Asset Strategy Retirement Plan Consultants provides financial planning, portfolio management for individuals and small businesses, and pension consulting. Financial planning was provided to 101–250 clients last fiscal year.
Asset Strategy Retirement Plan Consultants reports 242 clients. They include 212 individual clients, 25 high-net-worth individuals, and 3 corporations and other businesses. Of its assets, 3.7% ($4.33M across 1 account) are managed with discretion; $112M across 538 accounts are not. It advised 40 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 88% | 35% |
| High-net-worth individuals | 10% | 60% |
| Charitable organizations | <1% | <1% |
| State or municipal government entities | <1% | 4% |
| Corporations and other businesses | 1% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 212 | $41.3M | 35.4% | $195K |
| High-net-worth individuals | 25 | $70M | 60.1% | $2.8M |
| Charitable organizations | Fewer than 5 | $571K | 0.5% | $571K |
| State or municipal government entities | Fewer than 5 | $4.33M | 3.7% | $4.33M |
| Corporations and other businesses | Fewer than 5 | $251K | 0.2% | $83.5K |
| Total | 242 | $116M | 100% | — |
- Clients
- 212
- Regulatory AUM
- $41.3M
- AUM share
- 35.4%
- Avg. per client
- $195K
- Clients
- 25
- Regulatory AUM
- $70M
- AUM share
- 60.1%
- Avg. per client
- $2.8M
- Clients
- Fewer than 5
- Regulatory AUM
- $571K
- AUM share
- 0.5%
- Avg. per client
- $571K
- Clients
- Fewer than 5
- Regulatory AUM
- $4.33M
- AUM share
- 3.7%
- Avg. per client
- $4.33M
- Clients
- Fewer than 5
- Regulatory AUM
- $251K
- AUM share
- 0.2%
- Avg. per client
- $83.5K
Total
- Clients
- 242
- Regulatory AUM
- $116M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 40
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
Asset Strategy Retirement Plan Consultants charges 0.30%–1.20% a year for its Individual Investment Management Services. The fee is billed in advance or in arrears and is negotiable.
Fee details and sources
Stacy Heistand owns 25% to 50% of Asset Strategy Retirement Plan Consultants. The leadership team of Asset Strategy Retirement Plan Consultants includes Chief Compliance Officer Stacy Heistand. It has 5 employees, 4 of them in advisory roles.
Staff
- 5 employees
- 4 in advisory functions
- 4 state-registered reps
- 1 insurance agent
- Owns 25% to 50% of Asset Strategy Retirement Plan Consultants, LLC
Stacy Heistand
Control person · since August 2020
- Owns 25% to 50% of Asset Strategy Retirement Plan Consultants, LLC
Keaton Macut
Control person · since August 2020
- Owns 5% to 10% of Asset Strategy Retirement Plan Consultants, LLC
Neil Moody
Control person · since August 2020
Asset Strategy Retirement Plan Consultants’ regulatory assets fell from $406M (February 2021) to $116M (March 2026); clients rose from 131 to 242 and employees were 5 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $116M | 242 | 5 | 1 |
| Feb 2025February 2025 | $91M | 213 | 5 | 1 |
| Apr 2024April 2024 | $75.8M | 188 | 5 | 1 |
| Feb 2023February 2023 | $62.8M | 147 | 5 | 1 |
| Jul 2022July 2022 | $62.3M | 144 | 5 | 1 |
| Feb 2021February 2021 | $406M | 131 | 5 | 1 |
Besides its headquarters, Asset Strategy Retirement Plan Consultants has 0 offices, with 1 listed address in 1 state.
Pennsylvania · 1 listed address
- 3425 Simpson Ferry RD, Suite 204, Camp HillHQ
Contact and registration details
- Legal name
- Asset Strategy Retirement Plan Consultants, LLC
- Headquarters
- 3425 Simpson Ferry RD, Suite 204, Camp Hill, PA 17011
- Website
- asrpc.com
- Phone
- 717-602-1100
- SEC file
- 801-113160
- Structure
- Pennsylvania LLC
- Fiscal year end
- December
Asset Strategy Retirement Plan Consultants’ named custodian for separately managed accounts is Fidelity ($111M). Asset Strategy Retirement Plan Consultants does not have custody of client assets.
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $111M100%
At year end, Asset Strategy Retirement Plan Consultants’ separately managed accounts were mostly in funds (78%) and cash (10%).
What the accounts hold
- Stocks6%
- Funds78%
- Bonds6%
- Cash10%
How many clients does Asset Strategy Retirement Plan Consultants have?
Asset Strategy Retirement Plan Consultants has 242 clients and manages $116 million for them, as of March 2026. They include 212 individual clients, 25 high-net-worth individuals, and 3 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 4 March 2026
What services does Asset Strategy Retirement Plan Consultants offer?
Asset Strategy Retirement Plan Consultants provides financial planning, portfolio management for individuals and small businesses, and pension consulting.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Asset Strategy Retirement Plan Consultants charge?
Asset Strategy Retirement Plan Consultants charges 0.30%–1.20% a year for its Individual Investment Management Services. The fee is billed in advance or in arrears and is negotiable.
Source: ADV FORM 2A - ASSET STRATEGY RETIREMENT PLAN CONSULTANTS, LLC, filed 16 February 2026
Which custodians does Asset Strategy Retirement Plan Consultants use?
Asset Strategy Retirement Plan Consultants’ separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $111M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 4 March 2026
How many financial advisors does Asset Strategy Retirement Plan Consultants have?
Asset Strategy Retirement Plan Consultants has 4 investment adviser representatives registered with state securities authorities, out of 5 employees, and 4 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Asset Strategy Retirement Plan Consultants invest in?
At the end of its last fiscal year, Asset Strategy Retirement Plan Consultants’ separately managed accounts held 78% registered funds (mutual funds, ETFs, BDCs), 10% cash and equivalents, 6% exchange-traded equities and 6% U.S. government and agency bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Asset Strategy Retirement Plan Consultants?
Asset Strategy Retirement Plan Consultants’ direct owners are Stacy Heistand, Keaton Macut and Neil Moody, each holding 50% or less.
Source: Form ADV Part 1A, Schedules A and B, filed 4 March 2026
How does Asset Strategy Retirement Plan Consultants get paid?
Asset Strategy Retirement Plan Consultants is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Asset Strategy Retirement Plan Consultants?
Asset Strategy Retirement Plan Consultants’ main office is at 3425 Simpson Ferry RD, Suite 204, Camp Hill, PA 17011. Its phone number is 717-602-1100. Its website is asrpc.com.
