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Simon Liegel, portrait

Simon Liegel

Chief Compliance Officer at CLF Asset Management in Madison, WI

Investment adviser registrationUpdated

Simon Liegel is Chief Compliance Officer of CLF Asset Management, Inc., an investment adviser managing $147M, and works from its Madison, WI office. Simon Liegel has been registered as an investment adviser representative through CLF Asset Management since 27 June 2016, has 15 years in the industry across 3 firms and has passed the Series 6, Series 63, Series 65 and Series 7.

15
Years in industry
10
Years at firm
3
Adviser firms
1
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Simon Liegel has been Chief Compliance Officer of CLF Asset Management since April 2016, is a control person of the firm and directly owns between 50% and 75% of it. Simon Liegel holds a Bachelor's Degree in Finance from the University of Wisconsin-La Crosse.

CLF Asset Management, Inc. is a Madison, WI firm with $147M under management, 386 clients and 5 advisers in one office, as of its March 2026 filing.

Simon M. Liegel is Managing Partner of CLF Asset Management, Inc. He entered the financial services industry in 2007 and has built his practice through client interaction. His specializations include retirement planning and asset management.

Simon Liegel’s longest registration is the current one, 10 years at CLF Asset Management since 2016. Before joining CLF Asset Management in 2016, Simon Liegel was registered through Woodbury Financial Services, Inc. and Signator Investors, Inc.

  1. – present · 10 years
    Madison, WI · Adviser representative · Firm CRD 284060
  2. Woodbury Financial Services, Inc.
    – · 4 years
    Madison, WI · Adviser representative · Firm CRD 421
  3. Signator Investors, Inc.
    – · under a year
    Madison, WI · Adviser representative · Firm CRD 468

Credentials and registrations

Professional designations

Listed by CLF Asset Management

  • CERTIFIED FINANCIAL PLANNER™ (CFP®)
  • Chartered Financial Consultant (ChFC®)

Investment adviser representative registrations

Simon Liegel is registered as an investment adviser representative in Wisconsin, since June 2016.

  • WisconsinSince 27 June 2016

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 73 June 2013
Name
General Securities Representative Examination
Series 6528 July 2011
Name
Uniform Investment Adviser Law Examination
Series 6321 August 2007
Name
Uniform Securities Agent State Law Examination
Series 67 August 2007
Name
Investment Company Products/Variable Contracts Representative Examination

Key facts

Full name
Simon M Liegel
CRD
5382538
Firm
CLF Asset Management · CRD 284060
Role
Chief Compliance Officer
Office
999 FOURIER DRIVE, SUITE 301, Madison, WI 53717
Registration
Investment adviser registration
In the industry since
August 2011
Disciplinary history
Not yet shown here · SEC record
Firm bio
clfasset.com

Common questions

Where does Simon Liegel work?

Simon Liegel has been Chief Compliance Officer of CLF Asset Management, Inc. since April 2016, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 2 March 2026

Is Simon Liegel a financial advisor?

Yes. Simon Liegel has a current investment-adviser registration in Wisconsin, through CLF Asset Management since June 2016.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Simon Liegel have?

Simon Liegel has 15 years in the financial industry, since August 2011, across 3 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Simon Liegel passed?

Simon Liegel has passed 4 licensing exams: the Series 6, Series 63, Series 65 and Series 7. The earliest, the Series 6, was passed in August 2007. FINRA credited Simon Liegel with the SIE, which began in October 2018.

Source: IAPD individual record, checked 22 October 2026

Where did Simon Liegel work before CLF Asset Management?

Before CLF Asset Management, Simon Liegel was registered through Signator Investors, Inc., August 2011 to November 2011.

Source: IAPD individual record, checked 22 October 2026

Where is Simon Liegel based?

Simon Liegel’s registered office is in Madison, WI.

Source: IAPD individual record, checked 22 October 2026

Is Simon Liegel registered with FINRA?

No. Simon Liegel has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

Is Simon Liegel a CFP?

CLF Asset Management lists Simon Liegel with the CFP credential (“CERTIFIED FINANCIAL PLANNER™ (CFP®)”) on its website. CFP Board confirms certification status.

Source: Simon M. Liegel biography, clfasset.com

How can I verify Simon Liegel’s record?

Search CRD 5382538 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Simon Liegel’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at CLF Asset Management

Sources

  1. IAPD individual record, CRD 5382538, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of CLF Asset Management, Inc., filed 2 March 2026. Title, control and ownership bands.
  3. CLF Asset Management team page. Biography, education, credentials, awards and the portrait, reproduced for identification.