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Rather & Kittrell

Wealth managementRIA

Knoxville, TNCRD 114885Updated

Rather & Kittrell is an investment adviser based in Knoxville, TN, registered with the SEC since 2006. It provides financial planning and investment management. Its clients include high-net-worth individuals, pension and profit-sharing plans, and individual clients. Its regulatory assets under management total $2.25 billion, as filed on 7 August 2026.

1,110
Clients
$1.29M
AUM per individual client
17
Advisory staff
2
Offices
0.25–1.25%
Annual fee

From Form ADV filed 7 August 2026SEC record

Services and clients

Rather & Kittrell provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers. Financial planning was provided to 1,094 clients last fiscal year.

Rather & Kittrell reports 1,110 clients. They include 613 individual clients, 369 high-net-worth individuals, and 113 pension and profit-sharing plans. Of its assets, 57.7% ($1.3B across 3,093 accounts) are managed with discretion; $952M across 113 accounts are not. Of its clients, 1% are outside the U.S. It advised 19 clients without assets under management last fiscal year.

Clients and assets by client type
Clients1,110 clients reported
Assets$2.25B
Client typeClientsAssets
Individuals (other than HNW)55%12%
High-net-worth individuals33%44%
Banking or thrift institutions<1%4%
Pension and profit-sharing plans10%38%
Charitable organizations<1%1%
Other client typesState or municipal government entities; Other investment advisers; Insurance companies; Corporations and other businesses; Other<1%<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
613
Regulatory AUM
$275M
AUM share
12.2%
Avg. per client
$449K
High-net-worth individuals
Clients
369
Regulatory AUM
$993M
AUM share
44.1%
Avg. per client
$2.69M
Banking or thrift institutions
Clients
Fewer than 5
Regulatory AUM
$79.7M
AUM share
3.5%
Avg. per client
$26.6M
Pension and profit-sharing plans
Clients
113
Regulatory AUM
$865M
AUM share
38.4%
Avg. per client
$7.65M
Charitable organizations
Clients
7
Regulatory AUM
$23.9M
AUM share
1.1%
Avg. per client
$3.42M
State or municipal government entities
Clients
Fewer than 5
Regulatory AUM
$1.8M
AUM share
0.1%
Avg. per client
$1.8M
Other investment advisers
Clients
Fewer than 5
Regulatory AUM
$1.67M
AUM share
0.1%
Avg. per client
$1.67M
Insurance companies
Clients
Fewer than 5
Regulatory AUM
$3.03M
AUM share
0.1%
Avg. per client
$3.03M
Corporations and other businesses
Clients
2
Regulatory AUM
$9.34M
AUM share
0.4%
Avg. per client
$4.67M
Other
Clients
Fewer than 5
Regulatory AUM
$996
AUM share
0.0%
Avg. per client
—

Total

Clients
1,110
Regulatory AUM
$2.25B
AUM share
100%
Avg. per client
—
Clients outside the U.S.
1%
Clients advised without assets under management last fiscal year
19
Private funds advised
0
Financial planning clients last fiscal year
1094

Fees and minimums

Rather & Kittrell charges 0.25%–1.25% a year for its Wealth Management Services. The fee is billed in arrears, is negotiable and requires an account of at least $500,000. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Financial planning and consulting
Financial planning and consulting are a fixed fee typically from $500 to $15,000, or hourly at $100 to $300, depending on complexity.

Ownership and people

RK Holdings, Inc. owns 75% or more of Rather & Kittrell and is in turn owned by Lytle Rather (25–50%) and Christian Kittrell (25–50%). The leadership team of Rather & Kittrell includes President Lytle Rather. It has 32 employees, 17 of them in advisory roles.

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Staff

  • 32 employees
  • 17 in advisory functions
  • 17 state-registered reps
  • 10 insurance agents
Who owns the firm
Rather & Kittrell, Inc.· the adviser
  • RK Holdings, Inc.

    Control person · since January 2017

    Owns 75% or more of Rather & Kittrell, Inc.
    • Lytle Rather

      Control person · since January 2017

      Owns 25% to 50% of RK Holdings, Inc.
    • Christian Kittrell

      Control person · since January 2017

      Owns 25% to 50% of RK Holdings, Inc.

Growth and acquisitions

Rather & Kittrell’s regulatory assets grew 2.1× from $1.06B (March 2021) to $2.25B (August 2026); clients rose from 907 to 1,110 and employees from 22 to 32.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Aug 2026August 2026$2.25B1,110322
Apr 2025April 2025$1.86B1,133302
Mar 2024March 2024$1.49B1,130282
May 2023May 2023$1.2B1,067252
May 2022May 2022$1.27B987271
Mar 2021March 2021$1.06B907221

Offices and registration details

Besides its headquarters, Rather & Kittrell has 1 office, with 2 listed addresses in 1 state.

Listed office addresses in Tennessee
Knoxville

Tennessee · 2 listed addresses

  • 11905 Kingston Pike, KnoxvilleHQ
  • 11909 Kingston Pike, Knoxville

Contact and registration details

Legal name
Rather & Kittrell, Inc.
Headquarters
11905 Kingston Pike, Knoxville, TN 37934
SEC file
801-66996
Structure
Tennessee corporation
Fiscal year end
December

Custodians

Rather & Kittrell’s named custodian for separately managed accounts is Fidelity ($1.27B). Rather & Kittrell has custody of $1.29B for 1,093 clients.

Reported separately managed account assets by custodian
$1.27B
named custodians
  • FidelityFidelity Brokerage Services LLC · Smithfield, RI · $1.27B100%

Investments and reported holdings

At year end, Rather & Kittrell’s separately managed accounts were mostly in funds (93%). Its reported 13F holdings for the quarter ended 30 June 2026 total $716M across 108 positions; the largest are Dimensional ETF Trust (12.2%), Dimensional ETF Trust (10.1%) and Dimensional ETF Trust (9.5%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks4%
  • Funds93%
  • Cash3%
Loading reported holdings

Common questions

How many clients does Rather & Kittrell have?

Rather & Kittrell has 1,110 clients and manages $2.25 billion for them, as of August 2026. They include 613 individual clients, 369 high-net-worth individuals, and 113 pension and profit-sharing plans.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 7 August 2026

What services does Rather & Kittrell offer?

Rather & Kittrell provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Rather & Kittrell charge?

Rather & Kittrell charges 0.25%–1.25% a year for its Wealth Management Services. The fee is billed in arrears, is negotiable and requires an account of at least $500,000.

Source: FORM ADV PART 2A, filed 27 March 2026

Which custodians does Rather & Kittrell use?

Rather & Kittrell’s separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $1.27B. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 7 August 2026

How many financial advisors does Rather & Kittrell have?

Rather & Kittrell has 17 investment adviser representatives registered with state securities authorities, out of 32 employees, and 17 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 10 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Rather & Kittrell invest in?

At the end of its last fiscal year, Rather & Kittrell’s separately managed accounts held 93% registered funds (mutual funds, ETFs, BDCs), 4% exchange-traded equities and 3% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Does Rather & Kittrell have a minimum investment?

Yes, Rather & Kittrell’s minimum account size for its Wealth Management Services is $500K.

Source: FORM ADV PART 2A, filed 27 March 2026

Who owns Rather & Kittrell?

Rather & Kittrell is owned through a holding company by Lytle Rather and Christian Kittrell. Its direct owner is RK Holdings, Inc. (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 7 August 2026

How does Rather & Kittrell get paid?

Rather & Kittrell is paid through a percentage of assets under management, hourly charges, fixed fees and commissions. Its Form ADV lists no performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Rather & Kittrell?

Rather & Kittrell’s main office is at 11905 Kingston Pike, Knoxville, TN 37934. Its phone number is 865-218-8400. Its website is rkcapital.com.

Source: Form ADV Part 1A, Item 1.F, filed 7 August 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 7 August 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FORM ADV PART 2A, submitted 27 March 2026.
  3. IAPD firm record, CRD 114885.
  4. SEC registered adviser data, annual Form ADV amendments filed 17 March 2021 to 7 August 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 12 August 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. The logo is reproduced for identification from Rather & Kittrell, Inc., website.

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