White Pine Investment provides financial planning, portfolio management for individuals and small businesses, selecting other managers, publishing newsletters, educational seminars, education planning, estate planning, insurance, and tax planning. Financial planning was provided to 251–500 clients last fiscal year.
White Pine Investment reports 355 clients. They include 219 individual clients, 107 high-net-worth individuals and 29 charitable organizations. Of its assets, 97.4% ($518M across 1,078 accounts) are managed with discretion; $13.9M across 35 accounts are not.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 62% | 13% |
| High-net-worth individuals | 30% | 84% |
| Charitable organizations | 8% | 3% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 219 | $70.1M | 13.2% | $320K |
| High-net-worth individuals | 107 | $448M | 84.2% | $4.19M |
| Charitable organizations | 29 | $13.9M | 2.6% | $479K |
| Total | 355 | $532M | 100% | $1.5M |
- Clients
- 219
- Regulatory AUM
- $70.1M
- AUM share
- 13.2%
- Avg. per client
- $320K
- Clients
- 107
- Regulatory AUM
- $448M
- AUM share
- 84.2%
- Avg. per client
- $4.19M
- Clients
- 29
- Regulatory AUM
- $13.9M
- AUM share
- 2.6%
- Avg. per client
- $479K
Total
- Clients
- 355
- Regulatory AUM
- $532M
- AUM share
- 100%
- Avg. per client
- $1.5M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 251–500
White Pine Investment charges 0.15%–1.10% a year for its Investment management. The fee is billed in advance, is negotiable and requires an account of at least $500,000. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Flat-fee financial planning and specialized services
- Financial planning, estate planning coordination and project-based consulting outside investment management may be charged a fixed flat fee set in a separate statement of work; no rate is stated.
Anthony Digiovanni owns 50% to 75% of White Pine Investment. The leadership team of White Pine Investment includes Chief Investment Officer Anthony Digiovanni and Chief Compliance Officer Stefanie Porter. It has 7 employees, 3 of them in advisory roles.
Leadership
- Stefanie PorterPartner, Chief Compliance Officer
- Anthony DigiovanniManaging Partner, Chief Investment Officer
- William JohnsonPartner
- Amy LauzonPartner
Investment adviser representatives
3 representatives listed in the SEC register as of 9 October 2026.
- Anthony Joseph Digiovanni CFA
- William Joel Johnson
- Stefanie Ann Porter
Staff
- 7 employees
- 3 in advisory functions
- 3 state-registered reps
- Owns 50% to 75% of White Pine Investment Company
Anthony Digiovanni
Control person · since January 2024
- Owns 10% to 25% of White Pine Investment Company
William Johnson
since January 2024
- Owns 10% to 25% of White Pine Investment Company
Stefanie Porter
Control person · since January 2024
- Owns 10% to 25% of White Pine Investment Company
Amy Lauzon
Control person · since January 2025
White Pine Investment’s regulatory assets grew 1.6× from $342M (March 2021) to $532M (March 2026); clients rose from 291 to 355 and employees from 6 to 7.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| March 2026 | $532M | 355 | 7 | 1 |
| March 2025 | $466M | 341 | 7 | 1 |
| May 2024 | $405M | 326 | 6 | 1 |
| March 2023 | $347M | 305 | 6 | 1 |
| March 2022 | $400M | 295 | 3 | 1 |
| March 2021 | $342M | 291 | 6 | 1 |
Besides its headquarters, White Pine Investment has 0 offices, with 1 listed address in Michigan.
Michigan · 1 listed address
- 17199 Laurel Park DR North, Suite 220, LivoniaHQ
Contact and registration details
- Legal name
- White Pine Investment Company
- Headquarters
- 17199 Laurel Park DR North, Suite 220, Livonia, MI 48152
- Website
- wpinv.com
- Phone
- 734-464-2532
- @white-pine-investment-co-
- SEC file
- 801-55054
- Founded
- 1997
- Structure
- Michigan corporation
- Fiscal year end
- December
White Pine Investment uses Charles Schwab ($532M) as custodian for its separately managed accounts. White Pine Investment has custody of $160M in client assets for 247 clients.
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $532M100%
At year end, White Pine Investment’s separately managed accounts were mostly in stocks (74%) and bonds (23%). Its reported 13F holdings for the quarter ended 30 June 2026 total $469K across 72 positions; the largest are Berkshire Hathaway Inc. (7.2%), Alphabet Inc. (6.0%) and Schwab Fundamental U.S. Large (4.1%).
What the accounts hold
- Stocks74%
- Bonds23%
- Investment grade corporate bonds13%
- U.S. government and agency bonds10%
- Cash3%
Reported 13F holdings
- $469K
- Reported 13F value
- 72
- Positions
- 36.9%
- In the 10 largest
- +9.0%
- Value vs. prior quarter
- Berkshire Hathaway Inc. · CL B7.2%
- Alphabet Inc. · Stk CL A6.0%
- Schwab Fundamental U.S. Large · Fdt US LG4.1%
- Goldman Sachs Activebeta Inter · Activebeta Int3.6%
- Vaneck Vectors Investment Grade Floating Rate ETF · Invt Grade Fltg3.1%
- iShares Edge MSCI Min Vol USA · MSCI Min Vol ETF2.7%
- Vaneck Vectors Gold Miners ETF · Gold Miner ETF2.6%
- iShares S&P Midcap Growth · S&P MC 400gr ETF2.5%
- Janus Henderson Aaa Clo ETF · Hendrson Aaa CL2.5%
- Apple Inc.2.5%
Together, the ten largest are 36.9% of reported value.
How many clients does White Pine Investment have?
White Pine Investment has 355 clients and manages $532 million for them, as of March 2026. They include 219 individual clients, 107 high-net-worth individuals and 29 charitable organizations.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 26 March 2026
What services does White Pine Investment offer?
White Pine Investment provides financial planning, portfolio management for individuals and small businesses, selecting other managers, publishing newsletters, educational seminars, education planning, estate planning, insurance, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does White Pine Investment charge?
White Pine Investment charges 0.15%–1.10% a year for its Investment management. The fee is billed in advance, is negotiable and requires an account of at least $500,000.
Which custodians does White Pine Investment use?
White Pine Investment’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $532M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 26 March 2026
How many financial advisors does White Pine Investment have?
White Pine Investment has 3 investment adviser representatives registered with state securities authorities, out of 7 employees, and 3 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does White Pine Investment invest in?
At the end of its last fiscal year, White Pine Investment’s separately managed accounts held 74% exchange-traded equities, 13% investment grade corporate bonds, 10% U.S. government and agency bonds and 3% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Does White Pine Investment have a minimum investment?
Yes, White Pine Investment’s minimum account size for its Investment management is $500K.
Who owns White Pine Investment?
White Pine Investment’s direct owners are Anthony Digiovanni (50% to 75%), William Johnson (10% to 25%), Stefanie Porter (10% to 25%) and Amy Lauzon (10% to 25%).
Source: Form ADV Part 1A, Schedules A and B, filed 26 March 2026
How does White Pine Investment get paid?
White Pine Investment is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact White Pine Investment?
White Pine Investment’s main office is at 17199 Laurel Park DR North, Suite 220, Livonia, MI 48152. Its phone number is 734-464-2532. Its website is wpinv.com.