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Professional Financial Strategies

Wealth managementRIA

Pittsford, NYCRD 125580Updated

Professional Financial Strategies is an investment adviser based in Pittsford, NY, registered with the SEC since 2016. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $226 million, as filed on 14 April 2026.

93
Clients
$2.24M
AUM per individual client
3
Advisory staff
2
Offices
See fees
Annual fee

From Form ADV filed 14 April 2026SEC record

Services and clients

Professional Financial Strategies provides financial planning, portfolio management for individuals and small businesses, pension consulting, publishing newsletters, divorce planning, insurance, and tax planning. Financial planning was provided to 51–100 clients last fiscal year.

Professional Financial Strategies reports 93 clients. They include 69 high-net-worth individuals and 24 individual clients. Of its assets, 93.3% ($211M across 373 accounts) are managed with discretion; $15.1M across 77 accounts are not.

Clients and assets by client type
Clients93 clients reported
Assets$226M
Client typeClientsAssets
Individuals (other than HNW)26%6%
High-net-worth individuals74%86%
Pension and profit-sharing plansFewer than 54%
Charitable organizationsFewer than 5<1%
Corporations and other businessesFewer than 5<1%
Other client typesOtherNot reported3%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
24
Regulatory AUM
$14.3M
AUM share
6.3%
Avg. per client
$597K
High-net-worth individuals
Clients
69
Regulatory AUM
$194M
AUM share
85.7%
Avg. per client
$2.81M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$9.08M
AUM share
4.0%
Avg. per client
—
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$1.7M
AUM share
0.8%
Avg. per client
—
Corporations and other businesses
Clients
Fewer than 5
Regulatory AUM
$335K
AUM share
0.1%
Avg. per client
—
Other
Clients
Fewer than 5
Regulatory AUM
$6.79M
AUM share
3.0%
Avg. per client
—

Total

Clients
93
Regulatory AUM
$226M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
51–100

Fees and minimums

Professional Financial Strategies is paid through a percentage of assets under management, hourly charges and fixed fees (other than subscription fees). The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure. The brochure also prices 3 other services, listed under fee details.

Fee details and sources

Other fees

Financial planning and consulting
Financial planning and consulting carry quarterly minimum fees of $1,250 (Level 1), $2,500 (Level 2) and $12,500 (Level 3), offset by investment management fees.
Hourly advisory fees
Hourly advisory engagements are $600 per hour for Paul Byron Hill CFP, $400 per hour for Kam-Lin Kok Hill CFP, $300 per hour for other CFPs and $200 per hour for staff.
Insurance and annuity consulting
Consulting on low-fee or no-fee annuities and life insurance has a minimum fee of $5,000, or as negotiated in each case.

Ownership and people

Paul Hill owns 75% or more of Professional Financial Strategies. The leadership team of Professional Financial Strategies includes President Paul Hill. It has 4 employees, 3 of them in advisory roles.

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Staff

  • 4 employees
  • 3 in advisory functions
  • 3 state-registered reps
  • 2 insurance agents
Who owns the firm
Professional Financial Strategies, Inc· the adviser
  • Paul Hill

    Control person · since February 1993

    Owns 75% or more of Professional Financial Strategies, Inc

Growth and acquisitions

Professional Financial Strategies’ regulatory assets grew from $181M (April 2021) to $226M (April 2026); clients fell from 105 to 93 and employees were 4 in both filings.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Apr 2026April 2026$226M9342
Mar 2025March 2025$206M9742
Mar 2024March 2024$192M9842
Mar 2023March 2023$179M10642
May 2022May 2022$204M10542
Apr 2021April 2021$181M10541

Offices and registration details

Besides its headquarters, Professional Financial Strategies has 1 office (1 private residence, listed without an address), with 1 listed address in 1 state.

Listed office addresses by state

New York · 1 listed address

  • 1159 Pittsford-Victor RD, Suite 120, PittsfordHQ

Contact and registration details

Legal name
Professional Financial Strategies, Inc
Headquarters
1159 Pittsford-Victor RD, Suite 120, Pittsford, NY 14534-3827
SEC file
801-107130
Founded
1993
Structure
New York corporation
Fiscal year end
December

Custodians

Professional Financial Strategies’ named custodian for separately managed accounts is Charles Schwab ($211M). Professional Financial Strategies does not have custody of client assets.

Reported separately managed account assets by custodian
$211M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $211M100%

Investments and reported holdings

At year end, Professional Financial Strategies’ separately managed accounts were mostly in funds (80%) and stocks (20%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks20%
  • Funds80%

Common questions

How many clients does Professional Financial Strategies have?

Professional Financial Strategies has 93 clients and manages $226 million for them, as of April 2026. They include 69 high-net-worth individuals and 24 individual clients.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 14 April 2026

What services does Professional Financial Strategies offer?

Professional Financial Strategies provides financial planning, portfolio management for individuals and small businesses, pension consulting, publishing newsletters, divorce planning, insurance, and tax planning.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

Which custodians does Professional Financial Strategies use?

Professional Financial Strategies’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $211M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 14 April 2026

How many financial advisors does Professional Financial Strategies have?

Professional Financial Strategies has 3 investment adviser representatives registered with state securities authorities, out of 4 employees, and 3 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 2 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Professional Financial Strategies invest in?

At the end of its last fiscal year, Professional Financial Strategies’ separately managed accounts held 80% registered funds (mutual funds, ETFs, BDCs) and 20% exchange-traded equities.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Professional Financial Strategies?

Professional Financial Strategies’ direct owner is Paul Hill (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 14 April 2026

How does Professional Financial Strategies get paid?

Professional Financial Strategies is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Professional Financial Strategies?

Professional Financial Strategies’ main office is at 1159 Pittsford-Victor RD, Suite 120, Pittsford, NY 14534-3827. Its phone number is 585-218-9080. Its website is professionalfinancial.com.

Source: Form ADV Part 1A, Item 1.F, filed 14 April 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 14 April 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FORM ADV PART 2A & PART 2B, submitted 14 April 2026.
  3. IAPD firm record, CRD 125580.
  4. SEC registered adviser data, annual Form ADV amendments filed 6 April 2021 to 14 April 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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