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Motive Wealth Advisors

Wealth managementRIA

Birmingham, MICRD 312303Updated

Motive Wealth Advisors is an investment adviser based in Birmingham, MI, registered with the SEC since 2021. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and other investment advisers. Its regulatory assets under management total $363 million, as filed on 15 June 2026.

88
Clients
$4.12M
AUM per individual client
3
Advisory staff
4
Offices
1.00%
Annual fee
Up to

From Form ADV filed 15 June 2026SEC record

Services and clients

Motive Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, education planning, estate planning, insurance, philanthropic planning, and tax planning. Financial planning was provided to 51–100 clients last fiscal year.

Motive Wealth Advisors reports 88 clients. They include 58 high-net-worth individuals and 30 individual clients. Of its assets, 99.5% ($361M across 405 accounts) are managed with discretion; $1.73M across 3 accounts are not.

Clients and assets by client type
Clients88 clients reported
Assets$363M
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)34%1%
High-net-worth individuals66%99%
Charitable organizationsFewer than 5<1%
Other investment advisersFewer than 5<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
30
Regulatory AUM
$4.81M
AUM share
1.3%
Avg. per client
$160K
High-net-worth individuals
Clients
58
Regulatory AUM
$358M
AUM share
98.6%
Avg. per client
$6.17M
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$35
AUM share
0.0%
Avg. per client
—
Other investment advisers
Clients
Fewer than 5
Regulatory AUM
$88.2K
AUM share
0.0%
Avg. per client
—

Total

Clients
88
Regulatory AUM
$363M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
51–100

Fees and minimums

Motive Wealth Advisors charges up to 1.00% a year for its Investment Management Services. The fee is billed in arrears and requires an account of at least $5,000,000.

Ownership and people

JC Niedzinski, LLC owns 50% to 75% of Motive Wealth Advisors and is in turn owned by James Niedzinski (75% or more). It has 4 employees, 3 of them in advisory roles.

Leadership

  • Jason Close
    Co-Founder & CCO
  • James Niedzinski
    Co-Founder

Investment adviser representatives

3 representatives listed in the SEC register as of 9 October 2026.

  • Jason Sheldon Close
  • Jane Alexis Lowry
  • James Conrad Niedzinski

Staff

  • 4 employees
  • 3 in advisory functions
  • 3 state-registered reps
Who owns the firm
Motive Wealth Advisors, LLC· the adviser
  • JC Niedzinski, LLC

    Control person · since June 2020

    Owns 50% to 75% of Motive Wealth Advisors, LLC
    • James Niedzinski

      Control person · since June 2020

      Owns 75% or more of JC Niedzinski, LLC
  • JS Close, LLC

    Control person · since June 2020

    Owns 50% to 75% of Motive Wealth Advisors, LLC
    • Jason Close

      Control person · since June 2020

      Owns 75% or more of JS Close, LLC

Growth and acquisitions

Motive Wealth Advisors’ regulatory assets grew 1.7× from $214M (July 2021) to $363M (June 2026); clients fell from 204 to 88 and employees rose from 3 to 4.

By annual filing
Measure
Figures from each annual filing
Motive Wealth Advisors figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
June 2026$363M8844
March 2025$318M8044
April 2024$279M34931
March 2023$222M27531
March 2022$248M24431
July 2021$214M20431

Offices and registration details

Besides its headquarters, Motive Wealth Advisors has 3 offices (3 private residences, listed without an address), with 1 listed address in Michigan.

Listed office addresses in Michigan
Birmingham

Michigan · 1 listed address

  • 525 W. Merrill St., BirminghamHQ

Contact and registration details

Legal name
Motive Wealth Advisors, LLC
Headquarters
525 W. Merrill St., Birmingham, MI 48009
LinkedIn
@motivewa
SEC file
801-120495
Founded
2020
Structure
Michigan LLC
Fiscal year end
December

Custodians

Motive Wealth Advisors uses Charles Schwab ($199M, 56%) and Fidelity ($155M, 44%) as custodians for its separately managed accounts. Motive Wealth Advisors has custody of $36.6M in client assets for 22 clients.

Reported separately managed account assets by custodian
$354M
named custodians
  • FidelityFidelity Brokerage Services LLC · Smithfield, RI · $155M44%
  • Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $199M56%

Investments and reported holdings

At year end, Motive Wealth Advisors’ separately managed accounts were mostly in stocks (68%) and funds (29%). Its reported 13F holdings for the quarter ended 30 June 2026 total $243M across 96 positions; the largest are Vanguard Tax-managed Fds (10.4%), iShares TR (6.9%) and Vanguard Specialized Funds (6.8%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks68%
  • Funds29%
  • Bonds2%
    • State and local bonds1%
    • Investment grade corporate bonds1%
  • Cash1%

Reported 13F holdings

$243M
Reported 13F value
96
Positions
59.5%
In the 10 largest
+14.2%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Vanguard Tax-managed Fds · Van FTSE Dev Mkt10.4%
  2. iShares TR · Core S&P500 ETF6.9%
  3. Vanguard Specialized Funds · Div App ETF6.8%
  4. iShares TR · MSCI USA Qlt Fct6.5%
  5. iShares TR · Core US Aggbd ET6.2%
  6. iShares TR · Core MSCI Eafe5.8%
  7. Schwab Strategic TR · US Brd Mkt ETF5.6%
  8. iShares TR · 0-3 Mth Treasury4.1%
  9. iShares TR · Core S&P US Gwt3.7%
  10. iShares TR · Core S&P US Vlu3.4%

Together, the ten largest are 59.5% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 21 July 2026

Common questions

How many clients does Motive Wealth Advisors have?

Motive Wealth Advisors has 88 clients and manages $363 million for them, as of June 2026. They include 58 high-net-worth individuals and 30 individual clients.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 15 June 2026

What services does Motive Wealth Advisors offer?

Motive Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, education planning, estate planning, insurance, philanthropic planning, and tax planning.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Motive Wealth Advisors charge?

Motive Wealth Advisors charges up to 1.00% a year for its Investment Management Services. The fee is billed in arrears and requires an account of at least $5,000,000.

Source: 2026-06-15 MOTIVE WEALTH ADVISORS FORM ADV PART 2A, filed 15 June 2026

Which custodians does Motive Wealth Advisors use?

Motive Wealth Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $199M and Fidelity Brokerage Services LLC (Smithfield, RI), with $155M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 15 June 2026

How many financial advisors does Motive Wealth Advisors have?

Motive Wealth Advisors has 3 investment adviser representatives registered with state securities authorities, out of 4 employees, and 3 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Motive Wealth Advisors invest in?

At the end of its last fiscal year, Motive Wealth Advisors’ separately managed accounts held 68% exchange-traded equities, 29% registered funds (mutual funds, ETFs, BDCs), 1% state and local bonds, 1% investment grade corporate bonds and 1% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Does Motive Wealth Advisors have a minimum investment?

Yes, Motive Wealth Advisors’ minimum account size for its Investment Management Services is $5M.

Source: 2026-06-15 MOTIVE WEALTH ADVISORS FORM ADV PART 2A, filed 15 June 2026

Who owns Motive Wealth Advisors?

Motive Wealth Advisors is owned through holding companies by James Niedzinski and Jason Close. Its direct owners are JC Niedzinski, LLC (50% to 75%) and JS Close, LLC (50% to 75%).

Source: Form ADV Part 1A, Schedules A and B, filed 15 June 2026

How does Motive Wealth Advisors get paid?

Motive Wealth Advisors is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Motive Wealth Advisors?

Motive Wealth Advisors’ main office is at 525 W. Merrill St., Birmingham, MI 48009. Its phone number is 248-987-5731. Its website is motivewealth.com.

Source: Form ADV Part 1A, Item 1.F, filed 15 June 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 15 June 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. 2026-06-15 MOTIVE WEALTH ADVISORS FORM ADV PART 2A, submitted 15 June 2026.
  3. IAPD firm record, CRD 312303.
  4. SEC registered adviser data, annual Form ADV amendments filed 8 July 2021 to 15 June 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 21 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. The logo is reproduced for identification from Motive Wealth Advisors, LLC, website.

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