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Paragon Financial Partners

Wealth managementRIA

Woodland Hills, CACRD 158041Updated

Paragon Financial Partners is an investment adviser based in Woodland Hills, CA, registered with the SEC since 2011. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and corporations and other businesses. Its regulatory assets under management total $330 million, as filed on 18 March 2026.

127
Clients
$2.59M
AUM per individual client
2
Advisory staff
1
Offices
0.65–1.25%
Annual fee

From Form ADV filed 18 March 2026SEC record

Services and clients

Paragon Financial Partners provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, divorce planning, education planning, estate planning, insurance, and philanthropic planning.

Paragon Financial Partners reports 127 clients. They include 85 high-net-worth individuals and 42 individual clients. Of its assets, 81.0% ($267M across 455 accounts) are managed with discretion; $62.5M across 58 accounts are not.

Clients and assets by client type
Clients127 clients reported
Assets$330M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)33%3%
High-net-worth individuals67%97%
Corporations and other businessesFewer than 5<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
42
Regulatory AUM
$11.3M
AUM share
3.4%
Avg. per client
$269K
High-net-worth individuals
Clients
85
Regulatory AUM
$318M
AUM share
96.5%
Avg. per client
$3.74M
Corporations and other businesses
Clients
Fewer than 5
Regulatory AUM
$208K
AUM share
0.1%
Avg. per client
—

Total

Clients
127
Regulatory AUM
$330M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
0

Fees and minimums

Paragon Financial Partners charges 0.65%–1.25% a year for its Wealth Management Services. The fee is billed in advance, is negotiable and has a $15,000 annual minimum. The brochure also prices 2 other services, listed under fee details.

Fee details and sources

Other fees

Financial planning and consulting
Standalone financial planning and consulting is billed hourly at up to $500, or for a fixed fee from $3,500 to $100,000.
Trustee services
Trustee services are charged a flat asset-based fee of up to 1%, in addition to wealth management fees.

Ownership and people

Evan Shorten owns 75% or more of Paragon Financial Partners. The leadership team of Paragon Financial Partners includes President Evan Shorten. It has 2 employees.

Leadership

  • Evan Shorten
    President and Chief Compliance Officer

Investment adviser representatives

2 representatives listed in the SEC register as of 9 October 2026.

  • Elean Manuel Mendoza
  • Evan Floyd Shorten

Staff

  • 2 employees
  • 2 in advisory functions
  • 2 state-registered reps
  • 1 insurance agent
Who owns the firm
Paragon Financial Partners, Inc.· the adviser
  • Evan Shorten

    Control person · since May 2011

    Owns 75% or more of Paragon Financial Partners, Inc.

Growth and acquisitions

Paragon Financial Partners’ regulatory assets grew from $229M (March 2021) to $330M (March 2026); clients rose from 116 to 127 and employees were 2 in both filings.

By annual filing
Measure
Figures from each annual filing
Paragon Financial Partners figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
March 2026$330M12721
February 2025$337M11821
March 2024$281M13921
March 2023$247M13721
March 2022$264M12921
March 2021$229M11621

Offices and registration details

Besides its headquarters, Paragon Financial Partners has 0 offices, with 1 listed address in California.

Listed office addresses by state

California · 1 listed address

  • 5850 Canoga Avenue, Suite 400, Woodland HillsHQ

Contact and registration details

Legal name
Paragon Financial Partners, Inc.
Headquarters
5850 Canoga Avenue, Suite 400, Woodland Hills, CA 91367
SEC file
801-72424
Founded
2011
Structure
California corporation
Fiscal year end
December

Custodians

Paragon Financial Partners uses Charles Schwab ($303M) as custodian for its separately managed accounts. Paragon Financial Partners has custody of $123M in client assets for 56 clients.

Reported separately managed account assets by custodian
$303M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $303M100%

Investments and reported holdings

At year end, Paragon Financial Partners’ separately managed accounts were largely in stocks (49%) and funds (28%). Its reported 13F holdings for the quarter ended 30 June 2026 total $187M across 79 positions; the largest are State Str SPDR S&P 500 ETF T (12.9%), Nvidia Corporation (10.8%) and Vanguard Whitehall Fds (9.2%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks49%
  • Funds28%
    • Registered funds25%
    • Pooled vehicles3%
  • Bonds6%
    • U.S. government and agency bonds5%
    • State and local bonds1%
  • Cash17%

Reported 13F holdings

$187M
Reported 13F value
79
Positions
65.7%
In the 10 largest
+6.0%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. State Str SPDR S&P 500 ETF T · TR Unit12.9%
  2. Nvidia Corporation10.8%
  3. Vanguard Whitehall Fds · High Div Yld9.2%
  4. Eaton Vance Tax-managed Buy-7.6%
  5. iShares TR · Rus 1000 Grw ETF5.7%
  6. Vanguard World FD · Health Car ETF5.3%
  7. Apple Inc.4.2%
  8. iShares TR · US Aer Def ETF4.0%
  9. Select Sector SPDR TR · ST Str Util ETF3.6%
  10. Goldman Sachs ETF TR · Nasda 100 ETF2.4%

Together, the ten largest are 65.7% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 7 August 2026

Common questions

How many clients does Paragon Financial Partners have?

Paragon Financial Partners has 127 clients and manages $330 million for them, as of March 2026. They include 85 high-net-worth individuals and 42 individual clients.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 18 March 2026

What services does Paragon Financial Partners offer?

Paragon Financial Partners provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, divorce planning, education planning, estate planning, insurance, and philanthropic planning.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Paragon Financial Partners charge?

Paragon Financial Partners charges 0.65%–1.25% a year for its Wealth Management Services. The fee is billed in advance, is negotiable and has a $15,000 annual minimum.

Source: PARAGON FINANCIAL PARTNERS, INC. DISCLOSURE BROCHURE, BROCHURE SUPPLEMENTS, AND PRIVACY POLICY, filed 18 March 2026

Which custodians does Paragon Financial Partners use?

Paragon Financial Partners’ separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $303M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 18 March 2026

How many financial advisors does Paragon Financial Partners have?

Paragon Financial Partners has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Paragon Financial Partners invest in?

At the end of its last fiscal year, Paragon Financial Partners’ separately managed accounts held 49% exchange-traded equities, 25% registered funds (mutual funds, ETFs, BDCs), 17% cash and equivalents, 5% U.S. government and agency bonds, 3% pooled vehicles (private funds and similar) and 1% state and local bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Paragon Financial Partners?

Paragon Financial Partners’ direct owner is Evan Shorten (75% or more).

Source: Form ADV Part 1A, Schedules A and B, filed 18 March 2026

How does Paragon Financial Partners get paid?

Paragon Financial Partners is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Paragon Financial Partners?

Paragon Financial Partners’ main office is at 5850 Canoga Avenue, Suite 400, Woodland Hills, CA 91367. Its phone number is 310-557-1515. Its website is paragonpodcast.com.

Source: Form ADV Part 1A, Item 1.F, filed 18 March 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 18 March 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. PARAGON FINANCIAL PARTNERS, INC. DISCLOSURE BROCHURE, BROCHURE SUPPLEMENTS, AND PRIVACY POLICY, submitted 18 March 2026.
  3. IAPD firm record, CRD 158041.
  4. SEC registered adviser data, annual Form ADV amendments filed 20 March 2021 to 18 March 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 7 August 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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