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Sumnicht & Associates

Wealth managementRIA

Appleton, WICRD 111421Updated

Sumnicht & Associates is an investment adviser based in Appleton, WI, registered with the SEC since 2001. It provides financial planning and investment management. Its clients include high-net-worth individuals. Its regulatory assets under management total $108 million, as filed on 27 March 2026.

10
Clients
$10.8M
AUM per individual client
3
Advisory staff
3
Offices
0.50–1.25%
Annual fee

From Form ADV filed 27 March 2026SEC record

Services and clients

Sumnicht & Associates provides financial planning, portfolio management for individuals and small businesses, and selecting other managers. Financial planning was provided to 1–10 clients last fiscal year.

Sumnicht & Associates reports 10 high-net-worth individuals. Of its assets, 59.3% ($64M across 47 accounts) are managed with discretion; $43.9M across 25 accounts are not.

Clients and assets by client type
Clients10 clients
Assets$108M
Client typeClientsAssets
High-net-worth individuals100%100%
Client breakdown and activity details
High-net-worth individuals
Clients
10
Regulatory AUM
$108M
AUM share
100.0%
Avg. per client
$10.8M

Total

Clients
10
Regulatory AUM
$108M
AUM share
100%
Avg. per client
$10.8M
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
1–10

Fees and minimums

Sumnicht & Associates charges 0.50%–1.25% a year for its Investment Management. The fee is negotiable. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Special Projects
Pre-agreed special projects, including investment management, financial planning and consulting, are billed hourly at $75 to $650 per hour depending on staff and complexity.

Ownership and people

Sumnicht Holdings, LLC owns 75% or more of Sumnicht & Associates and is in turn owned by Vernon Sumnicht (50–75%) and Debra Sumnicht (25–50%). Vernon Sumnicht is CEO. It has 3 employees.

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Staff

  • 3 employees
  • 3 in advisory functions
  • 2 state-registered reps
  • 1 insurance agent
Who owns the firm
Sumnicht & Associates, LLC· the adviser
  • Sumnicht Holdings, LLC

    Control person · since January 2005

    Owns 75% or more of Sumnicht & Associates, LLC
    • Vernon Sumnicht

      Control person · since January 2005

      Owns 50% to 75% of Sumnicht Holdings, LLC
    • Debra Sumnicht

      Control person · since January 2005

      Owns 25% to 50% of Sumnicht Holdings, LLC

Growth and acquisitions

Sumnicht & Associates’ regulatory assets fell from $370M (March 2021) to $108M (March 2026); clients fell from 163 to 10 and employees from 4 to 3.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Mar 2026March 2026$108M1033
Mar 2025March 2025$100M1042
Mar 2024March 2024$287M2542
Mar 2023March 2023$255M2542
Apr 2022April 2022$342M10332
Mar 2021March 2021$370M16342

Offices and registration details

Besides its headquarters, Sumnicht & Associates has 2 offices (2 private residences, listed without an address), with 1 listed address in 1 state.

Listed office addresses by state

Wisconsin · 1 listed address

  • 5485 W Grande Market Drive, Suite D, AppletonHQ

Contact and registration details

Legal name
Sumnicht & Associates, LLC
Headquarters
5485 W Grande Market Drive, Suite D, Appleton, WI 54913
SEC file
801-60309
Structure
Delaware LLC
Fiscal year end
December

Custodians

Sumnicht & Associates’ named custodian for separately managed accounts is Fidelity ($97.8M). Sumnicht & Associates has custody of $47.5M for 5 clients.

Reported separately managed account assets by custodian
$97.8M
named custodians
  • FidelityFidelity Brokerage Services LLC · Smithfield, RI · $97.8M100%

Investments and reported holdings

At year end, Sumnicht & Associates’ separately managed accounts were mostly in stocks (91%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks91%
  • Cash1%
  • Other8%
    • Annuities, promissory notes8%

Common questions

How many clients does Sumnicht & Associates have?

Sumnicht & Associates has 10 clients and manages $108 million for them, as of March 2026. They include 10 high-net-worth individuals.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 27 March 2026

What services does Sumnicht & Associates offer?

Sumnicht & Associates provides financial planning, portfolio management for individuals and small businesses, and selecting other managers.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Sumnicht & Associates charge?

Sumnicht & Associates charges 0.50%–1.25% a year for its Investment Management. The fee is negotiable.

Source: SUMNICHT & ASSOCIATES, LLC ADV PART 2 BROCHURE, filed 27 March 2026

Which custodians does Sumnicht & Associates use?

Sumnicht & Associates’ separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $97.8M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 27 March 2026

How many financial advisors does Sumnicht & Associates have?

Sumnicht & Associates has 2 investment adviser representatives registered with state securities authorities, out of 3 employees, and 3 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Sumnicht & Associates invest in?

At the end of its last fiscal year, Sumnicht & Associates’ separately managed accounts held 91% exchange-traded equities, 8% other and 1% cash and equivalents. The 8% other category is described as: Annuities, Promissory Notes.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Sumnicht & Associates?

Sumnicht & Associates is owned through a holding company by Vernon and Debra Sumnicht. Its direct owner is Sumnicht Holdings, LLC (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 27 March 2026

How does Sumnicht & Associates get paid?

Sumnicht & Associates is paid through a percentage of assets under management, hourly charges, fixed fees and other compensation. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Sumnicht & Associates?

Sumnicht & Associates’ main office is at 5485 W Grande Market Drive, Suite D, Appleton, WI 54913. Its phone number is 920-731-4455. Its website is sumnicht.com.

Source: Form ADV Part 1A, Item 1.F, filed 27 March 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 27 March 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. SUMNICHT & ASSOCIATES, LLC ADV PART 2 BROCHURE, submitted 27 March 2026.
  3. SEC-filed document.
  4. IAPD firm record, CRD 111421.
  5. SEC registered adviser data, annual Form ADV amendments filed 19 March 2021 to 27 March 2026. Items 1.F and 5.
  6. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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