William Poland has been an investment adviser representative at Carolina Financial Advisors since June 2017, and is not listed among the firm’s executive officers or direct owners. William Poland holds a Business degree from the University of North Carolina at Greensboro.
Carolina Financial Advisors, Inc. is a Greensboro, NC firm with $241M under management, 474 clients and 4 advisers in one office, as of its May 2026 filing.
Bill Poland is Financial Advisor of Carolina Financial Advisors, Inc. He joined the firm in 2017 after spending 14 years serving clients in the financial services industry. His work covers comprehensive financial planning, retirement planning, investment management, business succession and exit planning, long-term care and asset protection planning, and customized corporate retirement benefit plans.
William Poland’s longest registration is the current one, 9 years at Carolina Financial Advisors since 2017. Before joining Carolina Financial Advisors in 2017, William Poland was registered through Raymond James Financial Services Advisors, Inc and Merrill Lynch, Pierce, Fenner & Smith Incorporated.
- – present · 9 yearsGreensboro, NC · Adviser representative · Firm CRD 118823
- Raymond James Financial Services Advisors, Inc– · 8 yearsGreensboro, NC · Adviser representative · Firm CRD 149018
- Merrill Lynch, Pierce, Fenner & Smith Incorporated– · 5 yearsGreensboro, NC · Adviser representative · Firm CRD 7691
Professional designations
Listed by Carolina Financial Advisors
- CFP®
- CRPS
- CKA®
- CFCA®
- CEPA®
- CMP™
Investment adviser representative registrations
William Poland is registered as an investment adviser representative in 3 states, as a resident of Texas. The first approvals date from June 2017; the most recent is Texas, in September 2025.
- FloridaSince 2 July 2025
- North CarolinaSince 8 June 2017
- TexasResidentSince 16 September 2025
Examinations
| Exam | Name | Passed |
|---|---|---|
| SIE | Securities Industry Essentials Examination | Credited |
| Series 4 | Registered Options Principal Examination | 11 January 2010 |
| Series 24 | General Securities Principal Examination | 16 December 2009 |
| Series 31 | Futures Managed Funds Examination | 17 August 2004 |
| Series 66 | Uniform Combined State Law Examination | 30 September 2003 |
| Series 7 | General Securities Representative Examination | 26 August 2003 |
- Name
- Securities Industry Essentials Examination
- Name
- Registered Options Principal Examination
- Name
- General Securities Principal Examination
- Name
- Futures Managed Funds Examination
- Name
- Uniform Combined State Law Examination
- Name
- General Securities Representative Examination
- Full name
- William Scott Poland
- CRD
- 4677832
- Firm
- Carolina Financial Advisors · CRD 118823
- Office
- 100 EAST LAKE DR., SUITE 100, Greensboro, NC 27403
- Registration
- Investment adviser registration
- In the industry since
- August 2003
- Disciplinary history
- Not yet shown here · SEC record
- Firm bio
- carolinafinancialadvisors.com
Where does William Poland work?
William Poland is an investment adviser representative registered through Carolina Financial Advisors, Inc. since June 2017, and is not listed among the firm’s executive officers or direct owners.
Is William Poland a financial advisor?
Yes. William Poland has a current investment-adviser registration in Florida, North Carolina and Texas, through Carolina Financial Advisors since June 2017.
How many years of experience does William Poland have?
William Poland has 23 years in the financial industry, since August 2003, across 3 adviser firms.
What exams has William Poland passed?
William Poland has passed 5 licensing exams: the Series 7, Series 66, Series 31, Series 24 and Series 4. The earliest, the Series 7, was passed in August 2003. FINRA credited William Poland with the SIE, which began in October 2018.
Where did William Poland work before Carolina Financial Advisors?
Before Carolina Financial Advisors, William Poland was registered through Merrill Lynch, Pierce, Fenner & Smith Incorporated, January 2004 to February 2009.
Where is William Poland based?
William Poland’s registered office is in Greensboro, NC.
Is William Poland registered with FINRA?
No. William Poland has no current broker registration.
Is William Poland a CFP?
Carolina Financial Advisors lists William Poland with the CFP credential (“CFP®”) on its website. CFP Board confirms certification status.
Source: Bill Poland biography, carolinafinancialadvisors.com
How can I verify William Poland’s record?
Search CRD 4677832 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes William Poland’s full registration record.
