Capital Advisors?
Bay Capital Advisors’ direct owner is Edward Sallee (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 12 August 2026
How does Bay Capital Advisors get paid?
Bay Capital Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Bay Capital Advisors?
Bay Capital Advisors’ main office is at 582 Lynnhaven Parkway, Suite 302, Virginia Beach, VA 23452. Its phone number is 757-816-0967. Its website is baycapitaladvice.com.
