Skip to content

Sterling Gray

Investment adviser representative at Keener Financial Planning in Keller, TX

Investment adviser registrationUpdated

Sterling Gray is an investment adviser representative at Keener Financial Planning, LLC, an investment adviser managing $479M, and works from its Keller, TX office. Sterling Gray has been registered through Keener Financial Planning since 30 May 2023, has 5 years in the industry across 2 firms and has passed the Series 65.

5
Years in industry
3
Years at firm
2
Adviser firms
1
States registered

From the IAPD record, checked 23 October 2026SEC record

Career

Sterling Gray has been an investment adviser representative at Keener Financial Planning since May 2023, and is not listed among the firm’s executive officers or direct owners.

Keener Financial Planning, LLC is a Keller, TX firm with $479M under management, 197 clients and 10 advisers across 2 offices, as of its July 2026 filing.

Sterling Gray’s longest registration is the current one, 3 years at Keener Financial Planning since 2023. Before joining Keener Financial Planning in 2023, Sterling Gray was registered through HFG Wealth Management, LLC.

  1. – present · 3 years
    Keller, TX · Adviser representative · Firm CRD 147615
  2. HFG Wealth Management, LLC
    – · 1 year
    The Woodlands, TX · Adviser representative · Firm CRD 148406

Credentials and registrations

Investment adviser representative registrations

Sterling Gray is registered as an investment adviser representative in Texas, since May 2023.

  • TexasSince 30 May 2023

Examinations

Series 652 September 2021
Name
Uniform Investment Adviser Law Examination

Key facts

Full name
Sterling Joseph Gray
CRD
7423363
Firm
Keener Financial Planning · CRD 147615
Office
1692 KELLER PARKWAY, Keller, TX 76248
Registration
Investment adviser registration
In the industry since
September 2021
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Sterling Gray work?

Sterling Gray is an investment adviser representative registered through Keener Financial Planning, LLC since May 2023, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 23 October 2026

Is Sterling Gray a financial advisor?

Yes. Sterling Gray has a current investment-adviser registration in Texas, through Keener Financial Planning since May 2023.

Source: IAPD individual record, checked 23 October 2026

How many years of experience does Sterling Gray have?

Sterling Gray has 5 years in the financial industry, since September 2021, across 2 adviser firms.

Source: IAPD individual record, checked 23 October 2026

What exams has Sterling Gray passed?

Sterling Gray passed the Series 65 in September 2021.

Source: IAPD individual record, checked 23 October 2026

Where did Sterling Gray work before Keener Financial Planning?

Before Keener Financial Planning, Sterling Gray was registered through HFG Wealth Management, LLC, September 2021 to May 2023.

Source: IAPD individual record, checked 23 October 2026

Where is Sterling Gray based?

Sterling Gray’s registered office is in Keller, TX.

Source: IAPD individual record, checked 23 October 2026

Is Sterling Gray registered with FINRA?

No. Sterling Gray has no current broker registration.

Source: IAPD individual record, checked 23 October 2026

How can I verify Sterling Gray’s record?

Search CRD 7423363 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Sterling Gray’s full registration record.

Source: IAPD individual record, checked 23 October 2026

Leadership at Keener Financial Planning

Sources

  1. IAPD individual record, CRD 7423363, checked 23 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Keener Financial Planning, LLC, filed 20 July 2026. Executive officers and direct owners; this person is not among them.