Werba Rubin Papier Wealth Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, education planning, estate planning, insurance, philanthropic planning, and tax planning. Financial planning was provided to 600 clients last fiscal year.
Werba Rubin Papier Wealth Management reports 677 clients. They include 355 individual clients, 315 high-net-worth individuals and 4 charitable organizations. Of its assets, 97.9% ($1.37B across 119 accounts) are managed with discretion; $28.8M across 1,986 accounts are not. It advised 3 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 52% | 12% |
| High-net-worth individuals | 47% | 84% |
| Charitable organizations | <1% | 3% |
| Corporations and other businesses | <1% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 355 | $174M | 12.4% | $491K |
| High-net-worth individuals | 315 | $1.18B | 84.1% | $3.74M |
| Charitable organizations | 4 | $47.4M | 3.4% | $11.8M |
| Corporations and other businesses | 3 | $1.63M | 0.1% | $545K |
| Total | 677 | $1.4B | 100% | $2.07M |
- Clients
- 355
- Regulatory AUM
- $174M
- AUM share
- 12.4%
- Avg. per client
- $491K
- Clients
- 315
- Regulatory AUM
- $1.18B
- AUM share
- 84.1%
- Avg. per client
- $3.74M
- Clients
- 4
- Regulatory AUM
- $47.4M
- AUM share
- 3.4%
- Avg. per client
- $11.8M
- Clients
- 3
- Regulatory AUM
- $1.63M
- AUM share
- 0.1%
- Avg. per client
- $545K
Total
- Clients
- 677
- Regulatory AUM
- $1.4B
- AUM share
- 100%
- Avg. per client
- $2.07M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 3
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 600
Werba Rubin Papier Wealth Management charges 0.25%–1.00% a year for its Standard fee schedule. The fee is billed in advance, is negotiable and requires an account of at least $1,000,000.
Fee details and sources
Alan Werba owns 25% to 50% of Werba Rubin Papier Wealth Management. It has 18 employees, 9 of them in advisory roles.
Leadership
- My LamCCO
- Alan WerbaMember
- Jason PapierManaging Member
- Aaron RubinMember
- Scott JacobsMember
Investment adviser representatives
7 representatives listed in the SEC register as of 9 October 2026.
- Quynh L Ho
- Scott Bradley Jacobs
- Hannah Renee Nolan
- Jason Robert Papier
- Aaron Michael Rubin
- Mary Russell
- Alan Bruce Werba
Staff
- 18 employees
- 9 in advisory functions
- 6 state-registered reps
- 1 soliciting firm
- Owns 25% to 50% of Werba Rubin Papier Wealth Management, LLC
Alan Werba
Control person · since June 2017
- Owns 25% to 50% of Werba Rubin Papier Wealth Management, LLC
Jason Papier
Control person · since June 2017
- Owns 25% to 50% of Werba Rubin Papier Wealth Management, LLC
Aaron Rubin
Control person · since June 2017
- Owns 10% to 25% of Werba Rubin Papier Wealth Management, LLC
Scott Jacobs
since January 2025
Werba Rubin Papier Wealth Management’s regulatory assets grew 2.0× from $704M (March 2021) to $1.4B (August 2026); clients rose from 513 to 677 and employees from 4 to 18. In 2017, Fluent Wealth Partners joined it.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| August 2026 | $1.4B | 677 | 18 | 6 |
| July 2025 | $1.13B | 648 | 15 | 4 |
| March 2024 | $854M | 522 | 8 | 2 |
| March 2023 | $767M | 498 | 8 | 2 |
| March 2022 | $780M | 513 | 7 | 2 |
| March 2021 | $704M | 513 | 4 | 2 |
Firms that joined
20171 joined
- Fluent Wealth PartnersNo filed AUM
Firms whose SEC withdrawal reports a sale to this firm, and deals reported in the press. Teams that moved without selling a registered firm may not appear.
Besides its headquarters, Werba Rubin Papier Wealth Management has 5 offices (3 private residences, listed without an address), with 3 listed addresses in Arizona, California and Nevada.
Arizona · 1 listed address
- (Shilling,ayre) 12729 West Estero Lane, Litchfield Park
California · 1 listed address
- 1732 North 1st Street, Suite 220, San JoseHQ
Nevada · 1 listed address
- (Lam, Lucy) 10246 Venetian Brick Place, Las Vegas
Contact and registration details
- Legal name
- Werba Rubin Papier Wealth Management, LLC
- Headquarters
- 1732 North 1st Street, Suite 220, San Jose, CA 95112
- Website
- wrpwealth.com
- Phone
- 408-217-2000
- SEC file
- 801-66794
- Founded
- 2006
- Structure
- Delaware LLC
- Fiscal year end
- December
Werba Rubin Papier Wealth Management uses Charles Schwab ($1.22B, 87%) and Fidelity ($177M, 13%) as custodians for its separately managed accounts. Werba Rubin Papier Wealth Management has custody of $1.13B in client assets for 649 clients.
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $1.22B87%
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $177M13%
At year end, Werba Rubin Papier Wealth Management’s separately managed accounts were mostly in funds (78%) and stocks (17%). Its reported 13F holdings for the quarter ended 30 June 2026 total $824M across 309 positions; the largest are American Centy ETF TR (11.9%), American Centy ETF TR (9.5%) and American Centy ETF TR (6.7%).
What the accounts hold
- Stocks17%
- Exchange-traded equities16%
- Non-exchange-traded equities1%
- Funds78%
- Registered funds77%
- Pooled vehicles1%
- Bonds5%
- U.S. government and agency bonds2%
- State and local bonds1%
- Investment grade corporate bonds1%
- High-yield corporate bonds1%
- Cash4%
- Other1%
- Annuities, private equity, private debt1%
Reported 13F holdings
- $824M
- Reported 13F value
- 309
- Positions
- 51.9%
- In the 10 largest
- +14.7%
- Value vs. prior quarter
- American Centy ETF TR · US EQT ETF11.9%
- American Centy ETF TR · Intl EQT ETF9.5%
- American Centy ETF TR · US Sml CP Valu6.7%
- American Centy ETF TR · Intl Smcp Vlu4.2%
- Apple Inc.4.1%
- Vanguard BD Index Fds · Total Bnd Mrkt3.8%
- Vanguard Index Fds · Value ETF3.2%
- Vanguard Index Fds · Growth ETF3.1%
- Nvidia Corporation2.8%
- American Centy ETF TR · Avantis Emgmkt2.5%
Together, the ten largest are 51.9% of reported value.
How many clients does Werba Rubin Papier Wealth Management have?
Werba Rubin Papier Wealth Management has 677 clients and manages $1.4 billion for them, as of August 2026. They include 355 individual clients, 315 high-net-worth individuals and 4 charitable organizations.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 6 August 2026
What services does Werba Rubin Papier Wealth Management offer?
Werba Rubin Papier Wealth Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, education planning, estate planning, insurance, philanthropic planning, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Werba Rubin Papier Wealth Management charge?
Werba Rubin Papier Wealth Management charges 0.25%–1.00% a year for its Standard fee schedule. The fee is billed in advance, is negotiable and requires an account of at least $1,000,000.
Source: WERBA RUBIN PAPIER WEALTH MANAGEMENT - ADV PART 2A, filed 18 May 2026
Which custodians does Werba Rubin Papier Wealth Management use?
Werba Rubin Papier Wealth Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $1.22B and Fidelity Brokerage Services LLC (Smithfield, RI), with $177M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 6 August 2026
How many financial advisors does Werba Rubin Papier Wealth Management have?
Werba Rubin Papier Wealth Management has 6 investment adviser representatives registered with state securities authorities, out of 18 employees, and 9 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Werba Rubin Papier Wealth Management invest in?
At the end of its last fiscal year, Werba Rubin Papier Wealth Management’s separately managed accounts held 77% registered funds (mutual funds, ETFs, BDCs), 16% exchange-traded equities, 4% cash and equivalents, 2% U.S. government and agency bonds, 1% non-exchange-traded equities, 1% state and local bonds, 1% investment grade corporate bonds, 1% high-yield corporate bonds, 1% pooled vehicles (private funds and similar) and 1% other. The 1% other category is described as: Annuities, Private Equity, Private Debt.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Does Werba Rubin Papier Wealth Management have a minimum investment?
Yes, Werba Rubin Papier Wealth Management’s minimum account size for its Standard fee schedule is $1M.
Source: WERBA RUBIN PAPIER WEALTH MANAGEMENT - ADV PART 2A, filed 18 May 2026
Who owns Werba Rubin Papier Wealth Management?
Werba Rubin Papier Wealth Management’s direct owners are Alan Werba, Jason Papier, Aaron Rubin and Scott Jacobs, each holding 50% or less.
Source: Form ADV Part 1A, Schedules A and B, filed 6 August 2026
How does Werba Rubin Papier Wealth Management get paid?
Werba Rubin Papier Wealth Management is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Werba Rubin Papier Wealth Management?
Werba Rubin Papier Wealth Management’s main office is at 1732 North 1st Street, Suite 220, San Jose, CA 95112. Its phone number is 408-217-2000. Its website is wrpwealth.com.