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Dana Dunkelberger

Managing Member & Chief Executive Officer at S & D Financial

Investment adviser registrationUpdated

Dana Dunkelberger is Managing Member & Chief Executive Officer of S & D Financial, L.L.C., a San Antonio investment adviser managing $134M. Dana Dunkelberger has been registered as an investment adviser representative through S & D Financial since 4 February 2025, has 6 years in the industry across 4 firms and has passed the Series 65.

6
Years in industry
1
Years at firm
4
Adviser firms
1
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Dana Dunkelberger has been Managing Member & Chief Executive Officer of S & D Financial since July 2024, is a control person of the firm and directly owns 75% or more of it.

S & D Financial, L.L.C. is a San Antonio, TX firm with $134M under management, 302 clients and 5 advisers across 3 offices, as of its May 2026 filing.

Dana Dunkelberger is Founder & CEO of Reliance Financial Partners. Dunkelberger works with individuals and families on financial planning and wealth management through personalized strategies that align with their goals. Dunkelberger is a second-generation retirement specialist.

Dana Dunkelberger’s longest registration was 3 years at Coppell Advisory Solutions LLC (2021–2025). Before joining S & D Financial in 2025, Dana Dunkelberger was registered through Coppell Advisory Solutions LLC and Visionary Wealth Management, LLC.

  1. – present · 1 year
    Adviser representative · Firm CRD 332415
  2. Coppell Advisory Solutions LLC
    – · 3 years
    San Antonio, TX · Adviser representative · Firm CRD 156549
  3. Visionary Wealth Management, LLC
    – · under a year
    San Antonio, TX · Adviser representative · Firm CRD 311702
  4. Gibbs Wealth Management, LLC
    – · 1 year
    San Antonio, TX · Adviser representative · Firm CRD 281621

Credentials and registrations

Investment adviser representative registrations

Dana Dunkelberger is registered as an investment adviser representative in Texas, since February 2025.

  • TexasSince 4 February 2025

Examinations

Series 6519 June 2020
Name
Uniform Investment Adviser Law Examination

Key facts

Full name
Dana William Dunkelberger
CRD
7269035
Firm
S & D Financial · CRD 332415
Role
Managing Member & Chief Executive Officer
Registration
Investment adviser registration
In the industry since
July 2020
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Dana Dunkelberger work?

Dana Dunkelberger has been Managing Member & Chief Executive Officer of S & D Financial, L.L.C. since July 2024, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 11 May 2026

Is Dana Dunkelberger a financial advisor?

Yes. Dana Dunkelberger has a current investment-adviser registration in Texas, through S & D Financial since February 2025.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Dana Dunkelberger have?

Dana Dunkelberger has 6 years in the financial industry, since July 2020, across 4 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Dana Dunkelberger passed?

Dana Dunkelberger passed the Series 65 in June 2020.

Source: IAPD individual record, checked 22 October 2026

Where did Dana Dunkelberger work before S & D Financial?

Before S & D Financial, Dana Dunkelberger was registered through Visionary Wealth Management, LLC, April 2021 to August 2021; Gibbs Wealth Management, LLC, July 2020 to November 2021.

Source: IAPD individual record, checked 22 October 2026

Is Dana Dunkelberger registered with FINRA?

No. Dana Dunkelberger has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify Dana Dunkelberger’s record?

Search CRD 7269035 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Dana Dunkelberger’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at S & D Financial

Sources

  1. IAPD individual record, CRD 7269035, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of S & D Financial, L.L.C., filed 11 May 2026. Title, control and ownership bands.
  3. S & D Financial team page. Biography, education, credentials, awards.