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Optivise Advisory Services

Wealth managementRIA

Franklin, TNCRD 301764Updated

Optivise Advisory Services is an investment adviser based in Franklin, TN, registered with the SEC since 2019. It provides financial planning and investment management. Its clients include individual clients, high-net-worth individuals, and corporations and other businesses. Its regulatory assets under management total $288 million, as filed on 14 July 2026.

1,233
Clients
$234K
AUM per individual client
22
Advisory staff
22
Offices
See fees
Annual fee

From Form ADV filed 14 July 2026SEC record

Services and clients

Optivise Advisory Services provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, and educational seminars. Financial planning was provided to 1–10 clients last fiscal year.

Optivise Advisory Services reports 1,233 clients. They include 1,180 individual clients, 47 high-net-worth individuals, and 6 corporations and other businesses. Of its assets, 100.0% ($288M across 1,842 accounts) are managed with discretion.

Clients and assets by client type
Clients1,233 clients reported
Assets$288M
Client typeClientsAssets
Individuals (other than HNW)96%59%
High-net-worth individuals4%40%
Charitable organizationsFewer than 5<1%
Corporations and other businesses<1%<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
1,180
Regulatory AUM
$171M
AUM share
59.3%
Avg. per client
$145K
High-net-worth individuals
Clients
47
Regulatory AUM
$116M
AUM share
40.4%
Avg. per client
$2.48M
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$354K
AUM share
0.1%
Avg. per client
—
Corporations and other businesses
Clients
6
Regulatory AUM
$433K
AUM share
0.2%
Avg. per client
$72.2K

Total

Clients
1,233
Regulatory AUM
$288M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
1–10

Fees and minimums

Optivise Advisory Services is paid through a percentage of assets under management, hourly charges, subscription fees and fixed fees (other than subscription fees). The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Financial Planning Services
Financial planning is charged a fixed fee of up to $10,000 for broad-based planning, or an hourly fee of up to $200, negotiated by scope.

Ownership and people

Michael Wallin owns 25% to 50% of Optivise Advisory Services. The leadership team of Optivise Advisory Services includes Chief Compliance Officer Michael Wallin. It has 25 employees, 22 of them in advisory roles.

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Staff

  • 25 employees
  • 22 in advisory functions
  • 22 state-registered reps
  • 1 broker-dealer rep
  • 22 insurance agents
  • 3 soliciting firms
Who owns the firm
Optivise Advisory Services LLC· the adviser
  • Michael Wallin

    Control person · since February 2019

    Owns 25% to 50% of Optivise Advisory Services LLC
  • Allen Hargis

    Control person · since May 2019

    Owns 25% to 50% of Optivise Advisory Services LLC
  • Cory Colquette

    Control person · since February 2020

    Owns 10% to 25% of Optivise Advisory Services LLC

Growth and acquisitions

Optivise Advisory Services’ regulatory assets grew 1.5× from $187M (April 2021) to $288M (July 2026); clients were 1,233 in both filings and employees fell from 28 to 25. In 2021, Panthrex Asset Management joined it.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Jul 2026July 2026$288M1,2332522
May 2025May 2025$267M1,2162523
Mar 2024March 2024$255M9512323
Apr 2023April 2023$235M1,9782020
Feb 2022February 2022$259M1,6912422
Apr 2021April 2021$187M1,1922824

Firms that joined

  1. 20211 joined

    1. Panthrex Asset Management
      No filed AUM

Firms whose SEC withdrawal reports a sale to this firm, and deals reported in the press. Teams that moved without selling a registered firm may not appear.

Offices and registration details

Besides its headquarters, Optivise Advisory Services has 21 offices (5 private residences, listed without an address), with 17 listed addresses across 8 states.

Listed office addresses by state

Tennessee · 7 listed addresses

  • 109 Holiday CT, Suite A6, FranklinHQ
  • 6918 Shallowford RD, Chattanooga
  • 500 Wilson Pike Circle, Brentwood
  • 7307 Cox Run CT, Fairview
  • 208 West 5th Street, Columbia
  • 109 Holiday Court, Franklin
  • 10145 Hwy 114 W, Scotts Hill

Other business names

Optivise Advisory Services has reported 10 other business names to the SEC.

  • 401k Wealth Management
  • Anchor Wealth
  • Both Hands Financial Group
  • Kevin Moss Financial Management
  • LS Wealth Management
  • Pinnacle Wealth Management
  • SB Financial Group
  • Shield Financial Group
  • The Cloquette Group
  • Wallin, Hargis, & Colquette, LLC

Contact and registration details

Legal name
Optivise Advisory Services LLC
Headquarters
109 Holiday CT, Suite A6, Franklin, TN 37067
SEC file
801-115232
Structure
Delaware LLC
Fiscal year end
December

Custodians

Optivise Advisory Services’ named custodian for separately managed accounts is Charles Schwab ($288M). Optivise Advisory Services does not have custody of client assets.

Reported separately managed account assets by custodian
$288M
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $288M100%

Investments and reported holdings

At year end, Optivise Advisory Services’ separately managed accounts were mostly in funds (64%) and stocks (24%). Its reported 13F holdings for the quarter ended 30 June 2026 total $197M across 228 positions; the largest are Northern Lts FD TR Iii (3.5%), iShares TR (3.4%) and Northern Lts FD TR Iii (3.3%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks24%
  • Funds64%
  • Bonds4%
    • Investment grade corporate bonds3%
    • U.S. government and agency bonds1%
  • Cash8%
Loading reported holdings

Common questions

How many clients does Optivise Advisory Services have?

Optivise Advisory Services has 1,233 clients and manages $288 million for them, as of July 2026. They include 1,180 individual clients, 47 high-net-worth individuals, and 6 corporations and other businesses.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 14 July 2026

What services does Optivise Advisory Services offer?

Optivise Advisory Services provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, and educational seminars.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

Which custodians does Optivise Advisory Services use?

Optivise Advisory Services’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $288M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 14 July 2026

How many financial advisors does Optivise Advisory Services have?

Optivise Advisory Services has 22 investment adviser representatives registered with state securities authorities, out of 25 employees, and 22 perform investment advisory functions. 1 employee is a registered representative of a broker-dealer and 22 employees are licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Optivise Advisory Services invest in?

At the end of its last fiscal year, Optivise Advisory Services’ separately managed accounts held 64% registered funds (mutual funds, ETFs, BDCs), 24% exchange-traded equities, 8% cash and equivalents, 3% investment grade corporate bonds and 1% U.S. government and agency bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Optivise Advisory Services?

Optivise Advisory Services’ direct owners are Michael Wallin, Cory Colquette and Allen Hargis, each holding 50% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 14 July 2026

How does Optivise Advisory Services get paid?

Optivise Advisory Services is paid through a percentage of assets under management, hourly charges, subscription fees and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Optivise Advisory Services?

Optivise Advisory Services’ main office is at 109 Holiday CT, Suite A6, Franklin, TN 37067. Its phone number is 855-378-1806. Its website is optiviseria.com.

Source: Form ADV Part 1A, Item 1.F, filed 14 July 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 14 July 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. ADV PART 2A, submitted 27 March 2026.
  3. IAPD firm record, CRD 301764.
  4. SEC registered adviser data, annual Form ADV amendments filed 29 April 2021 to 14 July 2026. Items 1.F and 5.
  5. Form ADV-W withdrawals of the firms listed under Growth and acquisitions, each linked to its IAPD record, from the SEC's Form ADV-W data. Item 1.
  6. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  7. Form 13F-HR, filed 13 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. The logo is reproduced for identification from Optivise Advisory Services LLC, website.

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