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Chad Willardson

President at Pacific Capital Wealth Advisors in Corona, CA

Investment adviser registrationUpdated

Chad Willardson is President of Pacific Capital Wealth Advisors, Inc., an investment adviser managing $821M, and works from its Corona, CA office. Chad Willardson has been registered as an investment adviser representative through Pacific Capital Wealth Advisors since 14 November 2011, has 23 years in the industry across 2 firms and has passed the Series 7, Series 66 and Series 31.

23
Years in industry
14
Years at firm
2
Adviser firms
2
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Chad Willardson has been President of Pacific Capital Wealth Advisors since November 2011, is a control person of the firm and directly owns 75% or more of it. Chad Willardson holds a Bachelor's Degree in Economics, Minor in Business from Brigham Young University.

Pacific Capital Wealth Advisors, Inc. is a Corona, CA firm with $821M under management, 78 clients and 6 advisers across 2 offices, as of its September 2026 filing.

Chad Willardson is President and Founder of Pacific Capital. Before founding the firm, he worked at Merrill Lynch. He is the author of books including Stress Free Money and the co-founder of GravyStack, a banking app that helps kids manage money.

Chad Willardson’s longest registration is the current one, 14 years at Pacific Capital Wealth Advisors since 2011. Before joining Pacific Capital Wealth Advisors in 2011, Chad Willardson was registered through Merrill Lynch, Pierce, Fenner & Smith Incorporated.

  1. – present · 14 years
    Corona, CA · Adviser representative · Firm CRD 159294
  2. Merrill Lynch, Pierce, Fenner & Smith Incorporated
    – · 7 years
    Riverside, CA · Adviser representative · Firm CRD 7691

Credentials and registrations

Professional designations

Listed by Pacific Capital Wealth Advisors

  • Certified Financial Fiduciary (CF2®)
  • Accredited Wealth Management Advisor (AWMA®)
  • Chartered Retirement Planning Counselor (CRPC®)

Investment adviser representative registrations

Chad Willardson is registered as an investment adviser representative in 2 states, as a resident of Texas. The first approvals date from November 2011; the most recent is Texas, in January 2018.

  • CaliforniaSince 14 November 2011
  • TexasResidentSince 21 January 2018

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 311 August 2008
Name
Futures Managed Funds Examination
Series 6619 August 2003
Name
Uniform Combined State Law Examination
Series 75 August 2003
Name
General Securities Representative Examination

Key facts

Full name
Chad T Willardson
CRD
4670940
Role
President
Office
1861 CALIFORNIA AVENUE, SUITE 101, Corona, CA 92881
Registration
Investment adviser registration
In the industry since
August 2003
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Chad Willardson work?

Chad Willardson has been President of Pacific Capital Wealth Advisors, Inc. since November 2011, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 8 September 2026

Is Chad Willardson a financial advisor?

Yes. Chad Willardson has a current investment-adviser registration in California and Texas, through Pacific Capital Wealth Advisors since November 2011.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Chad Willardson have?

Chad Willardson has 23 years in the financial industry, since August 2003, across 2 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Chad Willardson passed?

Chad Willardson has passed 3 licensing exams: the Series 7, Series 66 and Series 31. The earliest, the Series 7, was passed in August 2003. FINRA credited Chad Willardson with the SIE, which began in October 2018.

Source: IAPD individual record, checked 22 October 2026

Where is Chad Willardson based?

Chad Willardson’s registered office is in Corona, CA.

Source: IAPD individual record, checked 22 October 2026

Is Chad Willardson registered with FINRA?

No. Chad Willardson has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify Chad Willardson’s record?

Search CRD 4670940 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Chad Willardson’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at Pacific Capital Wealth Advisors

Sources

  1. IAPD individual record, CRD 4670940, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Pacific Capital Wealth Advisors, Inc., filed 8 September 2026. Title, control and ownership bands.
  3. Pacific Capital Wealth Advisors team page. Biography, education, credentials, awards.