Rainey & Randall Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, education planning, estate planning, insurance, retirement plan services, and tax planning. Financial planning was provided to 101–250 clients last fiscal year.
Rainey & Randall Wealth Advisors reports 332 clients. They include 196 high-net-worth individuals and 136 individual clients. Of its assets, 99.5% ($914M across 870 accounts) are managed with discretion; $4.16M across 4 accounts are not. It advised 1 client without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 41% | 6% |
| High-net-worth individuals | 59% | 94% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 136 | $55.8M | 6.1% | $411K |
| High-net-worth individuals | 196 | $862M | 93.9% | $4.4M |
| Total | 332 | $918M | 100% | $2.77M |
- Clients
- 136
- Regulatory AUM
- $55.8M
- AUM share
- 6.1%
- Avg. per client
- $411K
- Clients
- 196
- Regulatory AUM
- $862M
- AUM share
- 93.9%
- Avg. per client
- $4.4M
Total
- Clients
- 332
- Regulatory AUM
- $918M
- AUM share
- 100%
- Avg. per client
- $2.77M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 1
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
Rainey & Randall Wealth Advisors charges 0.20%–1.25% a year for its Portfolio Management. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$500K | 1.25% |
| $500K–$1M | 1.15% |
| $1M–$2M | 0.95% |
| $2M–$5M | 0.75% |
| $5M–$7.5M | 0.50% |
| $7.5M–$10M | 0.35% |
| $10M–$25M | 0.25% |
| $25M and above | 0.20% |
Fee details and sources
Other fees
- Financial Planning
- Financial planning is charged at an hourly rate not to exceed $300.00, fixed up front in a Financial Planning Agreement; the annual plan review retainer is generally half the original fee.
Michael Rainey owns 50% to 75% of Rainey & Randall Wealth Advisors. Michael Rainey is CEO; the leadership team includes President Wayne Randall and Chief Compliance Officer Marisa Prevatt. It has 7 employees, 4 of them in advisory roles.
Staff
- 7 employees
- 4 in advisory functions
- 4 state-registered reps
- 1 insurance agent
- 1 soliciting firm
- Owns 50% to 75% of Rainey & Randall Wealth Advisors, Inc.
Michael Rainey
Control person · since June 1999
- Owns 50% to 75% of Rainey & Randall Wealth Advisors, Inc.
Wayne Randall
Control person · since June 1999
Rainey & Randall Wealth Advisors’ regulatory assets grew 2.5× from $371M (March 2021) to $918M (March 2026); clients rose from 236 to 332 and employees from 5 to 7.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Mar 2026March 2026 | $918M | 332 | 7 | 2 |
| Jul 2025July 2025 | $820M | 318 | 7 | 2 |
| Mar 2024March 2024 | $762M | 340 | 7 | 1 |
| Apr 2023April 2023 | $677M | 355 | 6 | 1 |
| Mar 2022March 2022 | $742M | 309 | 7 | 1 |
| Mar 2021March 2021 | $371M | 236 | 5 | 1 |
Besides its headquarters, Rainey & Randall Wealth Advisors has 1 office (1 private residence, listed without an address), with 1 listed address in 1 state.
Florida · 1 listed address
- 610 Sycamore Street, Suite 340, CelebrationHQ
Contact and registration details
- Legal name
- Rainey & Randall Wealth Advisors, Inc.
- Headquarters
- 610 Sycamore Street, Suite 340, Celebration, FL 34747
- Website
- raineyrandall.com
- Phone
- 727-344-7711
- SEC file
- 801-63498
- Founded
- 1999
- Structure
- Florida corporation
- Fiscal year end
- December
Rainey & Randall Wealth Advisors’ named custodian for separately managed accounts is Charles Schwab ($918M). Rainey & Randall Wealth Advisors has custody of $918M for 332 clients.
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $918M100%
At year end, Rainey & Randall Wealth Advisors’ separately managed accounts were mostly in stocks (62%) and bonds (20%). Its reported 13F holdings for the quarter ended 30 June 2026 total $700M across 77 positions; the largest are Schwab Strategic TR (15.1%), Schwab Strategic TR (15.0%) and Dbx ETF TR (12.0%).
What the accounts hold
- Stocks62%
- Exchange-traded equities61%
- Non-exchange-traded equities1%
- Funds13%
- Bonds20%
- Investment grade corporate bonds13%
- State and local bonds6%
- U.S. government and agency bonds1%
- Cash4%
- Other1%
- Derivatives1%
How many clients does Rainey & Randall Wealth Advisors have?
Rainey & Randall Wealth Advisors has 332 clients and manages $918 million for them, as of March 2026. They include 196 high-net-worth individuals and 136 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 10 March 2026
What services does Rainey & Randall Wealth Advisors offer?
Rainey & Randall Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, education planning, estate planning, insurance, retirement plan services, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Rainey & Randall Wealth Advisors charge?
Rainey & Randall Wealth Advisors charges 0.20%–1.25% a year for its Portfolio Management. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.
Which custodians does Rainey & Randall Wealth Advisors use?
Rainey & Randall Wealth Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $918M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 March 2026
How many financial advisors does Rainey & Randall Wealth Advisors have?
Rainey & Randall Wealth Advisors has 4 investment adviser representatives registered with state securities authorities, out of 7 employees, and 4 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Rainey & Randall Wealth Advisors invest in?
At the end of its last fiscal year, Rainey & Randall Wealth Advisors’ separately managed accounts held 61% exchange-traded equities, 13% investment grade corporate bonds, 13% registered funds (mutual funds, ETFs, BDCs), 6% state and local bonds, 4% cash and equivalents, 1% non-exchange-traded equities, 1% U.S. government and agency bonds and 1% derivatives.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Rainey & Randall Wealth Advisors?
Rainey & Randall Wealth Advisors’ direct owners are Michael Rainey (50% to 75%) and Wayne Randall (50% to 75%).
Source: Form ADV Part 1A, Schedules A and B, filed 10 March 2026
How does Rainey & Randall Wealth Advisors get paid?
Rainey & Randall Wealth Advisors is paid through a percentage of assets under management and hourly charges. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Rainey & Randall Wealth Advisors?
Rainey & Randall Wealth Advisors’ main office is at 610 Sycamore Street, Suite 340, Celebration, FL 34747. Its phone number is 727-344-7711. Its website is raineyrandall.com.